Nike's net

income
worldwide
2005-2023

Nike's net income worldwide from the fiscal years of

2005 to 2023 (in million U.S. dollars)

2005 1,212

1 2006 1,392

2 2007 1,492

3 2008 1,883

4 2009 1,487

5 2010 1,900

6 2011 2,124

7 2012 2,211

8 2013 2,472

9 2014 2,693

10 2015 3,273

11 2016 3,760

12 2017 4,240

13 2018 1,933

14 2019 4,029
15 2020 2,539
16 2021 5,727
17 2022 6,046
18 2023 5,070
19

DATA SOURCE:

Nike. (2023). Nike's net income worldwide from the fiscal years of 2005 to 2023 (in million U.S.
dollars). Statista. Statista Inc.. Accessed: January 03, 2024.
https://www.statista.com/statistics/241685/net-profit-of-nike-since-2005/
thêm
https://cafebiz.vn/chuyen-gi-dang-xay-ra-voi-nike-loi-nhuan-thap-nhat-10-nam-de-doi-thu-vuot-mat-ve-toc-do
Descriptive statistics of Nike's net income worldwide
from the fiscal years of 2005 to 2023
(in million U.S. dollars)
Deviation from
Mean 2920.15789473684 mean
Standard Error 342.182813072671 -1,708
Median 2472 -1,528
Population Standard Deviation 1451.75872517505 -1,428
Population Variance 2107603.39612188 -1,037
Kurtosis -0.276950376715351 -1,433
Skewness 0.904244817765024 -1,020
Range 4834 -796
Minimum 1212 -709
Maximum 6046 -448
Sum 55483 -227
Count 19 353
Largest(1) 6046 840
Smallest(1) 1212 1,320
Confidence Level(95,0%) 718.899413776055 -987
1,109
-381
2,807
3,126
2,150
thu-vuot-mat-ve-toc-do-tang-truong-ngam-ngui-nhin-cac-van-dong-vien-dai-dien-cua-minh-ve-huu-176240115102133878.chn
 Nike's
Squared deviation

2,917,803 7,000
2,335,267
6,000
2,039,635

1,075,696
5,000
2,053,942

Nike's Net income

1,040,722 4,000
633,867

502,905 3,000
200,845

51,601 2,000
1,392 1,
124,498 1,212
1,000
705,335

1,741,983
0
974,481 2005 2006 20
1,229,531
145,281
7,878,363
9,770,889
4,621,821
40,044,465 2107603
1451.759
115102133878.chn
 Nike's net income worldwide from the fiscal years of 2005 to 2023
(in million U.S. dollars)
7,000

6,046
6,000 5,727

5,000
Nike's Net income

4,240
4,029
4,000 3,760
3,273
3,000 2,693
2,472 2,539
2,124 2,211
1,883 1,900 1,933
2,000
1,392 1,492 1,487
1,212
1,000

0
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022

Year
5 to 2023

6,046
5,727

5,070

4,029

2,539

2019 2020 2021 2022 2023

 Nike's marketing
expenses worldwide
from 2014 to 2023

Nike's advertising
and promotion costs
from the financial
years of 2014 to
2023 (in billion U.S.
dollars)

2014 3.03
2015 3.21
2016 3.28
2017 3.34
2018 3.58
2019 3.75
2020 3.59
2021 3.11
2022 3.85
2023 4.06

Nike's
marketing
expenses
worldwide
Nike's 2014
- 2023 and
advertising
promotion costs
from the
financial years
of 2014 to 2023
(in million U.S.
2014 3030
dollars)
2015 3210
2016 3280
 2017 3340
2018 3580
2019 3750
2020 3590
2021 3110
2022 3850
2023 4060

y= 16,121x - 18050,4

Formulate
y = 16,121x -
18050,4

SUMMARY OUTPU
Regression Statistics A
Multiple R 0.73
R Square 0.54 Regression
Adjusted R Square 0.48 Residual
Standard Error 5372.02 Total
Observations 10

Coefficients Standard Error t Stat

Intercept -18050.39977 18408.38141694 -0.98055333386
 Nike's advertising &
promotion costs
16.121034416 5.26719236331 3.060650400535
from the financial years
of 2014 to 2023

Coefficients Fomulate
Intercept -18050.39977

Nike's advertising &

promotion costs
16.121034416
y= 16,121x - 18050,4
from the financial years
of 2014 to 2023
 Nike's global
revenue 2014-
2023

Nike's revenue
worldwide
from the fiscal
years of 2014
to 2023 (in
million U.S.
dollars)

27,799
30,601
32,376
34,350
36,397
39,117
37,403
44,538
46,710
51,217

Nike's global revenue

Nike's2014-2023
revenue
Nike's revenue
worldwide
worldwide
from the
predicted from
fiscal years
the fiscal years
of 2014 to
of 2014 to 2023
2023
(in million U.S.
(in million
dollars)
27799
U.S. 30796
dollars)
30601 33698
32376 34826
 34350 35794
36397 39663
39117 42403
37403 39824
44538 32086
46710 44015
51217 47401
x - the independent variabl
y - the dependent variable:

MARY OUTPUT
ANOVA (Analysis of Variance)
df SS MS F Significance F
1 270335238.233 270335238.23 9.36758087429 0.01556722002
8 230868773.367 28858596.671
9 501204011.6

P-value Lower 95% Upper 95% Lower 95,0% Upper 95,0%

0.35553212 -60500.203439 24399.403901 -60500.203439 24399.4039006
0.01556722 3.97486704575 28.267201787 3.97486704575 28.2672017872
 Linear R

from the
60000

50000

40000
 60000

50000

40000

Revenue
30000

20000

10000

0
2800

Nike's
advertisi
ng and
Coefficients
promotio
n costs -18050.3998
Intercept
from the
financial 16.12103442
years of
2014 to
2023 (in
million
U.S.
dollars)
 Linear Regression chart between Nike's Revenue and Market-
ing costs
from the financial years of 2014 to 2023 ((in billion U.S. dollars)
60000

