Business Model
Business Model
Business Model
MODEL
Learning Competencies
3 4
Parts of a Busines
Model Sample Business Model
Offering Model and Operating
Model
1
Definition of the Business
Model
Business Model
A description of the means and methods a firm
employs to generate sales revenue, profit, and cash
flow, while providing a template for the business to
scale up.
It is also a design for the successful operation of a
business, identifying revenue sources, customer base,
products, and details of financing.
2
Dynamics of Traffic Lights in
the Business Model
The Green Lights
After-sales cost
3
The relevant and unique benefit that the consumer gets from buying
Value Proposition or owning the firm’s products or services.
The strategic linkage of extended supply chain for the firm to provide
Value Network specific products or services to the customers.
Resources are the hard and soft assets deployed by the firm to carry out its value proposition
Resources and Process for the customers. Processes are the critical repetitive activities that are routinized by the
company to deliver the value to the customers and to the company in a sustainable way.
Complementors People or groups who will help both directly, to enhance the value
proposition.