Grade 11 - Advertisement

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Advertisements

Learning Objectives

Students will be able to:


• Explain the purpose of advertising a product or a requirement.
• Identify the major requirements, structure and format of a classified advertisement
• Create a commercial advertisement for a newspaper.
Newspapers, magazines, TV, radio,
cinema, leaflets, pamphlets, etc.
are extensively used for
advertising purposes. The content
of an advertisement is brief, words
limited and sentences not
necessarily grammatically correct.
Information in digital, abbreviated,
and short-form is acceptable.
However, the brief description of
the product or services advertised
and the contact address must be
there.
TYPE OF
ADVERTISEMENT PURPOSE
This advertisement is written by an employer who is
SITUATION VACANT looking for a new worker.

SITUATION WANTED This is written by a job-seeker.


This is written to sell property, assets, office goods,
FOR SALE etc.
This is written by a person looking for tenants for
TO LET his/her property.
ACCOMODATION WANTED
Written by the ones looking for a place for
accommodation.
This is written while looking for prospective marriage
MATRIMONIALS candidates
This is written in case any object/person/pet goes
MISSING missing giving descriptive details for the same.
SITUATION VACANT!

REQUIRED a young, dynamic, smart, charismatic and friendly female receptionist for Sunrise
Global School, Agra. Attractive salary with fringe benefits. Healthy work environment. Fresh
graduates having honours or equivalent degree in English with good communication skills can
apply by sending their cover letter and resume till March 30 on the below mentioned id:
[email protected]. For queries, contact: 98100XXXXX

Principal, Sunrise Global School, Agra requires a


receptionist for her school. Draft a suitable
Sample work advertisement in about 50 words to be published in the
classified columns of a national newspaper giving all the
necessary details of qualifications and experience
required in the receptionist.(CBSE 2016)
You are Vikram/Sonia, Hon’s graduate in history with specialization in Medieval
India. You are well acquainted with places of historical interest in Delhi, Agra and
Jaipur. You are looking for the job of tourist guide. Write an advertisement in
about 50 words for the situations wanted column of a local newspaper. Your
contact no. 999751234.

SITUATION WANTED!
BA (Hons) History topper, Vikram, with specialization in Medieval India is looking
for the job of a tourist guide. Age 22 years. Affluent in Hindi and English. Well-
acquainted with places of historical interest in Delhi, Agra and Jaipur. Good
communication skills, persuasion skills and charming personality. Expected salary-
30,000pm. Contact no.: 999751234 and email-id : [email protected].
You are Harish/Harshita of 12, Seva Nagar, Pune. You want to sell your flat as you are
shifting to another city for work. Draft a suitable advertisement in not more than 50
words to be published in The Pune Times under the classified columns.

FOR SALE
Flat No. 12, Seva Nagar, Pune. Ground floor with two
bedrooms having attached bathrooms, car parking
available, park facing, best location, friendly neighbours, 24
hour power and water supply, low maintenance charges
and reasonable price. For further details,
contact: Harish/Harshita 98100XXXXX
• You are Ram/Rajani. Draft a classified advertisement, in
not more than 50 words, to be published in India Times for
the sale of a used motor car giving all the necessary
details. You can be contacted at 12345679.
• Answer the question as homework in your notebook
Learning Outcomes

• Almost all students are able to explain the purpose of advertising a product or
a requirement.
• Some of the students are able to identify the major requirements, structure
and format of a classified advertisement
• Few of the students are able to create a commercial advertisement for a
newspaper.

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