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MAN101 SNIPPET 3
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PLANNING
1 Chapter 8 discusses important aspects on how to do planning. Please read and understand the information provided
in this chapter. The chapter covers the following topics:
2 The benefits of planning
3 Managerial goals and plans
4 The planning process
5 Tactical goals and plans/operational goals and plans
6 Implementation of plans
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PLANNING
BENEFITS OF PLANNING
PLANNING
• Organisations use strategic planning to help them to operate in a changing, complex business environment such as the Fourth
Industrial Revolution signalling that new technology impacts on the world of work. Changes are the need for agility,
creativity, imagination, critical thinking, and problem solving skills
• Top managers formulate strategic goals – it is based on the vision and mission of the organisation; and develop long-term
strategic goals
• Top managers also develop strategic plans which focus on the organisation as a whole. They do an environmental scan to
identify strengths, weaknesses, threats and opportunities (SWOT analysis)
• Different strategies : generic strategies; corporate strategies; internal growth strategies; external growth strategies; corporate
combination strategies; turnaround strategies
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PLANNING
• Strategic goals and plans developed by the top managers serve as input for middle and first-line managers to develop and
implement tactical goals and plans
• Tactical goals are medium term goals which provide milestones to the strategic goals and plans by focusing on which tasks
should be carry out within a specific time-frame
• Tactical plans is more specific than strategic plans – they link specific people to particular actions
• Operational plans are short term plans and refers to what needs to be done within the next year and even month by month.
Single use plans are those that will be used only once such as being part of a short term project. Standing plans are those that
will be repeated over time such as plans linked to policies and rules.
• Plans are meant to be implemented – a framework, leadership and control are need to implement plans
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