50000

40000
 60000

50000

40000
Revenue

30000

20000

10000

0
2800 3000 3200 3400 3600 3800 4000 4200

Advertising and Promotion costs

 Footwear segment revenue of Nike, Adidas & Puma 2010-2022

Revenue from footwear segment of Nike,

Adidas and Puma from 2010 to 2022 (in
billion U.S. dollars)

Nike Adidas Puma

2010 11.52 7.14 1.89
2011 13.43 8.13 1.99 Revenue from
2012 13.51 9.15 2.11
2013 14.64 9.46 1.88
35.00
2014 16.21 8.09 1.56
2015 18.32 9.13 1.65 30.00
2016 19.87 10.67 1.71
2017 21.08 14.89 2.41 25.00
2018 22.27 14.62 2.50
20.00

Revenue
2019 24.22 15.14 2.86
2020 23.31 13.67 2.91 15.00
2021 28.02 12.84 3.58
2022 29.14 13.24 4.61 10.00

5.00
DATA SOURCE:
0.00
2010 2011 2
Statista. (2023). Revenue from footwear segment of Nike, adidas
and Puma from 2010 to 2022 (in billion U.S. dollars). Statista.
Statista Inc.. Accessed: January 03, 2024.
https://www.statista.com/statistics/278834/revenue-nike-
adidas-puma-footwear-segment/
 Revenue from footwear segment of Nike, Adidas and Puma from
2010 to 2022 (in billion U.S. dollars)
35.00

30.00

25.00

20.00

15.00

10.00

5.00

0.00
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022

Year

Nike Adidas Puma

 Total number of employees working for Nike 2009-2023

Number of
employees of Nike
worldwide from
the fiscal years of
2009 to 2023

2009 34,300
1
2010 34,400
2
2011 38,000
3
2012 44,000
4
2013 48,000
5
2014 56,500
6
2015 62,600
7
2016 70,700
8
2017 74,400
9
2018 73,100
10
2019 76,700
11
2020 75,400
12
2021 73,300
13
2022 79,100
14
2023 83,700
15
DATA SOURCE:

Nike. (2023). Number of employees of Nike worldwide from the fiscal

years of 2009 to 2023. Statista. Statista Inc.. Accessed: January 03, 2024.
https://www.statista.com/statistics/243199/number-of-employees-of-
nike-worldwide/
 Devia
tion
from
mean
Descriptive statistics of Number of employees of Nike
worldwide (2009 - 2023)
1 -27,313

Mean 61613.333333333 2 -27,213

Standard Error 4521.228938144 90,000

3 -23,613

Median 70700 4 -17,613

80,000
Population Standard Deviation 16916.889653703 5 -13,613

Population Variance 286181155.55556 70,000

6 -5,113

Kurtosis -1.389294945489 7
Number of employees 60,000
987

Skewness -0.517108326388 8 9,087

50,000
Range 49400 9 12,787

Minimum 34300 10
40,000
11,487
3
34,300 34,400
Maximum 83700 11 15,087
30,000
Sum 924200 12 13,787
20,000
Count 15 13 11,687

Largest(1) 83700 14 10,000

17,487

Smallest(1) 34300 15 22,087

0
Confidence Level(95,0%) 9697.0716395601 2009 2010 2
0
2009 2010 2
 Squared deviation

746,018,178
Number of employees of Nike worldwide from the fiscal years of 2009 to
740,565,511 2023
90,000557,589,511
83,700
310,229,511 79,100
80,000 76,700 75,400
74,400 73,100 73,300
185,322,844 70,700
70,000
26,146,178
62,600
60,000 973,511
Number of employees

56,500

82,567,511
50,000 48,000
163,498,844 44,000

40,000 38,000
131,943,511
34,400
34,300

30,000227,607,511
190,072,178
20,000
136,578,178

10,000305,783,511

487,820,844
0
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023
4,292,717,333 286181155.56
Year
0
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

16916.889654 Year
al years of 2009 to

83,700
79,100

2022 2023
2022 2023
1 https://www.britannica.com/topic/Nike-Inc

2 https://www.forbes.com/sites/greatspeculations/2019/07/01/nikes-q4-2019-earnings-miss-due-to-currency-headw

3 https://www.forbes.com/sites/andriacheng/2020/09/22/nikes-result-is-another-sign-coronavirus-is-widening-the-r

4 https://www.reuters.com/article/idUSKBN2BB03W/

5 https://www.forbes.com/sites/brianbushard/2023/12/19/2023-layoff-tracker-intel-cuts-235-employees/?sh=6b5ad

6 https://www.cnbc.com/2020/09/23/nikes-ceo-says-digital-is-here-to-stay-e-com-business-fuels-sales.html

7 https://www.forbes.com/sites/kurtbadenhausen/2020/05/03/michael-jordans-1-billion-nike-endorsement-is-the-b

8 https://www.theguardian.com/business/2023/may/18/nike-tax-fines-temporary-workers

9 https://www.studysmarter.co.uk/explanations/business-studies/business-case-studies/nike-marketing-strategy/

10 https://www.studysmarter.co.uk/explanations/business-studies/business-case-studies/nike-sweatshop-scandal/

11 https://advantage.marketline.com/Company/Profile/nike_inc?swot
12 https://www.statista.com/topics/1243/nike/#topicOverview
thông tin chung của Nike

thông tin báo cáo tài chính

(Access through the university library website)

(Access through the university library website)