Data Mining
Data Mining
Data Mining
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Data Warehouse- Subject-Oriented
• Organized around major subjects, such as customer, product,
sales
• Focusing on the modeling and analysis of data for decision
makers, not on daily operations or transaction processing
• Provide a simple and concise view around particular subject
issues by excluding data that are not useful in the decision
support process
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Data Warehouse - Integrated
• Constructed by integrating multiple, heterogeneous data
sources
– relational databases, flat files, on-line transaction records
• Data cleaning and data integration techniques are applied.
– Ensure consistency in naming conventions, encoding
structures, attribute measures, etc. among different data
sources
• E.g., Hotel price: currency, tax, breakfast covered, etc.
– When data is moved to the warehouse, it is converted.
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