Lesson 7 The Legal Ethical and Societal Issues

Students should Total scores will be You only have 10
collaborate to win the score of the seconds per item.

the game. whole class.
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pair used
saw shall may
day yeah
Instructions:
• Form a group of five members and

discuss instances of cyberbullying
that you have experienced or
have heard about.
• Choose at least one of those

instances and present it to the
class.
• Then, ask your classmates

which/what would be the best
course to prevent the scenario
from happening again.
• One representative per group only

to deliver/share your experiences
to the class.
The Legal, Ethical, and Societal Issues LESSON 7
in Media and Information
Learning Objectives:
At the end of this topic, the students should be able to:

1. determine copyright, fair use, human rights, proper conduct and
behavior online (netiquette, virtual self)
2. discuss instances of cyberbullying that you have experienced or have
heard about
3. explain actions to promote ethical use of media and information; and
4. create an infomercial about how to combat digital divide, addiction
and bullying.
• Privacy in this context
is defined as the
freedom from
unauthorized
intrusion. Also called
as one’s right to
privacy, it refers to
the concept that
one’s personal
information is
protected from public
scrutiny.
• Obscenity and
pornography
although related,
are not the same.
Pornography is the
terms used to refer
to any material
that uses elements
of nudity to cause
sexual arousal
among the
audience.
• Copyright in its literal sense
means the right to copy. The
owner of a copyright has the
exclusive right to reproduce,
distribute, performs, display,
license, and to prepare derivative
works based on the copyrighted
work. This protection is for
“original works of authorship.” It
applies to intellectual properties
like images (graphic designs,
photos, drawings, etc.), written
works (books, manuscripts,
publications etc.), audio content
(music and any other sound
recordings), and performance
arts (play, movies, shows, and
etc).
Basic Ethical
Orientation
• Basic ethical
orientation refers to
the ethical
perception of an
individual. It is the
reasoning behind his
or her moral
judgements and
ethical practices.
TYPES OF BASIC ETHICAL ORIENTATION
Divine Command Theories

o Being good is equivalent to doing whatever the
Bible- or the Qur’an or some other sacred text or
source of revelation-tells one to do.
o “What is right” equals to “What God tells me to
do.”
The Ethics of Conscience
o Conscience dictates what is right or wrong
o Often has a religious source
o Maybe founded on a notion if human nature
o Is often negative in character, telling people
what is not right
Ethical Egoism
o Says the only person to look out for
is oneself
The Ethics of Duty
o Begins with the conviction that ethics is about
doing what is right, about doing one’s duty.
o Duty may be determined by reason, professional
role, and social role.
The Ethics of Respect
o Human interactions should be governed by
rules of respect
o What counts as respect can vary from one
culture to another
Utilitarianism
o Seeks to reduce suffering and increase pleasure
or happiness
o Demands a high degree of self-sacrifice –
considers the consequences for everyone
o Utilitarians claim the purpose of morality is to
make the world a better place
The Ethics of Justice
o What is fair for one should be fair for all
o Treating people equally may not mean
treating them the same.
Virtue Ethics
o Seeks to develop individual character
o Assumes good persons will make good
decisions
o Developed by Plato and Aristotle
o The Spiritual Exercises
o Provides a way f integrating all the theories
NETIQUETTE
Netiquette or networks etiquette is a set of rules for behaving properly online.
Virginia Shea published the ff. guidelines:
• Rule 1: Remember the Human

• Rule 2: Adhere to the same standards of behavior online that one follows in real
life
• Rule 3: Know where you are in cyberspace
• Rule 4: Respect other people’s time and bandwidth
• Rule 5: Make oneself look good online
• Rule 6: Share expert knowledge
• Rules 7: Help keeps flame wars under control
• Rule 8: Respect other people’s privacy
• Rule 9: Don’t abuse one’s own power
• Rule 10: Be forgiving of other people’s mistakes
• Digital divide as the
disparities in access to
telephones, personal
computers, and the internet
across certain demographic
groups. Different segments
have varying levels of
access to digital
development due to a
number of factors. This can
include but are not limited
to, race, gender, age,
employment, income,
location and religion.
• Addiction is defines as
an overdependence on
something or a
damaging need to do
something. While it is
commonly associated
with substances like
recreational drugs, the
digital age has now
ushered an addiction
that is gradually raising
concerns in industries
and society as a whole.
• Bullying has always been a
serious issue, particularly
among the youth. The U.S
Department of Health and
Human Services defines it
as an unwanted,
aggressive behavior among
school-aged children that
involve a real or perceived
power imbalance.
Cyberbullying or bullying
through electronic means,
is one of many problems
brought about by
advancements in
PERFORMANCE TASK:
• Form a group of five members (same groupings) and

create an infomercial about how to combat digital
divide, addiction and bullying.
• Min. of 2 and max. of 3 minutes.
• Due: April 24, 2024 @ 5pm
• Submitted via flashdrive.

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Students should Total scores will be You only have 10

collaborate to win the score of the seconds per item.

• Form a group of five members and

• Choose at least one of those

• Then, ask your classmates

• One representative per group only

At the end of this topic, the students should be able to:

Divine Command Theories

• Rule 1: Remember the Human

• Form a group of five members (same groupings) and

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