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    Areas of Specialization in Communication

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    ardee mamaclay
    This document discusses the different areas of specialization and careers within the communication field. It identifies advertising, public relations, print media, broadcast media, film/theater, digital communication, and multimedia as areas of specialization. Each section lists example careers within each specialization, such as copy writers, account executives, and brand managers for advertising; press release writers, event coordinators, and campaign managers for public relations; and journalists, editors, and photojournalists for print media. The document instructs students to simulate different communication careers and identify which areas they would be interested in working in.

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    Areas of Specialization in Communication

    Uploaded by

    ardee mamaclay
    826 views31 pages
    This document discusses the different areas of specialization and careers within the communication field. It identifies advertising, public relations, print media, broadcast media, film/theater, digital communication, and multimedia as areas of specialization. Each section lists example careers within each specialization, such as copy writers, account executives, and brand managers for advertising; press release writers, event coordinators, and campaign managers for public relations; and journalists, editors, and photojournalists for print media. The document instructs students to simulate different communication careers and identify which areas they would be interested in working in.

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    This document discusses the different areas of specialization and careers within the communication field. It identifies advertising, public relations, print media, broadcast media, film/theater, digital communication, and multimedia as areas of specialization. Each section lists example careers within each specialization, such as copy writers, account executives, and brand managers for advertising; press release writers, event coordinators, and campaign managers for public relations; and journalists, editors, and photojournalists for print media. The document instructs students to simulate different communication careers and identify which areas they would be interested in working in.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    826 views31 pages

    Areas of Specialization in Communication

    Uploaded by

    ardee mamaclay
    This document discusses the different areas of specialization and careers within the communication field. It identifies advertising, public relations, print media, broadcast media, film/theater, digital communication, and multimedia as areas of specialization. Each section lists example careers within each specialization, such as copy writers, account executives, and brand managers for advertising; press release writers, event coordinators, and campaign managers for public relations; and journalists, editors, and photojournalists for print media. The document instructs students to simulate different communication careers and identify which areas they would be interested in working in.

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    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 31

    REVIEW:

    WHAT ARE THE FUNCTIONS OF


    COMMUNICATION PRACTITIONER IN
    THE SOCIETY?
    PICTURE ANALYSIS:

