2018-Market-day-at-School

ACTIVE HOME SCHOOL ACADEMY
ENTREPRENEUR/MARKET DAY RUBRIC

Email [email protected] Office Tel: 021 988 7282 Postal Address PO
Box 113
[email protected] Fax: 0862488119
Kraaifontein,7569
The Business Plan Layout

ENTREPRENEUR’S/MARKET DAY
Compulsory EMS project per term for Grade R – Grade 7 (for your portfolio).
Attend the Entrepreneur’s Day @ Active H.S. each term.
Name of Business: __________________________________________

Picture or logo of business:
Name of Learner: ________________________ Grade: __________________
Date of Preparation of Business Plan: _________________________________

Task 1: Description of the product or service for Market Day.
 Describe it.
 Use a sketch or photograph.
 The production process (What resources you need -equipment,
ingredients; where will you make it). You may use pictures, drawings, flow
charts, diagrams, written explanation, etc.
Let’s decide on a name for your company, but, remember the following:
 Keep the name short, simple and easy to remember, e.g. “Computer mania”.
 The name should be easy to say.
 Make sure that the name tells the customer what you are selling.
 Do not use words that are over-used and boring.
Decide on your company’s name:

__________________________________________________________
Why did you choose this name?
__________________________________________________________
Task 2: Goals of the Business
Date of Market day:
__________________________________________________________
What profit would you like to make? (What is your target?)
__________________________________________________________
What skills would you like to achieve?
__________________________________________________________
Task 3: Market Research

Market survey: Construct your questionnaire and summarise the results.
Task 4: Financial Plan

4.1 Provide the following information on your business:
Product Supplier Cost price Selling price Profit

4.2 Make a list of all the expenses for the day.
Operating expenses budget

ITEM TOTAL
Rent for the stall
Advertising
Stationery
Other expenses:
4.3 Why do you think your business will be successful?

_____________________________________________________________
_____________________________________________________________
Task 5: Marketing Plan

5.1 Who or what are your target market? (Who are your customers? Refer to their
ages and lifestyle, etc.)
__________________________________________________________
__________________________________________________________
__________________________________________________________
__________________________________________________________
5.2 Competitive Analysis – describe the other stall holders for the day that offer
related products or services.
__________________________________________________________
__________________________________________________________
__________________________________________________________
5.3 Competitive advantage – what do you have that your competitor does not?
__________________________________________________________
__________________________________________________________
__________________________________________________________
5.4 Promotion Strategy –what would you do to ensure that people would prefer
your stall? What would you do to promote your business?
__________________________________________________________
__________________________________________________________
__________________________________________________________
Task 6: Requirements for the day of the Market.
Equipment or stock Person Where to find?/Who to

responsible ask?
Task 7: ENTREPRENEUR’S DAY: QUESTIONNAIRE
7.1 How do you feel at the end of this day?
__________________________________
__________________________________
7.2 Was it worth all the work?

__________________________________
__________________________________
7.3 Count all the money.

R
7.4 To work out the profit you must follow a certain formula:
MONEY EARNED – FLOAT –ALL EXPENSES = PROFIT

Float = __________________________________
Total Expenses = ___________________________ (This should tally with Task 4.2)
7.5 Have you paid? (tick box):

The hiring of the table
Electricity
Banker/ Loan
Any other
____________________
____________________
Total Expenses: ___________ (This may differ with the above amount.)
7.6
Calculations:
Total Profit / Loss __________
7.7 Did you earn a profit? ______________________________________________________

How much? ______________________________________________________________
What do you intend doing with your profit? ____________________________________
If you made a loss, can you explain why? _______________________________________
Did you have fun? _________________________________________________________
Did you learn something? ___________________________________________________
Assessment Rubric: Entrepreneurial knowledge and skills
Name: __________________________________ Grade _________________________
Criteria Marks Learner’s

allocated achievement
Cover page
1
Creates a Business Name
Suitable logo 2
Task 1: Description of Product
2
Description of product or service
Picture, drawing / photograph 2
Production process 4
Company name and why chosen 2
Task 2: Goals of the business
1
Proposed target
Skills identified 1
Task 3: Market Research
3
Questionnaire
Summary of results 3
Task 4: Financial Plan
3
Information
Operating expenses budget 3
Vision for successful business 1
Task 5: Marketing Plan
2
Target market
Competitive analysis 2
Competitive advantage 2
Promotion strategy 2
Task 6: Requirements for the day 3
Task 7: Evaluation
3
Cash flow budget for the day
Calculating profit or loss 3
Self-assessment 1
Business loan contract 1
EMS Project handed in 3
TOTAL 50
PLEASE NOTE - This EMS Project must be completed
and handed in at the end of each term at the office
The learner will be able to demonstrate entrepreneurial skill, knowledge and attitudes.
 Develops and uses observation sheets and questionnaire to do needs analysis in the school
or community.
 Identifies enterprises and events in own community where specific goods and services are
being sold to satisfy consumers’ needs and generate profit.
 Generates entrepreneurial actions to meet own community needs (e.g. co-operatives, loan
societies).
 Discuss the 4 elements of the marketing mix in a simple business activity (product, price,
place, promotion).

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ACTIVE HOME SCHOOL ACADEMY

ENTREPRENEUR/MARKET DAY RUBRIC

The Business Plan Layout

Name of Business: __________________________________________

Name of Learner: ________________________ Grade: __________________

Date of Preparation of Business Plan: _________________________________

Decide on your company’s name:

Task 3: Market Research

Task 4: Financial Plan

Product Supplier Cost price Selling price Profit

Operating expenses budget

Rent for the stall

4.3 Why do you think your business will be successful?

Task 5: Marketing Plan

Task 6: Requirements for the day of the Market.

Equipment or stock Person Where to find?/Who to

7.2 Was it worth all the work?

7.3 Count all the money.

MONEY EARNED – FLOAT –ALL EXPENSES = PROFIT

Total Expenses = ___________________________ (This should tally with Task 4.2)

7.5 Have you paid? (tick box):

7.7 Did you earn a profit? ______________________________________________________

Criteria Marks Learner’s

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Name of Learner: ______ Grade: