Leadsquared

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Leadsquared

Leadsquared
 LEADS
Sources of Leads
A lead is Data of and individual or a business 1. OFFLINE SOURCE
which can converted into sale.  Apartment Campaign
 School Campaign
 Mall & Corporate Campaign
 LEADSQUARED  News- Paper Campaign
Leadsquared is an effective CRM (Customer
Relationship Management), which are use in 2. ONLINE SOURCE
order to keep a track of leads and manage them  DTA (Download the App.)
properly.  Facebook/Instagram/YouTube
 Inbound Call
 Website Pop Up
Which helps us to build and maintain a strong
pipeline while selling over a phone call.
Leadsquared

Dashboard- Manage
Task

Lead Actions Leads Details

Change Stages Change Owner Lead Activity Manage Task


 Manage Leads: (A/c Details, A/c Owners, Stages, etc.)
e.g.- GPS Location, School Name, Device Model, DG, Class.

 Lead Stage: this can be used to filter our leads of a particular stage.

 Lead source: Helps to understand from which source the lead is generated from and this
should be always be set default as all for e.g.- Google, Facebook, live chat, etc.
 Owner: this tells us who is the owner of the particular owner and particular it should be
any.
 Date Range: Filter to segregate leads according to the date range.
1. Last Activity

2. Created On

3. Modified on
 Lead Details: Page allow to view the lead information( Lead Stage, Lead
Score and Lead Grade)

Lead Activites: Manage Task:


 Outbound phone call activity  Follow up which needs to be added as a
 AAA first call done task.
 AAA follow up call done  Clearing of all task on time & Maintain
 AAA call but disconnected your manage task.
 AAA called but not picked  Task acts as bridge b/w a lead activity
 AAA called but language issue and lead stages.
 Order Successfully placed  Set Remainder to our email.
 Lead Actions:

Change Owner:
 Get an lead with activity of “AAA called
Lead/Change Stages: but language issue”.
 DTA: These leads needs to be pushed.
 Qualified: Belongs to K-12 Segment,  Manger Instructed to transfer this lead.
must have in active task.
 Not able to Connect: AAA Called But  You can use this lead action to change the
Not Picked (6+ times in 3 different days) lead owner to desired people in the team
 Not Interested in Full Course: Neat and
precise pitch in first call.
 Interested to Buy
 Disqualified
 May Buy Later
 Positive
 Enrolled
Lead Identification
 There are various filters to understand a leads potential
1. Based on Lead activity
 User has completed journey node- to track leads after first call done/ Recently used.
 User has reached paywall limit- when user has reached paywall limit for the cycle and app get locked
 User has registered for secondary course – Gives you idea about siblings/second student using the same number
2. Based on the other factors
 DG
 BFA – Bajaj Finserv (Yes/No)
 Device Model
 GPS Location
3. Based on Last Activity
 Last Activity date

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