Lupin Pharmaceuticals Inc
Lupin Pharmaceuticals Inc
Lupin Pharmaceuticals Inc
Company Analysis
Group 9
Kishor P Kshirasagar 1711327
Mohd. Farhan Ansari 1711334
Pratik Tamgadge 1711342
Sujay Singh N M 1711360
Vivek Dhaked 1711366
Introduction to Lupin Pharma Inc.
Founded in 1968 by Desh Bandhu Gupta
Company reach to 70+ countries
Business
Branded drugs
Generic Drugs
Active Pharmaceutical Ingredients (API)
Manufacturing facilities – 18 countries
Awards 2017
Ranked 1 – Biotech and Pharma
Ranked 4 – Great place to work
Evolution of Lupin Pharma Inc.
1968 - Founded by Desh Bandhu Gupta
1971 - Incorporated
1997-00 - Received approvals from UK MCA and US FDA for multiple drugs
2007-15 – Multiple acquisitions across 6 continents like Kyowa (Japan), Hormosan (GER),
Gavis (US), Pharma Dynamics (RSA), Medquimica (BRZ), Generic Health (AUS)
1. Sun 1. Pfizer
Pharma 2. Merck &
2. Lupin Co.
3. Dr. Reddy’s 3. Novartis AG
Generic Drugs Specialized Drugs
Small Corporations
STRENGTH •WEAKNESS
•Global leader in Cephalosporin & Anti TB drugs •Operates in low growth segment eg. respiratory
•Strong presence in Asthma, Paediatrics, Diabetes, disorders, CNS, etc.
and CNS •Japanese market is low margin business
•Business in more than 70 countries •Dependency on global formulation business
•Largest generic player in US and Japan primarily from the US
•SWO
•String of Small scale acquisitions
OPPORTUNITIES
T
THREATS
•Increased health awareness among public
•Rising cost of raw materials
•Emerging trends in the pharma industry
•Increased scrutiny by USFDA regarding cGMP
•TB still remains in the top 10 causes of deaths globally
worldwide
•Costly acquisitions can be an overhead if the
•Opportunities in the oral contraceptive and product pipeline doesn't deliver expected payback
respiratory space in the US generics market
Competitive Strategy
Business
Strategy Industry Norm Competitive Advantage
feature
Focus on
Global Manufacturing and Supply Vertical
operational Cost effectiveness
Chain Integration efficiency on
Focus on
Business
Mergers & Acquisitions (M&A) inorganic Strategic Partnerships
development
growth
Portfolio Strategic
In-out licensing Enhanced market access
enhancement agreements
Competitive Advantage
Vertical Integration
Strategic partnerships
VRIN Analysis
Resource/Capability V R I N Remarks
Competitive
Proprietary technologies advantage
temporary
Strategic acquisition advantage
Competitive
Human Skills, expertise advantage
Recommendations and Action Plan