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    Communication Guess Paper 2024 ADC KU

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    Communication Guess Paper 2024 ADC KU

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    manas.abdullah8492
    71 views2 pages

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    71 views2 pages

    Communication Guess Paper 2024 ADC KU

    Uploaded by

    manas.abdullah8492

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 2

    UNIVERSITY OF KARACHI

    BCOM Part II
    Business communication
    guess paper 2024

    Prepared by: Sir Aamir Nazir (MBA in finance, M.Phil.)


    Q#01: (a) Define communication and its importance for organization. Why Communication is called life
    blood of an organization?
    (b) Describe process of communication with the help of flow chart.
    Q#02: Explain 9 C`s of communication with the help of example.
    Q#03: (a) First impression is the last impression. Give suggestions for a good opening.
    (b) Last impression is pasting impression Give suggestion for a good closing.
    (c) Differentiate between direct and indirect approach. How indirect approach is used for bad news
    messages and persuasive request?
    Q#04: (a) Ignorance of law is no excuse. Explain.
    (b) Action speaks louder than words. (OR) Body language plays a vital role in communication.
    Elaborate.
    Q#05: (a) Explain different part of a business letter.
    (b) Differentiate between solicited and unsolicited job letter.
    (b) Differentiate between sales letter and sales promotion letter.
    Q#06: (a) Define market and types of market.
    (b) Write functions of a market report.
    Q#07: (a) Define Business Report and its functions.
    (b) Define advertising and purpose of advertising.
    Q#08: (a) Differentiate between listening and hearing.
    (b) What are the reasons of poor listening? Give suggestions for good listening.
    Q#09: (a) Define leadership and explain various types of leadership styles.
    (b) Define dictation and principles for effective dictation.
    Q#10: (a) How to become effective interviewer before, during and after interview?
    (b) Give suggestions to become effective interviewee before & during interview.

    Q#11: Important Short Notes

    (i) Basic Organizational plan (ii) Channels of communication (iii) Defamation


    (iv) Invasion of privacy (v) Privilege (vi) Non-verbal communication
    (vii) Types of interviews (viii) Problem-solving Conference

    Q#12: Letters & Reports Writing

    Important Letters: CV with covering Letter, Sales Letter, Sales Promotion Letter, Complaint Letter,
    Inquiry Letter

    Memorandums: Learn and practice the memorandums writing from Past papers & guide book.
    Reports: Learn and practice the Memorandum Report Writing from past papers & guide book.

    Q#13: Market Terms (Compulsory Question)

    All market terms from past papers

    (Recommended Book: Business Communication by Muhammad Amin Khalid)

    _______________________________________________________________________________________
    Online & home tuitions are available for ADC Part 01 & Part 02, BCOM Part I & II.
    Contact us @ 0344-2732441 (WhatsApp), Email: [email protected]

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