Scribd Logo
Upload

Welcome to Scribd!

  • 579 views

    The Image of Nursing

    Uploaded by

    Jacob Sommers
    The document discusses the portrayal of nurses in media. It notes that nurses are often depicted as either "The Sinner, Saint, or Sexy" in shows like Nurse Jackie and HawthoRNe. The image of nursing has changed over time from the nun-like "nighting gale" to the sexualized Halloween costume. To counteract misrepresentations, the Center for Nursing Advocacy works to raise awareness about inaccurate stereotypes like the "naughty nurse", such as persuading Skechers to pull an ad campaign featuring a dominatrix nurse.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd

    The Image of Nursing

    Uploaded by

    Jacob Sommers
    579 views9 pages
    The document discusses the portrayal of nurses in media. It notes that nurses are often depicted as either "The Sinner, Saint, or Sexy" in shows like Nurse Jackie and HawthoRNe. The image of nursing has changed over time from the nun-like "nighting gale" to the sexualized Halloween costume. To counteract misrepresentations, the Center for Nursing Advocacy works to raise awareness about inaccurate stereotypes like the "naughty nurse", such as persuading Skechers to pull an ad campaign featuring a dominatrix nurse.

    Original Title

    The Image of Nursing Ppt

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses the portrayal of nurses in media. It notes that nurses are often depicted as either "The Sinner, Saint, or Sexy" in shows like Nurse Jackie and HawthoRNe. The image of nursing has changed over time from the nun-like "nighting gale" to the sexualized Halloween costume. To counteract misrepresentations, the Center for Nursing Advocacy works to raise awareness about inaccurate stereotypes like the "naughty nurse", such as persuading Skechers to pull an ad campaign featuring a dominatrix nurse.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    579 views9 pages

    The Image of Nursing

    Uploaded by

    Jacob Sommers
    The document discusses the portrayal of nurses in media. It notes that nurses are often depicted as either "The Sinner, Saint, or Sexy" in shows like Nurse Jackie and HawthoRNe. The image of nursing has changed over time from the nun-like "nighting gale" to the sexualized Halloween costume. To counteract misrepresentations, the Center for Nursing Advocacy works to raise awareness about inaccurate stereotypes like the "naughty nurse", such as persuading Skechers to pull an ad campaign featuring a dominatrix nurse.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 9

    The Image of

    Nursing
    What is the Image of
    Nursing
    Where is the nurse??
    “on T.V. that is”
    • The image of the nurse is
    not strongly represented in
    the media
    • Name a show that has a
    doctor as a main
    character….. Now name a
    nurse???
    • In the media today the nurse
    is portrayed mainly as one
    of the 3 S’s.
    The Sinner, Saint or the
    Sexy
    In the media today the nurse is portrayed mainly as one of the 3 S’s.
    • Nurse Jackie –sinner

    • HawthoRNe –the saint


    The Sinner, Saint or the
    Sexy
    How did the image of nursing go from , nighting gal the nun to the sex pot
    Halloween costume
    Is This a Professional
    Image?
    • To counteract intentional and non-
    intentional misrepresentation of nurses
    and what they do, the Center of Nursing
    Advocacy was developed
    • An example of the Center's work was a
    persuasion of Sketchers to halt the
    massive global ad campaign featuring
    Christina Aguilera as a dominatrix nurse.
    Through their global campaign, the
    Center raised public awareness of
    inaccurate mass media images of nursing,
    especially the damaging "naughty nurse"
    stereotype, and the effect that such
    images have on understanding the vital
    work of the nursing profession. After
    3000 letters received over a two-week
    period from nurses, nursing students and
    supporters, Skechers decided to pull the
    ad in August 2004.
    • Protect the name of “Nurse”
    • Expect to be addressed in a
    professional manner as you
    would address other
    professionals

    You might also like