INTERNETMEDIA

❑ Internet Media has become an integral
part of our daily lives, transforming the

way we consume and interact with
information.
❑ It has revolutionized traditional media
consumption, offering unparalleled access
to a wealth of information,
entertainment, and communication.
WHAT IS
INTERNET
MEDIA?
IT REFERS TO CONTENT THAT IS Internet media serves
DISTRIBUTED OVER THE INTERNET.
THIS CAN CLUDE TEXT, IMAGES,
as a dynamic and
AUDIO, VIDEO, AND INTERACTIVE
ELEMNTS.
influential force in both
information dissemination
and entertainment. Its
ability to provide instant
access to diverse content
and foster global
connectivity.
Evolution of Internet Media
➢The foundations of the internet were laid with the
development of ARPANET (Advanced Research
Projects Agency Network) in the late 1960s, but it
1970s: Birth was in the 1970s that the first protocols for
transmitting data between computers were
of ARPANET established.
➢Email emerged as one of the
earliest forms of online
communication.
1980s: ➢ The 1980s saw the rise of Bulletin Board
Bulletin Systems, which allowed users to dial in
via modem to access forums, share files,
Board and communicate with others.
Systems ➢ Early forms of online communities started
to take shape.
(BBS)
➢ The invention of the World Wide Web by Sir Tim Berners-Lee in 1989
and its subsequent introduction to the public in the early 1990s
revolutionized internet communication.
➢ The web browser, such as Mosaic and later Netscape Navigator, made
navigating the internet more user-friendly.
➢ The mid-1990s witnessed the
1990s: World Wide commercialization of the internet, with the
Web and founding of companies like Amazon, eBay,
and the launch of Yahoo! as a web directory.
Commercialization
➢ The late 1990s saw a surge in the creation
and distribution of online content. Blogs
started gaining popularity, providing
individuals with a platform for self-
expression.
Late1990s: Rise ➢ The introduction of RealAudio in 1995
of Online enabled the streaming of audio content.
Content
➢ The widespread adoption of broadband internet
facilitated faster and more reliable connections,
paving the way for the growth of multimedia content.
➢ Platforms like Napster, despite legal challenges,
popularized peer-to-peer file sharing for music.
Early 2000s: Broadband

and Multimedia Content
➢ Social media platforms like MySpace (2003) and later
Facebook (2004) transformed online communication,
enabling users to connect, share, and contribute
content.
➢ The launch of YouTube in 2005 revolutionized online
video sharing, making user-generated content more
accessible.
Mid-2000s: Social Media

and User-Generated Content
➢ The late 2000s and the subsequent years witnessed the dominance of
streaming services, such as Netflix (2007 for streaming), Spotify
(2008), and the proliferation of high-quality online video content.
➢ Social networks like Twitter (2006) and Instagram (2010) provided new
avenues for sharing information and media.
➢ The mobile revolution further changed internet
media consumption habits, making content Late 2000s to Present:
accessible anytime, anywhere. Streaming Dominance
and Social Networks
➢ Rise of virtual reality experiences, the popularity of podcasts, and the
integration of AI-driven recommendations in content platforms.
Emerging Trends:
Virtual Reality,
Podcasts, and Beyond
Types of Internet Media
TEXT Textual content forms the backbone of
internet media, encompassing a wide range of
information, articles, and blogs.
Articles provide in-depth information on
various topics, while blogs offer a platform for
individuals and organizations to share their
perspectives and experiences.
Images convey information quickly and
evoke emotions, making them essential for
IMAGES
storytelling and engagement. Photography
captures moments, while infographics distill
complex information into visually digestible
formats.
Audio content enriches the digital experience
through podcasts, streaming music, and online radio.
Podcasts have become a popular medium for
discussions, interviews, and storytelling. Streaming
AUDIO music platforms offer a vast library of songs, while
online radio provides curated playlists and live
broadcasts, catering to diverse auditory preferences.
Online videos and streaming services dominate
the visual landscape of internet media. Online videos,
ranging from short clips to long-form content, entertain
and educate. Streaming services like YouTube, Netflix,
and others deliver high-quality video content on-
demand, reshaping traditional media consumption
VIDEO patterns
Interactivity engages users and fosters
participation. Social media platforms serve as dynamic
spaces for interactive communication, enabling users
to share, comment, and react to content in real-time.
Online gaming takes interactivity to another level,
providing immersive experiences where users actively
engage with a virtual environment, collaborate, and
INTERACTIVITY compete with others.
Challenges of Internet Media
❑ Information Overload
❑ Privacy Concerns
❑ Misinformation
❑ Cybersecurity Threats
❑ Digital Divide
❑ Online Harassment and Bullying
❑ Addiction and Digital Dependency
THANK YOU!
ANGELNICOLE FATTALA
MA. ELIZABETH E. MAGLANQUE
MA. PENNELAINE RIGBY MILLARES

INTERNETMEDIA

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INTERNETMEDIA

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❑ Internet Media has become an integral

part of our daily lives, transforming the

Early 2000s: Broadband

Mid-2000s: Social Media

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