This document discusses different types of departmentation in organizational structure. It defines departmentation as the grouping of common activities under single control. There are two broad forms of departmentation: functional and divisional. Functional departmentation groups activities by similarity of functions, while divisional departmentation divides the organization into smaller divisions with their own functional activities. Some common types of divisional departmentation discussed are product, process, customer, geographic, time-based, and size-based departmentation. The document outlines the key characteristics and merits and demerits of each departmentation approach.
This document discusses different types of departmentation in organizational structure. It defines departmentation as the grouping of common activities under single control. There are two broad forms of departmentation: functional and divisional. Functional departmentation groups activities by similarity of functions, while divisional departmentation divides the organization into smaller divisions with their own functional activities. Some common types of divisional departmentation discussed are product, process, customer, geographic, time-based, and size-based departmentation. The document outlines the key characteristics and merits and demerits of each departmentation approach.
This document discusses different types of departmentation in organizational structure. It defines departmentation as the grouping of common activities under single control. There are two broad forms of departmentation: functional and divisional. Functional departmentation groups activities by similarity of functions, while divisional departmentation divides the organization into smaller divisions with their own functional activities. Some common types of divisional departmentation discussed are product, process, customer, geographic, time-based, and size-based departmentation. The document outlines the key characteristics and merits and demerits of each departmentation approach.
This document discusses different types of departmentation in organizational structure. It defines departmentation as the grouping of common activities under single control. There are two broad forms of departmentation: functional and divisional. Functional departmentation groups activities by similarity of functions, while divisional departmentation divides the organization into smaller divisions with their own functional activities. Some common types of divisional departmentation discussed are product, process, customer, geographic, time-based, and size-based departmentation. The document outlines the key characteristics and merits and demerits of each departmentation approach.
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DEPARTMENTATION
MANAGEMENT THEORY AND PRACTICE
INTRODUCTION ORGANISING • It refers to the relationship between people, work and resources used to achieve the common objectives or goals.
STEPS IN THE PROCESS OF ORGANISING
• Identification and division of work • Departmentation • Assignment of duties • Establishing reporting relationships Meaning of Departmentation
• Departmentation is a part of the organisation process. It involves
the grouping of common activities under a single person’s control. • Departmentationon is the foundation of organisation structure, that is, organisation structure depends upon departmentation. Departmentation means division of work into smaller units and their re-grouping into bigger units (departments) on the basis of similarity of features. • Each department is headed by a person known as departmental manager. Departmentation, thus, helps in expanding an organisation and also promotes efficiency by dividing the work on the basis of specialisation of activities and appointing people in various departments on the basis of their specialised knowledge. Importance of Departmentation 1. Organisation structure 2. Flexibility 3. Specialisation 4. Sharing of resources 5. Responsibility Basis of Departmentation There are two broad forms of departmentation they are: 1. Functional departmentation. 2. Divisional departmentation. 1. Functional Departmentation • It is grouping of activities on the basis of similarities of functions. • The nature of activities performed by different organisations is different. For example, activities carried by a manufacturing organisation are production, finance, personnel and sales. For a trader, the major activities are buying and selling, a bank performs borrowing and lending functions. • The major functional departments further have derivative departments. Production department, for example, has sub-departments to manage purchase, production planning and control, manufacturing etc. Merits of Functional Departmentation 1. Simple and logical basis of creating departments 2. Specialisation 3. Co-ordination 4. Supervision 5. Suitable for stable and small organisations
Divisional structures are created on the basis of smaller divisions
where each division has its own functional activities (production, finance, personnel and marketing).Major divisions that determine the organisation structure are : 1. Product Departmentation 2. Process Departmentation 3. Customer Departmentation 4. Geographic Departmentation 5. Departmentation by Time 6. Departmentation by Size 1. Product Departmentation • This form of departmentation is suitable for companies that produce multiple products. Product departmentation is grouping of jobs and resources around the products or product lines that a company sells. • The focus is on the product line and all functional activities associated with the product line. Departments are created on the basis of products and product manager has the authority to carry out functional activities for his department. Merits of Product Departmentation • 1. Better performance • 2. Fast decisions • 3. Co-ordination • 5. Responsibility • 6. Efficiency Demerits of Product Departmentation • 1. Co-ordination • 2. Expensive 2. Process Departmentation • In manufacturing organisations where the product passes through different stages of production, each stage is designated as a process and department is created for each process. It is called process departmentation. • Manufacturing paper, for example, requires processes like crushing the bamboo, making pulp, purifying the pulp, making paper rolls, and cutting it into rims. • For each process, departments are created and headed by people skilled and competent to carry that process. Merits of Process Departmentation 1. Specialisation 2. Economic considerations 3. Technological consideration 4. Facilitates training
Demerits of Process Departmentation
5. Co-ordination 6. Boredom 3. Customer Departmentation • When organisations sell goods to customers with different needs, departments on the basis of customers is the suitable form of departmentation • It is “the organising of jobs and resources in such a way that each department can carefully understand and respond to different needs of specific customer groups”. • Clear identification of customers and their needs is the basis of customer departmentation. This method of departmentation can be followed only in marketing division.eg lending company Merits of Customer Departmentation 1. Competitive advantage 2. Customer orientation
Demerits of Customer Departmentation
3. Co-ordination 4. Identification of consumer groups 5. Change in consumer behaviour 4.Geographic Departmentation • In Geographical departmentation, organisation creates departments: (i) Close to its customers because they are geographically dispersed over different areas, or (ii) Near the sources of deposits. • Each geographic unit has resources to cater to the needs of consumers of that area. • General Manager of every department looks after functional activities of his geographical area but overall functional managers provide supporting services to the managers of different areas. Merits of Geographic Departmentation 1. Training and development 2. Customer orientation 3. Low cost of production 4. Communication
Demerits of Geographic Departmentation
5. Co-ordination and control 6. Expensive 7. Managerial skills 5. Departmentation by Time • This method of departmentation is used in situations where work is done round the clock • In this type of departmentalization, decisions are made fast, because the decisions are made at a point near the operation. • The major disadvantages of these decisions is the duplication of work, since each division will have its own staff and specialists. 6. Departmentation by Size • This method is followed in army where number of workers in the unit is important. • The company’s performance is judged by the number of people working with it, and therefore, it adopts departmentation by size. • Departments are created on the basis of number of people who form the department. • Soldiers in army are grouped in numbers to form departments. THANK YOU