Presented By:-Group 6 Bharti Singh Namrata Bajpai Amit Pawar Piyush Saxwna
Presented By:-Group 6 Bharti Singh Namrata Bajpai Amit Pawar Piyush Saxwna
Presented By:-Group 6 Bharti Singh Namrata Bajpai Amit Pawar Piyush Saxwna
Group 6
Bharti Singh
Namrata Bajpai
Amit Pawar
Piyush Saxwna
TATA motors - 1945
1st commercial vehicle - 1954
second largest manufacture vehicle in the world.
Huge success -Indica, Indigo & ace
Turnover - $21.9 billion (Rs 967,229 million)
Wealth creation- Rs. 320 billion (2003-2008)
Among top 10 wealth creators in INDIA
Has auto manufacturing n assembly plants - Jamshedpur,
Pantnagar, Lucknow, Ahmedabad and Pune in India, as well as
in Argentina, South Africa and Thailand.
It is a rapidly growing industry of India
There are 13 major players in operation
It contributes 5 % of total industrial output
Reason for high growth is low interest rates and easy availability of
loans
The small car market share is 60% of the total market
The passenger vehicle is divided into three categories i.e. passenger
car, multi-purpose vehicles and utility vehicles
The SIAM divides classify passenger car industry into 6 segments
i.e. mini, compact, mid-size, executive, premium and luxury
Idea generation
With the launch of Nano (Rs 100,000 + taxes), the spill over will
happen from two-wheeler market to Nano.
The car must be a beacon for the Indian Automobile industry and
prove to the world that we are capable to take any challenge and
come out worthy winners.
Significantly cheaper than existing cars