Carrot and Stick Motivation

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Carrot and Stick

Introduction

Founded by Jeremy Bantham in 1800s


Use by manager to motivate the
employee by rewarding them
Offering combination to induce behavior
Benthams view was that all people are
self-interested and are motivated by the
desire to avoid pain and final pleasure
This metaphor relates, of course, to the
use of rewards and penalties in order to
induce desired behavior

Implementation

Motivational tools and technique


The behavior of employee is change by
force or by choice through the use of
incentives
Carrot (reward): good behavior and
compliance
Stick (penalties): bad behavior and non
compliance
This approach is being used in our daily life

Many workplaces apply this motivation


approach

The stick is a good motivator and when


use at the correct times it can be very
helpful
It must be carefully planned and managed
in order to maintain high employee moral

Benefits

Motivate employees to improve their


job performance
The good behavior will be repeated in
organization
A mechanism to induce employee to
comply with the rules of conduct
Inefficient behavior is less often to
occurred
Employees will feel appreciated

Drawbacks

It caused unethical behavior such as


fraudulent activities
Ignorance about the work that not has
yielded to them
Pressure to perform well

Conclusion

The carrot and stick approach can be


apply in our daily life and business
environment as a motivational tool
However, it only an external motivator to
achieve the short term success. For the
long term achievement, the company
needs to consider both internal and
external motivator and cannot simply
rely on this motivational approach.

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