BEXIMCO Bus 101
BEXIMCO Bus 101
BEXIMCO Bus 101
Beximco Pharmaceuticals
Course- BUS101 Section- 14
Submitted To : Noor-E-Hasnim
Lecturer, School Of Business
NorthSouth University
Prepared By:
Deconpril Onsat 8
1) Major Competitors :
A) Local Competitor :Most prominent local competitors of Beximco
Pharmaceuticals are-
Square Pharmaceuticals Ltd. (leading the market share )
Incepta
Opsonin
Escayef
Acme
ACI
Renata
Aristopharma
DrugInternational
INDUSTRY ANALYSIS (Cont.)
INDUSTRY ANALYSIS (Cont.)
B) International Competitors :
Due to very low barriers to entry, Indian pharmaceutical industry is
highly fragmented with about 250 large manufacturing units and
about 18,000 small units spread across our country. This makes
Bangladesh pharmaceutical market increasingly competitive.
The industry witnesses price competition, which reduces the growth
of the industry in value term. To put things in perspective, in the
year 2004 the industry actually grew by 8.6%.
Also, people now-a-days can purchase any brand of medicine
through online from anywhere around the globe.
SWOT Analysis Of Beximco
Pharmaceuticals Limited
Strengths
• Diversification
• Achievement of National Export Trophy
• Research & Development(R&D)
• Strong Brand Name
• Highest Market Share In Exporting
• Metered Dose Inhaler Plant(MDI Plant)
• Corporate Social Responsibilities (CSR)
Weaknesses
• Lack Of Product Patent
• Customer Dissatisfaction Due to Higher Price
• Dependency On Imported Raw Materials
• Absence Of API Plant
• No Manufacturing Of Cancer & Hepatitis A,B or C Medicines
SWOT Analysis Of Beximco
Pharmaceuticals Limited(Cont.)
Opportunities
• More Specialized Products
• Increase In Exports
• Innovation
• Strategic Alliance
• Foreign Direct Investment(FDI)
Threats
• Local Competitors
• International Competitors
• DGDA Price Regulation
• Political Instability
CONCLUSION