Lecture 1 Intro Student Version

GESB2002-2-002 Business, Society and
Entrepreneurship
Facilitator: Professor Liwen Zhang
Class time: 10:00-11:15pm (Monday and Thursday)
Course location: E3-3032
Today's Agenda
1. Introduction and administration
2. Zoom Overview
3. Course Expectations
4. Course and Evaluation Overview
5. Study Team Meet and Greet

About Me
Guangzhou, China 3
Research Streams
Organizational Human Capital

Staffing Resources
4
About you
• Which years are you in?
• Did you take any business-related courses before?

Welcome to Zoom • Quick Guide
Test these controls while we wait for everyone to arrive…
If your instructor asks you
to share content to the In the Chat Text section
You can choose to turn off whole class or a break- you can type a question
your video if you don’t out group you can do so to the whole class or just
want it on all the time, but by be able to do by your instructor using the
when speaking it helps to clicking on this icon below. ‘Find someone’ box.
make you more ‘present’!
Click on the raise hand button if you want to ask a

Please turn your mic
question.
off when not speaking,
to minimize
If you want to indicate your reaction – e.g. agree or
background noise
disagree. Click on the person icon and then click
‘agree’ or ‘disagree'
Class Expectations
Online Class Netiquette
Mute yourself Use the chat-box feature Make room for everyone
to ask or answer a to have a chance to
when not talking! question speak
Use the same

Come professional language Say Hi when you
prepared! you would in a F2F class arrive
Hello
Say Hi when you
arrive
Remove or silence Click raise your Turn your webcam
distractions on/off as needed
hand button to talk!
Make room for everyone

to have a chance to
speak
Class Expectations
• Come ready to participate & learn
• Attend class prepared :
– Know course requirements
– Be up to date with course material if there is

any
– Need help? Email, book an online

consultation or view Discussion Boards
What you can expect from me
• My best effort … always

• Develop a safe learning community
• Support – guidance on assessments
• Flexibility and availability – within reasonable limits given our tight time
constraints
•Fairness – treat each student with integrity and inclusivity
Feel free to ask questions!!
• Office: E22-2059, E-mail: [email protected]
• Consultation hours: 11:30-12pm (Monday and Thursday) and by

appointment
• All the course announcements, outlines, reading assignments, cases,

PPTs, and other related materials will be posted on the course
Moodle site.
Intended learning outcomes: Upon successful completion of this course, the students should be
able
• To articulate their appreciations of the roles of business within society, and in their own
personal life.
• To demonstrate in writing the fundamental concepts of a social structure and how business can
bring about changes in social structure.
• To describe the underlying problems that are related to sustainability and environmental
concerns, and how business can help address these concerns.
• To show either verbally or in writing their understanding of the process nature of

entrepreneurship, and ways to manage the process.
• To illustrate the power of human thoughts in innovation as and when it is related to business or
social change.
Week Date Topics/concepts Activities/notes
1 1/5 -1/11 Course introduction Form groups
Business enterprise part one
2 1/12-1/18 Business enterprise part two
Lunar New Year: no class on 1/6

Lunar New Year: no class
3 1/19-1/25
4 1/26-2/1 Lunar New Year: no class on 1/26
Social systems part one
5 2/2-2/8 Social systems part two
6 2/9-2/15 Business and society part one
Business and society part two

7 2/16-2/22
Content
Entrepreneurship and entrepreneurial mindset part one 2/24: Register Optional Project
8 2/23-3/1
3/2-3/8 Mid term

9
Entrepreneurship and entrepreneurial mindset part two
10 3/9-3/15 Creativity and innovation in business part one
11 3/16-3/22 Creativity and innovation in business part two
12 3/23-3/29 Business ethics and sustainability part one Schedule group presentation order
13 3/30-4/5 Business ethics and sustainability part two
14 4/6-4/12 Group presentation
School holiday: no class on 4/10
17 4/27-5/3 Review
Labor day: no class on 5/1

Evaluation profile
• Class participation: 10%
• Midterm exam: 30% (3/2 TBD)
• Group presentation: 30%
• Final exam: 30%
• Optional projects: an additional 5%

