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    The Myth of Experience

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    The Myth of Experience

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    The Myth of Experience

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    Book presentation on 26th May 2022

    The Myth of Experience


    by Emre Soyer and Robin M. Hogarth

    The Myth of Experience: Learning the right lessons to improve


    decisions
    In business and life, experience is deemed essential for an accurate
    understanding of the world. We feel confident with experience-
    based decisions. We want leaders with outstanding track records
    and managers who have worked in relevant fields. Yet experience
    can be filtered or distorted in a wide variety of ways, reinforcing
    misperceptions without us being aware. By recognizing this
    fundamental problem, we can design mechanisms that would help
    us and our organizations learn the right lessons from experience
    and improve decisions.
    A short video is available on YouTube.

    Emre Soyer (presenter)


    PhD Universitat Pompeu Fabra

    Dr. Soyer is a behavioral scientist and founder of SOYER Decision Advisory, which offers
    organizations talks, workshops, and projects on strategic and creative decision making.
    He's the co-author of The Myth of Experience (with Robin Hogarth) and has collaborated
    both with international business schools and companies from a wide range of sectors.
    More information is available at https://www.emresoyer.com

    Robin M. Hogarth
    Emeritus professor at Universitat Pompeu Fabra, Hogarth holds an MBA from INSEAD
    and a PhD from the University of Chicago, where he became a faculty member at the
    Graduate School of Business (now the Booth School), served as Deputy Dean, Director of
    the Center for Decision Research and Wallace W. Booth Professor of Behavioral Science,
    as well as being responsible for setting up the University of Chicago’s executive MBA
    programme in Europe.
    His research focuses mainly on the psychology of judgment and decision making and he
    has served as President of both the Society for Judgment and Decision Making and the
    European Association for Decision Making. He has published many academic papers in
    leading journals in psychology and management as well as editing 4 books and
    authoring/co-authoring 5 books of which The Myth of Experience is the 5th. In 2007
    Hogarth was awarded an honorary doctorate by the University of Lausanne.

    Agenda 17:45 presentation by E. Soyer, followed by questions and answers by both authors
    19:00 cocktail
    Format Registration is compulsory for on-site attendance. Live streaming will be available.
    Please check the event website https://www.upf.edu/web/econ/the-myth-of-experience
    Location Universitat Pompeu Fabra, Ciutadella Campus, auditorium 30.S01 (Google Maps)

    Organizers José Apesteguia · Gaël Le Mens · Rosemarie Nagel

    Contact Mariona Novoa · [email protected] · 93 542 13 66

    Grateful acknowledgement is given to the Department of Economics and Business at Universitat Pompeu Fabra for its funding and
    logistic support.

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