Let’s fly together!

Your Advertising Opportunities with SunExpress

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Table of Contents
04 07
Network Aircraft Branding

03. Company Profile

04. Network
German Customers
05
05.

06. Turkish Customers

Profile

On Board
07. Aircraft Branding
08. Tray Table Branding
09. Crew Announcement
10. Uniform Accessories
Samples
19 11 09
11.

12. Giveaways for Kids

13. Flyers for the Seat Pocket Page for Samples Crew Announcement
Partners
14. Napkins
15. Air Sickness Bag
16. Wet Wipes
17. Boarding Pass
Online
19. Page for Partners
20. Raffle Pages
21. Social Media
22. Newsletter
23. Main Teaser & Special Offer Box
24. Travel Guide
25. Contact

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Company Profile: We are SunExpress

Uniting people, countries and cultures for more Dedication that reaps rewards
than 30 years
The many awards we have received over the years proves we are a reliable and attractive
travel partner for our customers. As a particular source of pride, we have chosen four of
It’s all hidden in our name. Founded as a joint venture between Lufthansa and Turkish our countless distinctions to present here:
Airlines in 1989, we are a true sun specialist and offer numerous direct connections
between Europe and Turkey. Besides flying our guests to many idyllic holiday
destinations in Turkey, we reconnect them with their families and loved ones with our • Fifth best leisure airline in the world (2018 & 2019): We were voted the world’s
direct flights from Europe to many Anatolian cities. fifth best leisure airline and the best leisure airline in Turkey by Skytrax World
Awards, also known as “the passengers’ choice”.
Our success story relies on our valuable passengers who choose to fly with us and the • Turkey’s safest airline (2018): By the Directorate General of Civil Aviation (DGCA),
dedicated workforce of 3,500 employees who are experts in their field to serve our we were awarded as the best airline in passenger transportation with the SAFA rating
customers at the highest standards. We do our very best to ensure remaining as high- 0.0, making us the best-rated passenger airline.
flyers for at least another thirty years and offer our guests high-quality services. • Germany’s most punctual airline (2018): Using data collected by the passenger
rights portal Flightright, we were rated the most punctual airline in Germany.
Our headquarters is located in the sunny Antalya, which is known as the touristic capital • Sixth place in Airline Index (2018): We were ranked sixth in the highly regarded
of Turkey. Another key hub is Izmir on Turkey’s Aegean coast. The company’s second Airline Index published by the renowned climate protection organization ‘atmosfair’.
headquarters is located in Gateway Gardens in Frankfurt am Main. This means that of the 190 largest airlines in the world, only five beat us in terms of
carbon efficiency.
Investment and innovation
We will always continue to carry you to your loved ones and to your dream holiday
The ability to invest and the willingness to innovate are the most crucial factors when it destination. We wish you a pleasant flight on board SunExpress.
comes to the continuous development of an airline.

Through our order for 50 new Boeing 737 aircraft in 2014, we have made significant
investments in our fleet, making it one of the youngest in Europe. We have already
received 18 new Boeing 737-800 NGs, with another 32 due to join the ranks by 2024.
This type of aircraft offers our passengers top comfort and maximum safety. With
their modern, low-emission design, they help us embrace our ever-growing social
responsibility as an aviation company.

Our customers can also contact us round the clock via WhatsApp and can even book
flights through Facebook Messenger, making us a pioneer in this area, too.

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Network
Full charter
Scheduled flight

*no claim for completeness

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Distribution of passengers: Distribution by reason of travel:

43 % 12 %
46 % Visiting family Business travel
German-speaking and friends

7%
38 % Other reasons
11 % 43 % Holiday
English-speaking Turkish-speaking

How often do you travel by airplane?

Distribution of passengers by gender: Average:
4 times per
year

48 %
Female

Once every 2 years or less 3%

52 % Once per year 15%

Male

Once every 6 months 31%

Once every 3 months 35%

Once per month or more 15%

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Your advertising opportunities with SunExpress

On Board

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Advertising opportunities: SunExpress - On board

Aircraft decals
Aircraft decals
Lead time 3 months

Duration min. 6 months

250.000 €
Your advertising here!
Price + production
costs / 6 months

39,6 m
Example
Design your own aircraft and let it take off. The perfect platform
for your advertising message.

