SWOT Analysis

SWOT ANALYSIS
FOR 3 BEST LOCATIONS

PROJECT
DEVELOPMENT
TYPE
LOW-COST 91 UNIT HOUSING AREA FOR
TAMAN SETIA JASA
SITE OPTION 1
4
LOCATION OVERVIEW
(SITE 1)
Coordinate: 2°55’7.44’’N, 101°45’47.98’’E
5
• Has access to main road (Jalan Bangi) • Has construction waste at road side
• Road is a 2-way lane, eases congestion • No access to public transport - Nearest is UKM
• Less contour lines, flat surface – suitable for KTM station (4146 m), FPEND bus stop (1599 m)
building placement (Elevation: 24.38 m - • Has lots of rubbish around the area
30.58m) • U-turn at Gate 3 of UKM is the nearest access
• Nearest U-turn at Teras Jernang (365m) road to site (1334m) – might stuck in congestion
• Near to Sungai Langat (261.9 m) or have accident risks
STRENGTHS
S W Time Interval
WEAKNESSES
5.00 pm – 5.15 pm
5.15 pm – 5.30 pm
Car
519
539
5.30 pm – 5.45 pm 533
5.45 pm – 6.00 pm 575
PHF = 2166/4 x 575 = 0.94

OPPORTUNITIES THREATSActual (design) flow rate =
• Near to educational area, UKM (Approximately

O T 2166/0.94 = 2304 PCU/hr
• Might become a self-made dumping site

1.8 km)
• U-turn at Gate 3 of UKM will be closed – have
• Abandoned road can be made as an access
to take the longer route, make u-turn at UKM
road to site
traffic light
• Adequate land for cut and fill – save cost .
SITE OPTION 2
8
LOCATION OVERVIEW
(SITE 2)
Coordinate: 2°54’55.59’’N, 101°45’32.68’’E
9
STRENGTHS
• Has 3-way junction with traffic light to ease the traffic flow –
people from B. B. Bangi & Bangi Lama has easy access
• Has a temporary bus stop
• Distance from site to temporary bus stop (74.43 m)
• Road is a 2-way lane - eases congestion
• Site area has less contour lines – suitable for building placement
(Elevation: 18.29m to 28.96m)
• Near to Sungai Langat (307.95m)
STRENGTHS • Nearest U-turn at FKAB (1716m)
WEAKNESSES
OPPORTUNITIES WEAKNESSES
THREATS • No access to public transport (Nearest is UKM KTM station –
4528m)
• Very steep slope – more cut and fill work
• 3-way junction traffic light – congestion occurs during peak
hours
OPPORTUNITIES
• Can add another route at the junction to make it a 4-way
junction
• Can rebuild the temporary bus stop into a proper bus stop for
society (Temporary bus stop to UKM – 1843 m)
STRENGTHS
WEAKNESSES THREATS
• Very steep slope – cannot make access to main road
OPPORTUNITIES
• Steep slope near to the main road may cause soil erosion/slope
THREATS failure
SITE OPTION 3
13
LOCATION OVERVIEW
(SITE 3)
Coordinate: 2°54’45.67’’N, 101°45’47.87’’E
14
STRENGTHS
• Near Southville City Sales Galley (369.62 m)
S • Has access to main road (Jalan Bangi)

• Further away from town, Bandar Baru Bangi (4623 m) & Bangi Lama
(1325 m) - less noise pollution
WEAKNESSES
• One-way lane – causes congestion
W •
•
•
Narrow road
Rural area, far from town; Bandar Baru Bangi & Bangi Lama
Near to North-South Expressway (292.44 m)
OPPORTUNITIES
O • Near to Southville City @ KL South Bangi (673.79 m), can be developed into
a new city attraction
• Development in the future
• Can widen the size of main road
THREATS
T • One-way lane can cause accidents

• Surface runoff/sediments flow into the lake at Southville City Sales Gallery
(509 m)
• Near to Malaysian Nuclear Agency (808 m)
SUSTAINABILITY
ELEMENTS
17
SUSTAINABILITY ELEMENTS CHECKLIST
Criteria Site 1 Site 2 Site 3
Construction activity pollution prevention 3 3 3
Site selection 2 4 3
Development density and community connectivity 2 3 2
Brownfield redevelopment 2 4 3
Public transportation access 1 3 1
Bicycle storage and changing 3 1
Alternative 2
rooms
transportation Low emitting and fuel-efficient 4 1
3
vehicles
Parking capacity 3 4 5
Site development Protect or restore habitat 3 3 3
Maximize open space 3 3 3
Storm-water design Quantity control 2 3 2
Quality control 1 3 1
Heat island effect Non-roof 2 3 2
Roof 2 2 2
Light pollution reduction 2 4 3
Total rate (70 marks) 33 49 35
MAIN CRITERIAS
EVALUATION
19
CRITERIAS
Environment
Public Health Cost Cultural &
&
& Safety Effectiveness Societal
Sustainability
20
PUBLIC HEALTH & ENVIRONMENTAL & Total
SITE SAFETY SUSTAINABLILITY COST EFFECTIVENESS CULTURAL & SOCIETAL Marks
(20)
1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5
1 / / / / 9
2 / / / / 14
3 / / / / 9
Considerations:
1. Public health and safety 3. Cost Effectiveness
 Main road (access, exit and construction)  Slope (cut & fill)
2. Environmental and Sustainability  Access area
 Drain 4. Cultural and Societal
 Housing area and commercial area
CONCLUSION
22
THANK YOU!
23

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What are the three site options being considered for the low-cost housing development project?

What are some of the strengths and weaknesses of each site option based on the SWOT analysis?

SWOT ANALYSIS

FOR 3 BEST LOCATIONS

Coordinate: 2°55’7.44’’N, 101°45’47.98’’E

PHF = 2166/4 x 575 = 0.94

• Near to educational area, UKM (Approximately

• Might become a self-made dumping site

Coordinate: 2°54’55.59’’N, 101°45’32.68’’E

Coordinate: 2°54’45.67’’N, 101°45’47.87’’E

S • Has access to main road (Jalan Bangi)

T • One-way lane can cause accidents

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