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    Case Study ON: Click To Edit Master Subtitle Style

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    Pratibha Khemchandani
    Axis Bank was established in 1993 as one of India's first private sector banks. It operates in four key segments: treasury, retail banking, corporate/wholesale banking, and other banking business. In 2009, Shikha Sharma was appointed as Managing Director and CEO and worked to restructure the bank's hierarchy to address historical issues. She brought new policies and a focus on culture change, recruiting fresh talent to support the bank's growing business needs. The bank strives to maintain a leadership style that motivates employees and delivers quality service to customers through a fair and transparent promotion process.

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    Pratibha Khemchandani
    196 views12 pages
    Axis Bank was established in 1993 as one of India's first private sector banks. It operates in four key segments: treasury, retail banking, corporate/wholesale banking, and other banking business. In 2009, Shikha Sharma was appointed as Managing Director and CEO and worked to restructure the bank's hierarchy to address historical issues. She brought new policies and a focus on culture change, recruiting fresh talent to support the bank's growing business needs. The bank strives to maintain a leadership style that motivates employees and delivers quality service to customers through a fair and transparent promotion process.

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    Axis Bank was established in 1993 as one of India's first private sector banks. It operates in four key segments: treasury, retail banking, corporate/wholesale banking, and other banking business. In 2009, Shikha Sharma was appointed as Managing Director and CEO and worked to restructure the bank's hierarchy to address historical issues. She brought new policies and a focus on culture change, recruiting fresh talent to support the bank's growing business needs. The bank strives to maintain a leadership style that motivates employees and delivers quality service to customers through a fair and transparent promotion process.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    196 views12 pages

    Case Study ON: Click To Edit Master Subtitle Style

    Uploaded by

    Pratibha Khemchandani
    Axis Bank was established in 1993 as one of India's first private sector banks. It operates in four key segments: treasury, retail banking, corporate/wholesale banking, and other banking business. In 2009, Shikha Sharma was appointed as Managing Director and CEO and worked to restructure the bank's hierarchy to address historical issues. She brought new policies and a focus on culture change, recruiting fresh talent to support the bank's growing business needs. The bank strives to maintain a leadership style that motivates employees and delivers quality service to customers through a fair and transparent promotion process.

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    of 12

    CASE STUDY ON

    Click to edit Master subtitle style THE LEADERSHIP CONCEPT

    4/29/12

    INTRODUCTION

    Axis Bank was incorporated in the year 1993 with the name UTI Bank Ltd

    One

    of the first private banks It operates in four segments:Treasury Retail banking Corporate/ wholesale banking other Banking business

    4/29/12

    Treasury

    operations include:-

    investments in sovereign and corporate debt equity and mutual funds trading operations derivative trading and foreign exchange operations on the account, and for customers and central funding
    4/29/12

    Retail

    banking includes:-

    lending to individuals/ small businesses subject to the orientation product and granularity criterion

    4/29/12

    The

    bank has five wholly-owned subsidiaries:

    Axis Securities and Sales Ltd Axis Private Equity Ltd Axis Trustee Services Ltd Axis Asset Management Company Ltd 4/29/12

    HIERARCHY LEVEL

    4/29/12

    SHIKHA SHARMA
    In

    2009 appointed as Managing Director & CEO of Axis Bank she was the chief executive of ICICI Prudential Life Insurance, which grew to become India's leading life insurer under her leadership the organizational structure of the axis bank in order to address historic issues around its hierarchies
    4/29/12

    Earlier

    Reworked

    Brought

    various policies and change in work culture by increasing focus on banking & on business volume work culture in Axis Bank has been developing with changing new trends as they are recruiting fresh talents because of business pressure

    The

    4/29/12

    LEADERS PERSONA
    Leaders

    persona does affect delivery quality of concept is a driving factor behind providing quality service to customers which are acquired from the leader most important factor for motivating employees and also taking up responsibility of leader or boss is another factor whereby employees gain confidence and are able to deliver same at the user end
    4/29/12

    Motivation

    The

    Axis

    Bank retains unique leadership quality in their process and operation maintain fair and transparent process in leadership by promoting employees, providing appraisals environment of Axis Bank provides good motivational level to all as well as employees are satisfied with their job
    4/29/12

    QUALITY DELIVERY TO CUSTOMERS

    They

    The

    For

    dealing with customers they keep timing of delivering loan (known as turn-around time), very low towards any customer for maintaining quality of work home loan process which is a lengthy transactional process they try and keep it a smooth delivery process till the end which helps in maintaining customers

    For

    4/29/12

    THANK YOU

    4/29/12

    12

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