12,6 m

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Advertising opportunities: SunExpress - On board

Tray table stickers

Tray table stickers
Lead time 1 month

Duration min. 1 month

 ca. 16.000
Coverage
 / passengers
month
 per aircraft

Minimum 1 aircraft /
quantity  month

 dependent on
Dimensions
Your advertising here! the aircraft*

starting from
Price 3.900 € / month +
production costs
(2.250 €)

Example
The tray tables offer an optimal advertising space for your advertising message.

*Tray table 1: 42 × 19,5 cm; Tray table 2: 41,5 × 23,3 cm; Tray table 3: 41 × 24 cm;
Tray table 4: 39,8 × 23,4 cm; Tray table 5: 42 × 24 cm

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Advertising opportunities: SunExpress - On board

Crew announcement
Crew announcement
Lead time 7 days

Duration 1 month

 600 k
Coverage
 / passengers /
month
month

Flights  ca. 5.500 flights /

month

Price starting from

25.000 € /month

Example
The friendly voices of our crew accompany passengers throughout the flight.
Let our flight attendants speak for you!

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Advertising opportunities: SunExpress - On board

Uniform accessoires
Uniform accessoires
Lead time 1 month

Duration on request

 600 k
Coverage
 / passengers /
month
month

Flights  ca. 5.500 flights /

month

 according to
Your advertising here! Dimensions
individual
agreement

Price on request

Example
Our friendly flight attendants are the face of SunExpress, your vacation airline.
Our staff communicates personally with each passenger.
And with your uniform accessoire, so do you!

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Advertising opportunities: SunExpress - On board

Samples
Samples
Lead time 1 month

Duration depending on
consumption
Your advertising here!  600 k
Coverage
 / passengers /
month
Your advertising here! month

Flights  ca. 5.500 flights /

month

Minimum  none
quantity
Your advertising here!

Price starting from

15.000 € / month

SunExpress reserves the right to check if

the product fits our brand. If this is not
the case, then unfortunately the samples
Example
cannot be loaded on SunExpress flights.
Give our passengers a small gift when boarding or exiting the aircraft and be
remembered! From giveaways to product samples, we are open to anything that
brings joy to our guests. Be a part of it!

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Advertising opportunities: SunExpress - On board

Giveaways for kids

Giveaways for kids
Lead time 1 month

according to
Duration  individual
agreement

Coverage /  40.000 children

month per month

Flights ca. 5.500 flights /

month

Minimum
none
quantity

Price on request

Example
Cheerful giveaways provide fun and entertainment for our little passengers on board.
The children will still enjoy your individual gifts after the trip.

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Advertising opportunities: SunExpress - On board

Flyer
Flyer
Lead time 21 days

Duration min. 1 month

 600 k
Coverage
 /
Your advertising here!
passengers /
month
month

Flights  ca. 5.500 flights /

month

Minimum
none
quantity

Dimensions max. 29,7 × 21 cm

starting from
15.000 €
Price  per month +
 production and
distribution costs
Example
Our passengers find all important information in the seat pocket directly in front of 21 cm
them. Leave your message here and you can be sure that it will be noticed.

29,7 cm

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Advertising opportunities: SunExpress - On board

Napkins
Napkins
Lead time 1 month

depending on
Duration
consumption
Your advertising here!

 600 k
Coverage
 / passengers /
month
month

Flights  ca. 5.500 flights /

month

Min. quantity  100.000 pieces

Dimensions 16 × 16 cm

Price starting from
10.000 €

16 cm

Example
Our passengers are handed a napkin with every drink or snack -
a very effective advertising opportunity!

16 cm

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Advertising opportunities: SunExpress - On board

Air sickness bag

Air sickness bag
Your advertising here!
Lead time 1 month

Duration depending on
consumption

 600 k
Coverage
 / passengers /
month
month

Flights  ca. 5.500 flights /

month

Min. quantity  100.000 pieces

Dimensions folded ca.

 12,5 × 24 cm

starting from
Price
20.000 €

Example
In case of need, each passenger has an air sickness bag directly in the seat 26 cm 12,5 cm
pocket in front of them. But even if it is not needed, our passengers really like
to take a close look at the reading material in the seat pocket: Your message
directly in the hands of your target group.

