Data Collection Methods
Data Collection Methods
Data Collection Methods
Compilation and interpretation of primary and secondary sources of information. The integration of different sources will consolidate the write up of the report.
SOURCES OF INFORMATION
Primary Source
Data is collected by researcher himself
Data is gathered through questionnaire, interviews, observations etc.
Secondary Source
Data collected, compiled or written by other researchers eg. books, journals, newspapers Any reference must be acknowledged
However, for a small-scale study, the most commonly used methods are interviews, survey questionnaires and observations.
INTERVIEW
Survey Questionnaire
Should contain 3 elements: 1. Introduction to explain the objectives 2. Instructions must be clear, simple language & short 3. User-friendly avoid difficult or ambiguous questions
2.
Close-ended Questions
Dichotomous question Multiple-choice Rank Scale Categorical Numerical
Note:
For specific examples and students activities on each question style, please refer to the notes on Data Collection in the e-learning.
Observe verbal & non-verbal communication, surrounding atmosphere, culture & situation
Observations
Can be done through discussions, observations of habits, rituals, review of documentation, experiments
DATA ANALYSIS
Summary sheet 1. To analyse data from interviews and observation, use Checklist Manually
3. In a small scale study, the most common forms of statistical analysis presented are: Frequency Mean Percentage
DATA INTERPRETATION
1. It involves 2 terms Results presentation of data/findings (statistics) Discussion interpretation of data/findings 2. Things to consider when interpreting your data: Interpret findings based on the purpose and objectives of your study Relate the findings to real life context Use persuasive language to convince your readers to see the research from your point of view. Order your interpretation to highlight the most important findings Include limitations to your research. Use simple, clear language