Ideas
Explore the world's #1 largest database of ideas and innovations, with 481,326 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,689 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,689 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 481,326 cutting edge ideas.

Cosmetics Trends

Conceptions of beauty are constantly changing, resulting in a constant slew of new and innovative developments in the cosmetic industry. Offering the latest in cosmetic packaging, beauty campaigns and sustainable products, this category sheds light into all the emerging trends in the cosmetic world.
Ideas
Lists
Videos
Photos
Insights
Holiday-Ready K-Beauty Collections
Holiday-Ready K-Beauty Collections
TIRTIR Offers a Series of Delightful Holiday Gift Sets
TIRTIR, a well-regarded brand in the K-beauty scene, offers a series of holiday gift sets that cater to beauty enthusiasts seeking high-quality skincare and makeup products. The brand has released... MORE
Luxurious Free-From Body Washes
Luxurious Free-From Body Washes
Method Dream Foam Body Wash Elevates the Shower Experience
The Method Dream Foam body wash is the latest product from the personal care and cleaning product brand that aims to elevate a person’s shower experience each day in a decidedly free-from way.... MORE
African American-Inspired Makeup Collections
African American-Inspired Makeup Collections
Black Radiance Collaborates with Cross Colours
The collaboration between Black Radiance — a leading beauty brand for women of color — and iconic streetwear brand Cross Colours brings together two influential names in African American culture.... MORE
50 Clean Beauty Gifts
50 Clean Beauty Gifts
From Black-Owned Curl Brands to Waterless Skin Tints
Clean beauty gifts are bound to excite skincare and makeup enthusiasts who value cruelty-free production, certified good-for-you ingredients, and a commitment to sustainability. Some items — such... MORE
30 Gifts for Gen Z
30 Gifts for Gen Z
From Jellied Lip Masks to Ultra-Stylish Baggy Sweatpants
This round-up of gifts for Gen Z features affordable and whimsical products that are sure to delight the younger demographic. The selection places an emphasis on fashion, beauty, and jewelry rather... MORE
Menstrual Cycle-Inspired Lipsticks
Menstrual Cycle-Inspired Lipsticks
Evana Presents the Period Red Lipsticks Inspired by the Cycle
Menstrual health brand Evana, which is under the larger British healthcare company Maxweilia presents the Period Red Lipstick. It is a unique lineup of lipsticks that embody a rouge tone that is... MORE
Mobile Collagen-Branded Trucks
Mobile Collagen-Branded Trucks
Revive Collagen Boosts Engagement with Branded Mobile Truck
Revive Collagen is offering an interactive and engaging experience through its branded mobile truck in SoHo, where visitors can enjoy free branded coffee, sample Revive Collagen products, and... MORE
Parisian-Inspired Luxury Skincare Lines
Parisian-Inspired Luxury Skincare Lines
clé de peau Beauté Presents City of Dreamlight
The clé de peau Beauté 2024 City of Dreamlight Holiday Collection offers a luxurious selection of makeup and skincare products, all packaged in designs inspired by Parisian landmarks. This limited-... MORE
Serum-Focused Skincare Bundles
Serum-Focused Skincare Bundles
Glow Recipe Presents Its Serum Superstars Kit
Glow Recipe’s Serum Superstars kit offers a versatile, travel-friendly set of skincare essentials that are tailored to address different skin needs. The set features popular products,... MORE
85 Fragrance Gifting Ideas
85 Fragrance Gifting Ideas
From English Garden Colognes to Exclusive Tropical Mist Sets
The 85 fragrance gifting ideas showcase an exceptional array of holiday gifting options, drawing inspiration from evolving pop culture and social media trends. Highlights include ‘The Snif Naughty... MORE
Mindful Skincare
Skincare products are increasingly sold with journals for self-reflection
Trend - The concept of psychodermatology has gained traction in the skincare industry, resulting in products that address skin health and mental well-being. This has led to the inclusion of journals alongside skincare products, helping address potential psychological factors contributing to skin concerns.

