Kuratko 8e CH 04
Kuratko 8e CH 04
Kuratko 8e CH 04
CHAPTER 4
Social
Entrepreneurship
and the Ethical
Challenges of
Entrepreneurship
© 2009 South-Western, a part of Cengage Learning. PowerPoint Presentation by Charlie Cook
All rights reserved. The University of West Alabama
Chapter Objectives
1. To examine the concept of “social entrepreneurship”
2. To introduce the challenges of social enterprise
3. To discuss the importance of ethics for entrepreneurs
4. To define the term “ethics”
5. To study ethics in a conceptual framework for a
dynamic environment
6. To review the constant dilemma of law versus ethics
7. To present strategies for establishing ethical
responsibility
8. To emphasize the importance of entrepreneurial
ethical leadership
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–2
The Social Entrepreneurship Movement
• Social Entrepreneurship
A new form of entrepreneurship applys to social
problem solving traditional, private-sector
entrepreneurship’s focus on innovation, risk-taking,
and large scale transformation.
• Social Entrepreneurship Process
Recognition of a perceived social opportunity
Translation of the social opportunity into an enterprise
concept
Identification and acquisition of resources required to
execute the enterprise’s goals.
Source: Richard M. Hodgetts and Donald F. Kuratko, Management, 3rd ed. (San Diego, CA: Harcourt Brace Jovanovich, 1991), 670
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–7
Table
4.2 Classifying Social Enterprise Behavior
Response to Maintains low public profile, but Accepts responsibility for Willingly discusses activities
social pressures if attacked, uses PR methods solving current problems; will with outside groups; makes
to upgrade its public image; admit deficiencies in former information freely available to
denies any deficiencies; practices and attempt to the public; accepts formal and
blames public dissatisfaction persuade public that its informal inputs from outside
on ignorance or failure to current practices meet social groups in decision making; is
understand corporate norms; attitude toward critics willing to be publicly evaluated
functions; discloses conciliatory; freer information for its various activities
information only where legally disclosures than stage one
required
Philanthropy Contributes only when direct Contributes to Activities of stage two, plus
benefit to it clearly shown; noncontroversial and support and contributions to
otherwise, views contributions established causes; matches new, controversial groups
as responsibility of individual employee contributions whose needs it sees as
employees unfulfilled and increasingly
important
Source: Excerpted from S. Prakash Sethi, “A Conceptual Framework for Environmental Analysis of Social Issues
and Evaluation of Business Patterns,” Academy of Management Journal (January 1979): 68. Copyright 1979 by
the Academy of Management. Reproduced with permission of the Academy of Management
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–8
Environmental Awareness
• Ecovision
A leadership style that encourages open and flexible
structures that encompass the employees, the
organization, and the environment, with attention to
evolving social demands.
Source: Verne E. Henderson, “The Ethical Side of Enterprise,” Sloan Management Review (spring 1982): 42.
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–13
Ethics and Laws
• Managerial Rationalizations
Justifications in defense of unethical acts are
believing that an activity:
1. Is not “really” illegal or immoral.
2. Is in the individual’s or the corporation’s best
interest.
3. Will never be found out.
4. That helps the company will be condoned by the
company.
Source: James A. Waters and Frederick Bird, “Attending to Ethics in Management,” Journal of Business Ethics 5 (1989): 494.
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–15
The Matter of Morality
• Ethical conduct may reach beyond the limits of
the law.
The requirements of law may overlap at times but do
not duplicate the moral standards of society.
Legal requirements tend to be negative (forbidding
acts), whereas morality tends to be positive
(encouraging acts).
Legal requirements usually lag behind the acceptable
moral standards of society.
Inherent problems arise when people believe laws
represent morality.
Ethical
Responsibility
Institutionalization
Source: Shailendra Vyakarnam, Andy Bailey, Andrew Myers, and Donna Burnett, “Towards an
Understanding of Ethical Behavior in Small Firms,” Journal of Business Ethics 16(15) (1997): 1625-1636.
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–27
Questioning the Ethics of Business Decisions
1. Have you defined the problem accurately?
2. How would you define the problem if you stood on the other side of the fence?
3. How did this situation occur in the first place?
4. To whom and to what is your loyalty as a person and as a corporation member?
5. What is your intention in making this decision?
6. How does this intention compare with the probable results?
7. Whom could your decision or action injure?
8. Can you discuss the problem with the affected parties before making your decision?
9. Are you confident your position will be as valid over the long-term as it seems now?
10. Could you disclose without qualms your decision or action to your boss, your CEO,
the board of directors, your family, and society as a whole?
11. What is the symbolic potential of your action if understood? If misunderstood?
12. Under what conditions would you allow exceptions to your stand?
• Corporate Entrepreneurs
Are managers or employees who do not follow the
status quo of their co-workers.
Are depicted as visionaries who dream of taking the
company in new directions.
Often walk a fine line between clever resourcefulness
and outright rule breaking.
Source: Donald F. Kuratko and Michael G. Goldsby, “Corporate Entrepreneurs or Rogue Middle Managers?
A Framework for Ethical Corporate Entrepreneurship,” Journal of Business Ethics 55 (2004): 18
© 2009 South-Western, a part of Cengage Learning. All rights reserved. 4–30
Effective Corporate Entrepreneurship
• Corporate Entrepreneurship requires:
Establishing the needed flexibility, innovation, and
support of employee initiative and risk taking.
Removing the barriers that the entrepreneurial middle
manager may face to more closely align personal and
organizational initiatives and reduce the need to
behave unethically.
Including an ethical component to corporate training
that will provide guidelines for instituting compliance
and values components into state-of-the-art corporate
entrepreneurship programs.
Effective Corporate
Entrepreneurship
Including an ethical
component to
corporate training