24 cm

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Advertising opportunities: SunExpress - On board

Refreshment towels
Refreshment towels
Lead time 4 weeks

Duration depending on
consumption
Your advertising here!
 600 k
Coverage
 / passengers /
month
month

Flights  ca. 5.500 flights /

month

Min. quantity  100.000 pieces

Dimensions folded ca.

 6,2 × 11,8 cm

starting from
Price
15.000 €

Example
Refreshment towels are practical and popular. SunExpress serves your refreshing
advertising message on them with every meal on board.

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Advertising opportunities: SunExpress - On board

Boarding pass
Boarding pass
Lead time 2 months
Your advertising here!
depending on
Duration
consumption

 600 k
Coverage
 / passengers /
month
month

Flights ca. 5.500 flights /

month

Min. quantity  600.000 pieces

Dimensions 19,9 × 8,3 cm


starting from
Price
40.000 €

Example
Direct and personal: your advertising message on SunExpress boarding passes
reliably accompanies your target group on the flight.

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Your advertising opportunities with SunExpress

Online

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Advertising opportunities: SunExpress - Online

Partner page
Your advertising here!
Partner page
Lead time 2 months

Your advertising here!

Duration min. 2 weeks

Unique Users ca. 1 mio. /

month

Dimensions  depending on
positioning

starting from
Price
15.000 €

Your advertising here!

Example
SunExpress flights, car rentals, transfers and even boats can be booked via sunexpress.com.
Contact your target group directly at sunexpress.com - in German, English, Turkish,
French, Russian and Italian. Design your own partner site, which can be reached directly with just one click:
With teasers and images on sunexpress.com, your site is sure to get many visitors.

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Advertising opportunities: SunExpress - Online

Raffle page
Raffle page
Lead time 2 months

Duration min. 2 weeks

Unique Users ca. 1 mio. /

month

starting from
Your advertising here! Price
10.000 €

Raffle page + Facebook

Lead time 2 months

Duration min. 2 weeks

 ca. 1 mio.
Unique Users  unique users +
Fb contacts

Followers on Facebook  > 400K

Example
Organize a customer competition in cooperation with SunExpress. Book your raffle Followers on Instagram -  > 100K
page with us in your own design. You can use it in conjunction with Facebook, 3 official accounts
Instagram, Twitter or YouTube too. Followers on Twitter  > 69K
Subscribers on YouTube  > 27K
starting from
Price
15.000 €

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Advertising opportunities: SunExpress - Online

Social Media
Social Media
Lead time 2 weeks

 > 400.000 fans /

follower on
Follower  Facebook,
Your advertising here! > 50.000
subscribers
on Instagram

Dimensions  depending on
positioning

Price on request

Example
Post on SunExpress social media channels such as Facebook, Instagram,
Twitter and YouTube and have a direct dialogue with your target group!

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Advertising opportunities: SunExpress - Online

Newsletter
Newsletter
Lead time 2 weeks before
publication

Coverage
Germany  on request
and Turkey

 according to
Dimensions individual
agreement

Newsletter  starting from
German  5.000 €

Newsletter starting from

Turkish  3.000 €
Your advertising here!

Example
Our newsletter subscribers receive exclusive offers at regular intervals.
These are awaited with great interest. Book an advertising space in our
German or Turkish newsletter and contact our subscribers who love to travel -
from Germany, Austria, Switzerland and Turkey.

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Advertising opportunities: SunExpress - Online

Main teaser & special offer section

Main page (main teaser
+ special offer section)
Lead time 2 weeks

Duration  min. 2 weeks

Ihre Werbung hier! Coverage /  ca. 1 mio. /

monthmonth

 starting from
Price
25.000 € / month

Your advertising here!

Example
Place your advertisement prominently in the main teaser
or in the special offer sections on sunexpress.com.

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Advertising opportunities: SunExpress - Online

Travel guide
Travel guide
Lead time 1 month

Duration  min. 2 weeks

Coverage /  ca. 1 mio. /

Ihre Werbung hier! monthmonth

 starting from
Price
10.000 € / month

Your advertising here!

Example
Unique promotions can be advertised on the
SunExpress digital travel guide.

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Contact us
For booking advertising space and for further questions regarding our advertising
opportunities, please contact us by e-mail at:
[email protected]

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