Insight - Consumers who embrace holistic health practices are often fascinated by the mind-body connection and its effects on skin health. Recognizing this trend, skincare brands are prioritizing the creation of integrated wellness solutions that allow users to seamlessly incorporate these practices into their daily routines. Businesses that cater to the demand for holistic wellness products can appeal to consumers who value products that address both physical and mental well-being.
Workshop Question - How can your brand provide an all-encompassing approach to aconsumer issue?
8.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
2-In-1 Serum Launches
2-In-1 Serum Launches
The InnBeauty Project is Focusing on Anti-Redness Skincare
InnBeauty Project is redefining anti-redness skincare with its new ‘Calm the Red Down Dual Chamber Redness Treatment Serum,’ launching January 2. Designed as a two-step powerhouse, this... MORE
Healthy Glow-Supporting Skincare Lines
Healthy Glow-Supporting Skincare Lines
Shikai Debuts the Healthy Glow Facial Care System
Shikai’s new Healthy Glow Facial Care System offers an innovative approach to skincare by combining two potent ingredients — Vitamin C and CBD. This system is designed to address various... MORE
Top 100 Cosmetics Trends in 2024
Top 100 Cosmetics Trends in 2024
From Faux Freckle Stamps to Nostalgic Makeup Palettes
2024 cosmetics trends are all about blending nostalgia with innovation, offering products that cater to evolving consumer preferences for sustainability, personalization, and convenience. From the... MORE
Body Hair-Centric Kits
Body Hair-Centric Kits
These Fur Kits are Redefining Body Hair Care with Style
Embrace your unique body hair with these Fur kits, the ultimate grooming solutions for styling, strengthening, and celebrating every strand. Designed for all hair, everywhere—from brows to... MORE
Expanded Blush Shade Launches
Expanded Blush Shade Launches
MERIT Introduces Six New Flush Balm Shades for 2025
Beauty brand MERIT announced the launch of six new shades of its best-selling Flush Balm, expanding the collection to a total of 13 shades. Dropping on January 2, 2025, the shades were developed... MORE
AI-Powered Beauty Consultants
AI-Powered Beauty Consultants
Twinit AI Makeup Enhances Personal Features with AI and 3D Vision
Twinit’s 360-degree AI Skin Analysis was recognized with a CES 2024 Innovation Award and to cap off the tail-end of the year, the company developed by EntreReality introduced Twinit AI Makeup.... MORE
Low-Lather Cream Cleansers
Low-Lather Cream Cleansers
Drunk Elephant's Mello Marula Cream Cleanser is Calming & Ultra-Gentle
Drunk Elephant founder Tiffany Masterson was inspired to create the brand’s new Mello Marula Cream Cleanser based on a request from her husband for a face wash that could double as shaving... MORE
Pampering Beauty Flagships
Pampering Beauty Flagships
The Charlotte Tilbury Flagship in Covent Garden Features a Skin Spa
Charlotte Tilbury will be kicking off 2025 with the opening of a new flagship in London’s Covent Garden, and the brand’s biggest store to date is set to feature a first-of-its-kind Skin... MORE
Color-Centric Beauty Packaging
Color-Centric Beauty Packaging
Lumson's Absolute Collection is an Ode to the Color of the Year
In celebration of Pantone naming Mocha Mousse as the 2025 Color of the Year, skincare and makeup packaging provider Lumson launched the Absolute collection. Consisting of seven glass bottles in a... MORE
Ultra-Hydrating Gel Serums
Ultra-Hydrating Gel Serums
E.l.f. Cosmetics Launched the Holy Hydration! Thirst Burst Drops
The Holy Hydration! Thirst Burst Drops from e.l.f. Cosmetics are marketed as a versatile skincare product that delivers hydration, radiance, and a plump, dewy finish. Infused with a blend of... MORE
Hopeful Skincare Challenges
Hopeful Skincare Challenges
COSRX's #TheArbutinSerumDay Invites TikTok Users to Make a Wish
To highlight one of its newest skincare products targeting discoloration caused by hyperpigmentation, bestselling Amazon brand COSRX launched its eighth TikTok campaign, the #TheArbutinSerumDay... MORE
Soy Sauce-Inspired Hand Creams
Soy Sauce-Inspired Hand Creams
The Lunch Charm Hand Cream is Infused with Soybean Seed Extract
The Lunch Charm Hand Cream has been created by Heso Productions in Japan as a somewhat peculiar personal care product that will provide consumers with a takeout-inspired way to keep their hands... MORE
Plush Cosmetic Innovations
Plush Cosmetic Innovations
Maybelline Introduces Long-Lasting Teddy-Soft Lip Tint Collection
Maybelline has launched its Super Stay Teddy Tint collection, introducing a novel approach to long-wearing lip color that combines comfort with durability. The innovative formula delivers a teddy-... MORE
Singer-Led Lipstick Campaigns
Singer-Led Lipstick Campaigns
Olivia Rodrigo Leads Lancôme’s Latest Evolution in Lipstick
With Global Brand Ambassador Olivia Rodrigo leading the campaign, Lancôme’s latest evolution of its L’Absolu Rouge Drama Matte collection introduces ten vibrant new shades alongside an upgraded... MORE
Self Love Beauty Brands
Self Love Beauty Brands
Canadian Brand HighOnLove Revolutionizes Self-Care
Whether you’re searching for a last minute gift this holiday season or a Galentine’s Day or Valentine’s Day option, Canadian self-care brand HighOnLove offers products inspired by self-... MORE