Morale Ob PPT by Pooja

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MORALE-

CONCEPT AND APPLICATIONS


SUBMITTED TO: Dr. Luxmi Malodia
SUBMITTED BY: Pooja Miglani
COURSE: M.COM(Hons) 1st year
ROLL NO: 22
CONTENTS

Meaning and Definition


Nature(Characteristics) of morale
Morale vs Motivation
Factors influencing employee morale
Measurements of morale
Low and High morale indicators
Morale and Productivity
How to boost morale?
Affect of morale boosting
References
MEANING AND DEFINITION
Morale is the degree of enthusiasm with which the members of a
group work together to achieve group goals.
“Morale is the capacity of a group of people to pull together
persistently and consistently in pursuit of a common purpose”
-Alexander H Leighton
INTERPRETATIONS
❏ Intangible term
❏ Overall attitude of individual and group
❏ Resides in minds and emotions
NATURE(CHARACTERISTICS) OF MORALE
❏ Psychological concept
❏ Multidimensional concept
❏ Group Phenomenon
❏ Different from team work
❏ Contagious
❏ Long term phenomenon
❏ Different from motivation
MORALE VS MOTIVATION
Basis of distinction Morale Motivation

1. Meaning Overall attitude of people Willingness to work


towards the organisation

2. Nature Group phenomenon Individual phenomenon

3. Function A function of freedom or A function of needs and drives


restraint

4. Mobilisation Mobilisation of sentiments Mobilisation of energy

5. Relationship Not directly linked with Directly related to productivity


with productivity productivity
FACTORS INFLUENCING EMPLOYEE MORALE
External factors: ( Personality, psychological state, physical
health, family background, friends and relatives, intelligence
level etc.)
Internal factors: Factors which can be controlled by
management, such as:
Organisational goals
Organisation structure
Nature of work
Working conditions
Management philosophy
Work group
Compensation
MEASUREMENTS OF MORALE

Observation method: Managers use their observations skills.


Attitude survey: Opinion survey is conducted through
questionnaire.
Morale indicators: Factors which indicates attitude of employees
towards their jobs, superiors and organisation.
LOW MORALE INDICATORS

● High rates of absenteeism


● Labour turnover
● Excessive grievances and
complaints
● Lack of discipline
● Friction among employees
● Frustration
● Antagonism
● Lack of commitment
HIGH MORALE INDICATORS

● Low rates of absenteeism


● Low labour turnover
● High degree of discipline
● Cooperation among
employees
● Pride in the organisation
● Loyalty
● Commitment
● Willing cooperation towards
organisational goals
MORALE AND PRODUCTIVITY

● High morale and high productivity: Satisfied employees


(ideal situation)
● Low morale and high productivity: Strict rules and
procedures
● High morale and low productivity: Incompetent leadership
● Low morale and low productivity: Normal situation
HOW TO BOOST MORALE?
➢ Workers Participation
➢ Considerate leadership
➢ Two-way communication
➢ Employee training
➢ Incentives and rewards
➢ Welfare measures
➢ Enrichment of jobs
➢ Work appreciation
MORALE BOOSTING LEADS TO
REFRENCES:
Dr. CB Gupta, A Textbook of organisational Behaviour,S. Chand & Company
Pvt ltd., New Delhi,2008

Image source: http://www.google.com

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