Profitability Analysis: Distributor Management Services by Jess Wiley

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Distributor Management Services

By Jess Wiley
www.3dprofitability.com

Profitability Analysis
Questions to Answer

Where did my EBIT(D)(A) go?


How is Profitability Analysis different
from reading financials?
How can it foster growth?
How can I begin to implement?
Gross
Profit

Does this supplier bring


Impact of Profit
value?
Supplier ? Or do they hurt my
business?

Return vs Dollars
Profit
Products Invested?
? Return vs Capacity?

Cost-to-Serve?
Customer Profit
Relationship ? How can I improve, not
lose?
Gross
Profit

Impact of Profit
Supplier ?

Profit Lean
Products
? Operations

Customer Profit Contribution


Relationship ? Profit
Gross
Profit Growt
h
Better Resource
Alignment
Better Pricing
Decisions
Better Product
Choices
Operational
Supplier
efficiencies
Cooperation
Lower Inventory
Streamlined
Transactions
Technologically
Contribution
Savvy
Profit
Waste

Any part of the


process that does not
add value to the

Customer

Or Your
What is value to the
customer?
Voice of the Customer (VOC)
insight in to customer needs, wants,
perceptions, and preferences (
www.businessdictionary.com)
We use this data to align company
resources with customer expectations
What is value to your
company?
Voice of the Business (VOB)
A summary of all needs related to a
business and its stakeholders, including
profitability, revenue, growth and market
share. (www.businessdictionary.com)
We use this data to align operations with
stakeholder expectations.
Gross
Profit

Impact of
Supplier Add value and improve
profitability for.

Products Customer AN Shareholders


D

Customer
Relationship
Profitability Analysis

Customer
Tools such as Activity Based Costing
Product
Inventory, Carrying Costs, Handling Costs
Supplier
Supplier Score Cards
Customer Profitability
Sales Calls Small
on small Orders
customers Line Value
Customer Transactio Returns
Turnover Support Order Type
nal
Wrong
Industry Where is
the
Waste?

Fulfillment Overtime
Excess
Deliveries
Mistakes
Whse
Motion
Customer Profitability
Different Customer Types

Not Profitable

Marginally Profitable

Profitable

0% 20% 40% 60% 80% 100%


COGS Indirect Costs Clean Profit
Customer Profitability

Profitability Drivers and Metrics


Transactional (IS)
Order Size
Order and Line Count
Fulfillment (WHSE)
Shipping Method
Line Item Value
Support (OS)
Outside Sales
Product Profitability
Too much Occupancy
labor Receiving
Multi
Location Customizat Opportunit
Idle Inventory y Loss
ion
Equipment
Skills Where is
the
Waste?

Handling Equipment
Head count
Wasted
Effort
Product Profitability

Profitability Drivers and Metrics


Inventory
Turns
GMROII
Handling
Weight and Size
Customization
Fabrication Time
Capital Costs
Supplier Profitability
Saturated Emotional
Markets Lead Time Buys
No new Growth Unnecessary
Performan
offerings Potential Buys
Market ce Multiple
trends Shipments
Where is Safety Stock
the
Waste?
Freight Return
Minimum product
Order Reputation
Pkg Sales
Quantity
Policies Quality
Resources
Returns Purchasing
Supplier Profitability

Profitability Drivers and Metrics


Lead time
Comparison to Industry
Variability
Quality
Product Defects
Shipment Accuracy
Policies and Procedures
Freight Policy impact on EOQ
Ordering System and Acknowledgement
Process
Supplier Profitability

Profitability Drivers and Metrics


Growth Potential
Under utilization
Vendor consolidation efforts
Market based potential
Final Thoughts on
Profitability
Financial Statements do not reveal
where the lost profitability has gone
Three Areas that consume resources
Customer
Product
Supplier
We must consistently think in terms of
eliminating waste in those relationships
Distributor Management
Services

Jess Wiley President


[email protected]
www.3dprofitability.com
(817)692-5191

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