Factors Affeting Demand: Loyola, Glennson S. Sse 108-Microeconomics
Factors Affeting Demand: Loyola, Glennson S. Sse 108-Microeconomics
Factors Affeting Demand: Loyola, Glennson S. Sse 108-Microeconomics
Loyola, Glennson S.
SSE 108-MICROECONOMICS
DEMAND
• The concept ‘demand’ refers to the quality of goods and services that consumers
are willing and able to purchase during a given period of time.
• Desire to buy
• Willingness to pay
• Ability to pay
Factors Affecting Demand
Price of the Product
Price refers to the quantity of a certain good that a consumer will buy at a certain price. As
the price goes up, the demand falls down and vice versa.
The Price of Related Goods/Substitutes.
If the income of the consumers increases the more spending power they have.
The Tastes and Preferences of Consumers
The demand for a commodity also depends upon the taste and preference of consumers and
changes in them over a period of time.
The Consumer's Expectations
A commodity may be bought due to speculative reasons; if you think it might go up in the future,
you will buy now.
The Number of Consumers in the Market
The number of buyer in a particular maket can also drive demand. When more buyers are in
the market for a good or service, the demand goes up.
Other factors that affecting demand
THANK YOU