Read The Following Text and Answer The Questions!

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Read the following text and

answer the questions!


What has one billion users and doubles as the second largest search engine on the Internet?
The answer is YouTube. This search engine has been an incredible tool for most businesses.
Unfortunately, not many businesses make use of it. I want to share why YouTube is such an
significant platform for your brand.
It is said that YouTube is the second largest search engine, while its parent company Google
is the first. Do you know what it means? It means Google gives search engine priority to
YouTube videos. Try to search for a “how to” on Google, then the results come back with
several videos related to the “how to”. The videos may have even been the first results on the
page even though some of these videos date back several years, to 2011 and before!
Even without relying on Google, your chance of getting discovered on YouTube alone is
very high. By using the right keywords for your videos (actual phrases that your customers will
use to locate your content), you can increase the odds of discovery.
Furthermore, you can use YouTube to keep the audience’s attention. Ultimately, you can
turn your audience from leads into customers by building trust. Consequently, you need to also
provide something valuable to your audience so that they remain interested in what you have to
say. That value could be a how-to, a product demo, or a freebie found on your site.
Based on the arguments above, I believe that YouTube is beneficial to promote and expand
your businesses. So, what are you waiting for? Make one now.
The questions!

1. What does the text tell you about?


2. In your opinion, why did the writer write the text?
3. What is the function of the first paragraph?
4. What is the function of the second, third, and fourth
paragraphs?
5. What is the function of the last paragraph?
6. What tenses are used in the text?
7. What is the word ‘furthermore’ used in the text for?

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