Week 1 OCC Corrected
Week 1 OCC Corrected
Week 1 OCC Corrected
Brila
Lesson I: Definition and Process of
Communication
• Communication is the act of conveying meanings from one entity or group
to another through the use of mutually understood signs, symbols, and
semiotic rules.
• Communication is the process of sending and receiving messages through
verbal or nonverbal means, including speech, or oral communication;
writing and graphical representations (such as infographics, maps, and
charts); and signs, signals, and behavior. More simply, communication is
said to be "the creation and exchange of meaning."
Example:
A sender wishing a friend good luck before the latter leaves to join a competition
says, “Break a leg!”
To a native speaker, break a leg is a commonly used as idiomatic expression, but to
someone who has not heard of this expression, this exchange could cause confusion and
worse, ill feelings towards the speaker.
Therefore, it is important that the sender and receiver speak the same language.
LINEAR MODEL
INTERACTIVE
MODEL
TRANSACTIONAL
MODEL