Concept report
• No more than 4 students per team
• Demonstrate how business can help to address issues faced by human

society
• Come up with an original venture (social or business) idea, and

translating the idea into a well-conceptualized business concept
Optional projects
• Interview Report (5%)
Interview an entrepreneur based on an interview guide
 Selected entrepreneurs must have ventures of at least two years old
with a minimum of five employees
 The report should be an essay with at least five pages
 This report must be submitted by April 28, 2023
Optional projects
• Book Report (5%)
Read at least one of the books listed in the recommended books list
in this course outline
Write a report with no more than five pages
Submit by April 28, 2023
Optional projects
• Presentation of an innovation story (5%):
 Identify and analyze an innovation which has brought about remarkable changes to the
society
 Provide a ten-minute oral presentation of an innovation story, covering at least the
following:
• what is the critical problem that has been successfully addressed
• what is unique about that idea
• the process of developing that idea
• how was that concept translated into practice
• how did that innovation grow and expand
• in what ways it has changed the society.
Optional projects
• Presentation of an innovation story (5%):
No written report is required.
No more than 5 presentation is allowed. Registration with the
facilitator before the 24th Feburary 2023 is required and would be on
first come first served basis. Schedule for presentation would be
finalized after your registration has been confirmed.
Team
Team
Group composition
Like in the workplace
• Your teammates are allocated
• Some diversity to enable different points of view
• Will work together throughout the course. Research shows teams are more capable of
improving when
• They are given time to work together over multiple tasks, & If members are motivated to
experiment with different ways of working together.
Changes to group composition will change if students drop the course prior the add/drop date.
• It’s an opportunity to experiment working in different ways together.
• After add/drop date work on the original team report
Study Team “Meet and Greet”
- Get to know your team members and exchange contact details
- Think of a team name, hashtag - get creative!
- Nominate some team roles (will be changed throughout the course)
Technology Team member to provide technical support in

specialist setting up UM OneDrive
Time keeper Team member to oversees team is on track with
task and keeping to time
Weekly Team member to be spokesperson
spokesperson
Set rules for your team
• How to communicate with your team members? In what ways? How
frequently? How quickly do you expect to response?
• What roles would each member play? Leader? Spoken person? Time
keeper?
• How to ensure members complete the assigned tasks in time?

Debriefing Questions
Introduce your team:

Who are your team
members? Major?
Course expectation:
What do you want to
learn from this course?
What rules do you set

up for your team?
The Project Management Challenge!
A. Find qualified people to fill positions. K. Establish qualifications for new positions.
B. Measure progress toward and/ or deviation from the L. Take corrective action on project (recycle Project plans).
Project's goals.
C. Identify and analyse the various job tasks necessary to M. Coordinate day-to-day activities.
implement the Project.
D. Develop Strategies (priorities, sequence, timing of N. Determine the allocation of resources (including budget,
major steps). facilities, etc).
E. Develop possible alternate courses of action. O. Measure individual performance against performance
objectives and standards.
F. Deliver appropriate consequences for individual P. Identify the negative consequences of each course of
performance. action.
G. Assign responsibility / accountability / authority. Q. Develop individual performance objectives which are
mutually agreeable to the individual and his/her manager.
H. Set projects objectives (desired results). R. Define scope of relationships, responsibilities and
authority of new positions.
I. Train and develop personnel for new responsibilities / S. Decide on a basic course of action.
authority.
J. Gather and analyse the facts of the current Project T. Determine when and how overall progress will be
situation. measured.
•Tom Welling
•‘We all make mistakes. It is how we come back from the mistakes that
matters’

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GESB2002-2-002 Business, Society and

1. Introduction and administration

4. Course and Evaluation Overview

5. Study Team Meet and Greet

Organizational Human Capital

• Which years are you in?

• Did you take any business-related courses before?

Click on the raise hand button if you want to ask a

Use the same

Make room for everyone

– Be up to date with course material if there is

– Need help? Email, book an online

• My best effort … always

• Consultation hours: 11:30-12pm (Monday and Thursday) and by

• All the course announcements, outlines, reading assignments, cases,

• To show either verbally or in writing their understanding of the process nature of

1 1/5 -1/11 Course introduction Form groups

Business enterprise part one

2 1/12-1/18 Business enterprise part two

Lunar New Year: no class on 1/6

4 1/26-2/1 Lunar New Year: no class on 1/26

Social systems part one

5 2/2-2/8 Social systems part two

6 2/9-2/15 Business and society part one

Business and society part two

3/2-3/8 Mid term

Entrepreneurship and entrepreneurial mindset part two

10 3/9-3/15 Creativity and innovation in business part one

11 3/16-3/22 Creativity and innovation in business part two

13 3/30-4/5 Business ethics and sustainability part two

14 4/6-4/12 Group presentation

School holiday: no class on 4/10

15 4/13-4/19 Group presentation

16 4/20-4/26 Group presentation

Labor day: no class on 5/1

• Midterm exam: 30% (3/2 TBD)

• Group presentation: 30%

• Final exam: 30%

• Optional projects: an additional 5%

• Demonstrate how business can help to address issues faced by human

• Come up with an original venture (social or business) idea, and

Technology Team member to provide technical support in

• How to ensure members complete the assigned tasks in time?

Introduce your team:

What rules do you set

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