    WHAT ARE THE QUALITIES THAT


    THESE PERSONALITIES POSSESS
    THE BEST?
    PRESS SECRETARY MARTIN ANDANAR
    DIRECTOR BRILLANTE MENDOZA DIRECTOR ZIG DULAY
    ADVERTISING
    IS A PAID COMMUNICATION ABOUT GOODS,
    SERVICES, IDEAS AND INSTITUTIONS THROUGH THE
    MASS MEDIA DESIGNED TO INFORM AND/OR
    INFLUENCE ONE OR MORE PEOPLE IN ACCORDANCE
    WITH THE INTENT OF THE ADVERTISER.
    CAREERS:
    COPY WRITERS
    ACCOUNT EXECUTIVES
    GRAPHIC ARTISTS
    BRAND MANAGERS
    ADVERTISING SALES REPRESENTATIVES
    PUBLIC RELATIONS
    IT IS CONCERNED WITH GENERATING AND
    MAINTAINING A POSITIVE IMAGE OF AN
    INDIVIDUAL, ORGANIZATION, OR COMPANY BY
    BUILDING AND NURTURING RELATIONSHIPS
    WITH THE PUBLIC.
    CAREERS:
    PRESS RELEASE WRITERS
    EVENT COORDINATORS
    PRESS SECRETARIES
    CAMPAIGN MANAGERS
    MEDIA TRAINERS
    PRINT MEDIA/PRINT JOURNALISM
    THESE ARE NEWSPAPERS OR PUBLICATIONS
    PUBLISHED PERIODICALLY AND CARRYING
    MAINLY NEWS STORIES BUT ALSO OPINIONS
    AND ADVERTISEMENTS.
    CAREERS:
    JOURNALIST/NEWS WRITER
    PROOF READERS/EDITORS
    COLUMNISTS
    PHOTO JOURNALIST
    LAYOUT ARTIST
    BROADCAST MEDIA
    FIELD IN COMMUNICATION THAT UTILIZES THE
    TECHNOLOGY OF RADIO AND TELEVISION TO
    TRANSMIT MESSAGES AND PROGRAMS USING
    THE AIRSPACE.
    CAREERS:
    NEWS ANCHORS TECHNICAL DIRECTORS
    REPORTERS VIDEOGRAPHERS
    PRODUCTION ASSISTANTS
    CAMERA OPERATORS
    STATION MANAGERS
    FILM INDUSTRY / THEATER AND
    PERFORMING ARTS
    IS THE COMMUNICATION FIELD
    INVOLVED WITH THE CREATION AND
    DISTRIBUTION OF FILMS
    CAREERS:
    SCRIPT WRITERS FILM MUSICAL DIRECTORS
    DIRECTORS
    FILM EDITORS
    CINEMATOGRAPHERS
    VISUAL EFFECTS SPECIALISTS
    DIGITAL COMMUNICATION AND
    MULTIMEDIA
    TRANSMITTING MESSAGE AND RECEIVING
    INFORMATION THROUGH THE USE OF DIGITAL
    TECHNOLOGY SUCH AS ONLINE JOURNALISM,
    PODCASTS, STREAMING VIDEO AND MUSIC OR
    THROUGH SOCIAL MEDIA.
    CAREERS:
    WEB DESIGNERS
    ANIMATORS
    SOCIAL MEDIA MANAGERS
    ONLINE EDITORS AND WRITERS
    MULTI MEDIA DEVELOPERS/MANAGERS
    SIMULATION:
    STUDENTS WILL BE GROUP INTO FOUR (4). THEY
    WILL TRY TO SIMULATE THE NATURE OF WORK
    WITHIN THE AREAS OF SPECIALIZATION AND
    CAREERS IN COMMUNICATION.
    SIMULATION:
    •GROUP1 – ADVERTISING
    •GROUP 2 – PUBLIC RELATIONS
    •GROUP 3 – BROADCAST MEDIA
    •GROUP 4 – FILM INDUSTRY/ THEATER AND
    PERFORMING ARTS
    APPLICATION:
    •AMONG THE AREAS OF SPECIALIZATION AND
    CAREERS IN COMMUNICATION, WHICH DO YOU
    THINK YOU WILL BE WILLING TO INTERACT AND
    WORK WITH? EXPLAIN YOUR ANSWER.
    GENERALIZATIONS:

    •STATE THE DIFFERENT AREAS OF SPECIALIZATION


    AND CAREERS IN COMMUNICATION.
    EVALUATION
    INSTRUCTIONS:
    IDENTIFY THE SETTINGS WHERE COMMUNICATION
    PRACTITIONERS CAN BE FOUND. IDENTIFY AS WELL
    THE COMMUNICATION CAREERS FOR EACH SETTING.
    1. FILM INDUSTRY: SCRIPT WRITERS, DIRECTORS,
    _______________
    2. _____________: GRAPHIC ARTIST, BRAND
    MANAGERS, EVENT PLANNERS
    3.__________: PRESS RELEASE WRITERS,
    CAMPAIGN MANAGERS, PRESS SECRETARIES
    4. PRINT JOURNALISM: NEWS WRITERS, EDITORS,
    _______________
    5. __________: WEB DESIGNERS, ANIMATORS,
    SOCIAL MEDIA MANAGERS
    ASSIGNMENT:
    CONDUCT AN INTERVIEW OF A JOURNALIST AND ASK
    WHY THEY CHOOSE THAT CAREER. THE INTERVIEW
    WILL BE SUBMITTED BY THE STUDENTS THE
    FOLLOWING WEEK.

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