Organization

Type of Business

Operating a small business mades ideal consideration of established legal

frameworks. Starting a small ‘Dark spot Corrector’ business within the beauty industry

requires the assimilation of an appropriate legal form which in this case is the registering

it as a Limited Liability Company (LLC). In the United States, LLCs offer business

owners protection against liabilities and debts. Even though the regulations attached to

LLCs differ across states, they limit the payment of taxes based on accumulated profits as

losses and profits are passed to the owners by incorporating them on one’s tax returns.

LLCs offer more flexibility in terms of management and are easy to establish and

operate. Additionally, LLCs present a balance for business partnerships or sole

proprietorship and legal requirement of a small startup company.

Organizational Structure

The success of a business is significantly dependent on the assimilated

organizational structures. These structures stipulate how business activities are to be

conducted, the roles and responsibilities of employed talents, and overal corporate

objectives and goals. In the case of the proposed ‘Dark Spot Corrector’ company, it

would be recommendable to assimilate a flat organizational structure. As a startup, the

company will entail few employees including a product development expert responsible

for researching product ingredients and guaranteeing quality, a marketing manager who

will recommend the best marketing strategies to facilitate ideal brand awareness and

development, a sales representative tasked with promotional activities and direct

interactions with consumers, an operations coordinator responsible for invetory

representative to address inquiries and consumer concerns. To guarantee the effectiveness

of this team, the company must grant equal authority and power to the mentioned

personnel, which is encouraged under a flat organizational structure.

Brand Building

Building an ideal brand name gurantees the success and sustainability of startups.

To achieve this, companies must foster adequate collaboration among employees. One of

the most effective ways to do so is by exposing employees to team-building activities

such as workshops and outdoor social activities which allow individuals to socialize,

share ideas, and learn more about each other. This, in turn, enhances effective

communication and the establishment of trusting interactions necessary in maintaining

adequate teamwork. Another approach is appropriate athority delegation among

employees. Ensuring that each employee knows what is expected of them creates a sense

of value and appreciation which is crucial in motivating workers and encouraging

commitment and enhancing work efficiency that facilitates ideal brand creation. Lastly,

exposing employees to appropriate incentive programs enhances their work morale and

commitment to delegated duties which is vital in facilitating ideal brand creation.

Incentive programs entail the recognition and rewarding of employees who demonstrate

exeplary behaviors and performance. When seeking these benefits, employees are usually

keen on their performance which inturn advances operations efficiency, ideal teamwork,

and adequate brand development.

Stakeholders
 Satisfying stakeholders’ interests is important in guaranteeing the success and

sustainability of a business. In the context of the proposed startup business, the key

stakeholders include investors, workers, target consumers, and the general community.

Three ways of satisfying investors include maintaining high levels of transparency by

availing accurate information and on time, consider the opinions and ideas expressed by

them during decision-making, and setting clear business expectations without falsifying

information. Concerning employees, a business must guarantee the establishment of an

ideal workplace culture that protects individuals against discrimination and unhealthy

working practices, the implementation of a welfare department that addresses employees

concerns and exposing them to appropriate workers’ benefits, and the assimilation of

adequate comminication channels to facilitate better employee management. Regarding

consumers satisfaction, the startup business must understand customers’ preferences and

expectations to develop ideal products, create channels that customers can use to air their

concerns and share their feedbacks, and offering after sales services which attracts

customer brand loyalty. Lastly concerning the general community, the startup business

must have an ideal company social responsibility programs that will allow it to actively

participate in community projects which will promote its public acceptance, pay attention

to environmental pollution, and ensure that the public is exposed to quality products and

advertisments to discourage any adverse implications on individuals’ health and attitudes

concerning beauty.

Investments

Business Funding
 There are a number of ways to fund the proposed ‘Dark Spot Corrector’ business

including using personal investments, getting a bank loan, and seeking potential

investors. Using personal savings to fund a business demonstrates one’s commitment to

the project which is key in attracting potential investors. When personal savings are

inadequate, it is always advisable to seek assistance from recognized financial institutions

such as banks. To acquire bank loans, a business owner must prove their creditworthiness

and present their business plan in an objective and persuasive manner. Concerning

attracting investors, this strategy exposes business owners to individuals keen on

expanding their wealth through lucrative practices. When using this approach, it is

reccommendable for a business owner to demonstrate the market potential by

highlighting the growing demand for beauty products. Additionally, stipulating the

product’s distinct selling point which is its value as one of the few beauty products that

focuses on eliminating dark spots. Lastly, it is important to communicate to potential

investors the projected financial gains of the startup business. The higher the profits, the

more likely it is to get equity investors onboard.

Equity and Debt Funding

Debt funding refers to the utilization of capital that a company acquires from

financial instutions such as banks to facilitate its operations. Equity funding denotes the

utilization of a company’s own capital such as an owner’s personal savings and investors’

contribution. While debt funding is easily accessible, it will expose the starpup business

to regular debt payment plans and high interests affecting its profitability and general

cash flow. On the other hand, equity funding does not involve regular repayment plans as

businesses can share its profits with investors. For this reason, it would be advisable to
maintain a 70-30 funding plan where 70% of the funds are obtained through equity while

the remaining 30% from dept funding. This will minimize the startup business’ exposure

to huge debts while enhancing its accessibility to adequate capital necessary for

guaranteeing the efficiency of assimilated organizational operations.

Technology Assessment

The startup business is set to use certain technologies to guarantee ideal

innovation, profitability, and progressive growth. These technologies include the

establishment of an ideal research and development laboratory run by the product

development specialist. This will advance the identification of appropriate ingredients to

be used in the products while guaranteeing their quality. The starpup will also digital

marketing which entails the establishment of an ieasy-to-use company website that will

offer individuals relevant details about the business and its products. Additionally, the

company must have an ideal online presence that mandates the utilization of available

social media platforms such as Facebook, Instagram and Twitter. This will encourage

adequate interactions with the target market while advancing brand awareness. The

operations manager will use approparite inventory management systems necessary in

optimizing stock levels, reducing wastage, and enhancing efficiency within the supply

chain. Lastly, data analytics tools such as Qlik Sense to facilitate ideal machine learning,

Domo which is effective in streamlining assimilated organizational operations, and

Microsoft Power BI ideal for data visualization.

Conclusion