Persuasive-writing-PowerPoint

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Writing to

Persuade
Aim: to use persuasive language for
a writing aspeech.
What is the purpose of
persuasive texts?
• To try to get people to do want you
want them to do!

• Typical persuasive texts include:

advertisements, charity leaflets and


travel brochures, speeches
Persuasive Language:
❑ Rule of 3: repeat something three times to make the
reader pay attention- It’s an exciting, thrilling roller coaster of a
trip!

❑ Emotive language/ exaggeration: powerful words that stir emotion in


the reader- helpless, heartless, barbaric etc…

❑ Rhetorical questions: questions that do not need an answer but make


the reader think. Could you let these poor dogs starve to death?

❑ Statistics: providing evidence to prove to the reader that what you are
saying is true! 99% of customers agree that…

❑ Personal pronouns: using ‘you’ and ‘we’ to get the reader involved.

❑ Imagery: creating a picture in the reader’s head.

❑ Alliteration:
A handy way to
remember the features!
Check out the video at this web
address
https://www.bbc.co.uk/bitesize/topics
/zv7fqp3/articles/zr8cmfr
Causal conjunctions are useful when trying to
persuade. They help us explain and evidence
our points. Some examples of these are:

• As a result • Since
• Because • Even though
• Consequently • Accordingly
• Due to the fact • Yet
• For this reason • So
• Therefore • Now that

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