Chatpate Presentation

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Presentation on the

Business Plan and survey


of Chatpate Business in
Biratnagar.
Group Name: Pollux Team
Team Members:
Mallika Khadka
Rahul Gupta
Salina Khadka
Reena Shah
Bibek Gupta
Executive Summary
 Visited five different Chatpate store in the market of Biratnagar.
 High Competition.
 Established with small capital.
 Asked about product, its demand and quality in the market.
 Discussed about daily sales revenue.
Field Visit
1. Mandeep Puchka Center:
Owner: Mandip Shah
2. Sandip Puchka Center:
Owner: Sunita Shah
3. Nabin Puchka Center:
Owner: Ranjit Shah
4. Raju Puchka Center:
Owner: Raja ram Shah
5. Benarasi Vuja Pasal:
Owner: Buddhu Shah
About Company
 Among the 5 chatpate shops Nabin Puchka Center was selling the
product in wheel cart and rest of them had a store.
 Sole Proprietor business.
 All store was established in between the period of 2070- 2073
B.S
 The location of store covers the market area.
 Family supportive business.
Product and Start-up Capital

 Product:
1. Chatpate
2. Panipuri
3. Aluchat, Papadi Chat, Samosa Chaat, Pakoda, Wai-
Wai Chaat, Mix Chaat.
 Start-up Capital:
Approx: 60 thousand to 2 Lakh.
Targeted Customer and Customer Flow:

 Targeted Customer:
1. Young Generation mostly college going students.
2. Customer Visiting the market.
 Customer Flow:
1. Daily on average 150-200 customer visit the store.
2. Customer flow is high in the Autum Season.
Sales and Profit

 Daily sales :
Approx : On average of 8-9 thousand per day.
 Monthly sales:
Approx: On average of 2,400,00 per month.
 Yearly sales:
Approx: On average of 28,80,000 per year.
 Profit per year:
Approx: Gross Margin 50%.
Our Plan

 Company:
1 Store and 1 food truck.
 Location:
College road area
 Management Team:
4 staffs: (1 cook, 1 helper, 2 waiter or waitress)
5partner: ( 1 Full time ownership, 2 finance
management, 1 Inventory and 1 operation
management.)
Products and Service

 Rice puff Chatpate


 Kurkure Chatpate
 Chana Chatpate
 Sprout Chatpate
 Varities of pani puri with different flavours of pani
Market Strategy

 Market Penetration Strategy.


 Digital Marketing
 Food truck
 Hygienic Environment.
Risks & Mitigations

 Risk
 High Competition
 New Concept over Traditional Concept
 New Taste
 Mitigation
 Learn business approach from competitor
 Attract customer through marketing
 Testing of the product to the customer.
Financial Plan

 Start Up Capital: 25 lakhs. (Contribution of 5 lakh each)


 Funding through saving and burrowing from family and friends.
 Operation Cost: 1,00,000 per month.
 Sales forecast: 3,00,000 per month.

 Cost Structure:
 For Food Truck: 12,00,000
 For Fixture and Furniture: 3,50,000
 For utentils: 3,00,000
 Other cost: 3,50,000
Appendix
Our plan
Thank You

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