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SKILL DEVELOPMENT AND BUSINESS GROWTH OF SELECTED FASHION AND DESIGN FIRMS
SKILL DEVELOPMENT AND BUSINESS GROWTH OF SELECTED FASHION AND DESIGN FIRMS IN AKWA
IBOM STATE
CHAPTER ONE
INTRODUCTION
In a layman understanding, fashion design is the art of applying of design, aesthetics and beauty to
clothing accessories. Fashion design is influenced by cultural and social attitudes and has varied over
time and place. Fashion designing has been identified as one of the major entrepreneurial skills
acquisition among unemployed youths. Most skill acquisition programmes organized by the government
and non governmental agencies includes sewing. It is an acquired skill which leaves with the individual
unto ages and can generate income where applied into commercial use.
Fashion designers work in a number of ways designing clothing and accessories such as brackets and
necklaces. Because of the time required to bring a garment into the market, designers must at times
anticipate changes to consumer tastes (Olabisi, 2017).
Acquisition of fashion design skills requires little or no level of formal education for an individual to be
trained, or to influence his or her ability to understand and acquire the skills to become self-employed.
Thus, Osaji (2015) further added that, learning to sew bridges the gap between the literate and illiterate
in terms of qualification to be trained.
The creative industry is characterised by two aspects regarding its contribution to the economy. Firstly,
the creative sector is knowledge intensive, that means a specific talent or a high qualification is required.
Secondly, it is work intensive, which means the sector depends less on capital or technology
investments. As a result a high number of workplaces can be created within a short time. The design
sector as a whole is among the most important sub-segments of the creative industry, because of its
dynamics of growth and quantitative size.
Nsifon (2014) conducted a study in Eket local government area of Akwa Ibom State, Nigeria to examine
poverty alleviation strategies. The study adopted a descriptive survey design. A sample of 150 subject
were randomly selected through the simple random sampling technique for the study. Questionnaire
was the only instrument used for data collection. Data collected were analyzed using Pearson Product
Moment Correlation analysis. The result shows that sewing was one of the identified programmes to be
embarked upon.
SKILL DEVELOPMENT AND BUSINESS GROWTH OF SELECTED FASHION AND DESIGN FIRMS
Policy planners involved in the programme planning identified it as a major form of human
development. Nsifon (2014) further argued that it is less capital intensive in terms of facilities needed
for the training and thus increase participation of unemployed youths.
Douli (2022) is of the view that skill acquisition is the manifestation of idea and knowledge through
training which is geared towards instilling in individuals, the spirit of entrepreneurship needed for
meaningful development. He stressed that if individuals are given the opportunity to acquire relevant
skills needed for self-sustenance in the economy, it will promote their charisma in any work
environment. He further maintains that skill acquisition increases competition and cooperation among
people.
Accordingly, Magbagbeola (2004) posited that skills acquisition requires the accumulation of different
skills that enhances the performance through the integration of both theoretical and practical forms of
knowledge.
Acquisition of skills and youth empowerment is becoming the most viable and effective solution for
economic problems faced by the country; whereby every youth empowered will be self-reliant and in
some cases become employer of labour. Education enhances lives. It ends generational poverty and
provides a sustainable foundation for nation’s development.
According to Nchonwa (2019); Fashion like many other aspect of life is never static but keeps moving
round and round. Incorporating some ideas discarding others and even resurrecting old ones. After
years of patronizing imported clothes, people of the south western state have come to recognize the
dignity in traditional clothes being used design contemporary clothes.
According to Uduma (2007) Mrs. Folorunsho Alakija former president of fashion Designers Association of
Nigeria (FADAN) could be referred to as the mother of contemporary Nigerian fashion who has exhibited
her works in New York in the Black Expo Exhibition using ethnic fabrics to make western styles as far
back as 1993. Since then fashion industry in south Western state as continue to evolve. Before people
were contended with irobuba, sokoto and agbada, dansiki, blouse and two wrapper and since tradition
styles does not change much their creativity was not much. But after her exposure and experience her
activities has helped a lot of people to becoming a fashion designers and partaking in the fashion
industry faired over these years.
A fashion designer conceives garment combinations of line, proportion, colour, and texture. Whilst
sewing and pattern – making skills are beneficial, they are not a pre – requisite of successful fashion.
Most fashion designers are formally trained or apprenticed.
A pattern maker (or pattern cutter) drafts the shapes and sizes of a garment’s pieces; this may be done
manually with paper and measuring tools or by using an AutoCAD computer software program. Another
method is to drape fabric directly onto a dress form. The resulting pattern pieces can be constructed to
produce the intended design of the garment and required size. Formal required size. Formal training is
usually required for working as a pattern maker.
A tailor makes custom designed garments made to the client’s measure; especially suits (coats and
trousers, jacket and skirt, et cetera). Tailors usually undergo an apprenticeship or other formal training.
A textile designer designs fabric weaves and prints for clothes and furnishing. Most textile designers are
formally trained as apprentices and in school.
A stylist co – ordinates the clothes, jewellery, and accessories used in fashion photography and catwalk
presentations. A stylize may also work with an individual client to design a coordinated wardrobe of
garments. Many styles are trained in fashion design. However, many are not and simple have a knack for
pulling great looks together. They are also referred to as personal shoppers.
Despite these policies and programmes put in place by government and non- governmental
organizations, graduates unemployment remains a major challenge to the developmental process of the
Nigerian economy. Graduate unemployment appears to be shooting up the sky as many Nigerians lack
appropriate skills that will make them to be self-employed after graduation from schools.
Based on this, this study sought to investigate skill development and business growth of selected fashion
and design firms in Akwa Ibom State.
CHAPTER TWO
This chapter will be concerned with the review of related scholarly works on the major variables of the
study on skill development and business growth of selected fashion and design firms in Akwa Ibom State
CHAPTER THREE
RESEARCH METHODOLOGY
This chapter explains the methods applied in the conduct of the research. The methodology is hereby
discussed in the following outlined order: Research area, Research design, Population of the study,
Sample and Sampling technique, Instrument Design, Validity of the instrument, Reliability of the
instrument, Method of collection and Method of data analysis.
CHAPTER FOUR
This chapter deals with the presentation, interpretation of data generated and discussion of findings.
CHAPTER FIVE
This chapter deals with the discussion of findings, summary of the entire study with respect to the
research questions, research hypotheses, research methods and findings, conclusions,
recommendations, as well as suggestions for further research.
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