Chapter-25 Communicating Research Results: Report Generation, Oral Presentation and Follow-Up
Chapter-25 Communicating Research Results: Report Generation, Oral Presentation and Follow-Up
Chapter-25 Communicating Research Results: Report Generation, Oral Presentation and Follow-Up
Communicating Research
Results: Report
Generation, Oral
Presentation and Follow-
up
© 1–1
LEARNING
LEARNING OUTCOMES
OUTCOMES
After studying this chapter, you should be able to
1. Discuss the research report from the perspective of the
communications process
2. Define the parts of a research report following a
standard format
3. Explain how to use tables for presenting numerical
information
4. Summarize how to select and use the types of
research charts
5. Describe how to give an effective oral presentation
6. Discuss the importance of Internet reporting and
research follow-up
© 2010 Cengage Learning. All rights reserved. May not be scanned,
copied or duplicated, or posted to a publically accessible website, in
whole or in part. 25–2
Communication Process
• Communication Process
The process by which one person or source sends a
message to an audience or receiver and then
receives feedback about the message.
• Elements that Influence Successful
Communication
Communicator
Message
Medium
Audience
Feedback
© 2010 Cengage Learning. All rights reserved. May not be scanned,
copied or duplicated, or posted to a publically accessible website, in
whole or in part. 25–3
EXHIBIT 25.1 The Communication Process