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    It Happened in India - Book Review

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    Rahul Ingole
    This document provides a summary of the book "It Happened in India" by Kishore Biyani and Dipayan Bhaishya. The book is an autobiography of Kishore Biyani, who is regarded as the retail king of India. It details his journey building a large retail business in India from scratch, including the struggles and successes with starting Pantaloons and Big Bazaar. The book has 10 chapters covering topics like Biyani's early life, building the Pantaloons brand, experiences with customers and employees, and his philosophy around business growth.

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    It Happened in India - Book Review

    Uploaded by

    Rahul Ingole
    71 views12 pages
    This document provides a summary of the book "It Happened in India" by Kishore Biyani and Dipayan Bhaishya. The book is an autobiography of Kishore Biyani, who is regarded as the retail king of India. It details his journey building a large retail business in India from scratch, including the struggles and successes with starting Pantaloons and Big Bazaar. The book has 10 chapters covering topics like Biyani's early life, building the Pantaloons brand, experiences with customers and employees, and his philosophy around business growth.

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    It Happened in India_book Review

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    This document provides a summary of the book "It Happened in India" by Kishore Biyani and Dipayan Bhaishya. The book is an autobiography of Kishore Biyani, who is regarded as the retail king of India. It details his journey building a large retail business in India from scratch, including the struggles and successes with starting Pantaloons and Big Bazaar. The book has 10 chapters covering topics like Biyani's early life, building the Pantaloons brand, experiences with customers and employees, and his philosophy around business growth.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    71 views12 pages

    It Happened in India - Book Review

    Uploaded by

    Rahul Ingole
    This document provides a summary of the book "It Happened in India" by Kishore Biyani and Dipayan Bhaishya. The book is an autobiography of Kishore Biyani, who is regarded as the retail king of India. It details his journey building a large retail business in India from scratch, including the struggles and successes with starting Pantaloons and Big Bazaar. The book has 10 chapters covering topics like Biyani's early life, building the Pantaloons brand, experiences with customers and employees, and his philosophy around business growth.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 12

    -KISHOR BIYANI -DIPAYAN BHAISHYA

    Presented by- Rahul Ingole(11MBA006) MBA- 2nd year

    IT HAPPENED IN INDIA

    Bibliography
    Book

    : It Happened in India Author : Kishor Biyani, Dipayan Bhaishya ISBN : 8129111373 Binding : Paperblack Publisher : Rupa & Co. Publishing Year : 2007 Number of Pages : 280 Language : English

    Reason to select this book


    Distribution And Retail Management Entrepreneurship

    Big Bazaar

    Summary
    It Happened in India: The Story of Pantaloons, Big Bazaar,

    Central and the Great Indian Consumer is the autobiography of Kishore Biyani, written with the help of Dipyaman Baishya Kishore Biyani is highly regarded as the retail king of India, Popularly known as KB amongst friends , family and employees The book takes the reader through KBs journey of building a great retail business in India from scratch

    Contents of the book


    Chapter No. 1. 2 3 4 5 Name of the Chapter Made in India Built from Scratch Defying the odds The new, new thing Big Bazaar Content about Kishore Biyani and his way of understanding Indian retail market early life of KB, School life , College life about KBS struggles and success story of pantaloons in-depth study of retailing and customer behavior few experiences with customers and employees and customer behavior is discussed

    Chapter No. 6 7

    Name of the chapter Bollywood Calling Business @Speed of thought

    Content KB has shared about his failed businesses He came up with destination mall, central mall, radio central, central outlets, gold bazaar, home solutions retail e-zone, KBs rural wholesale market for retailers He believed in twin idea of constant growth and allowing others to grow. Upon this they came up with PANTALOON GENES. mainly talks about his personal as well as the business family Creator , Preserver, Destroyer

    The Pantaloon way

    9 10

    The Business of life Who says elephants cant dance?

    Style of Writing
    Simple lucid Language Easy to understand Descriptive examples Experiences

    Shortfalls
    More Emphasis on better side of story Throws very little light on failures and Reasons behind failures

    Conclusion
    Its an inspiring story every budding entrepreneur should read
    The book has something for everyone It Costs only 99 Rs! The time and money spent is worth the

    effort When one is young & tries to rewrite rules , he is called mad But When he is finally successful ,because he dared to risk it, he is called maverik - Kishor Biyani

    Any Questions?

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