Republic of the Philippines

Department of Education
Region VI – Western Visayas
SCHOOLS DIVISION OF ILOILO
SAN RAFAEL NATIONAL HIGH SCHOOL

THIRD QUARTER EXAMINATION

ENTREPRENEURSHIP

Name: ___________________________________ Grade & Section: __________________ Score: _______

___________________________________________
Signature over printed name of Parent/Guardian

I. Multiple Choice. Write the Capital Letter that corresponds to your answer in the
space before the number.
1. Entrepreneur means:
a. Risk taker c. To improve standard of living
b. To undertake d. To research
2. It is a personality factor which means convincing customers to buy the product.
a. Proactive b. Persuasion c. Self-confidence d. Risk-taker
3. It is a personality factor which means "doing things even before being told."
a. Proactive b. perseverance c. Persuasion d. initiative
4. Which of the choices is NOT part of the environmental factors?
a. Political c. Climate
b. Weather condition d. Family background of the manager
5. Which of the following is NOT true?
a. Entrepreneurship creates organizations.
b. Entrepreneurs improve the life of the entrepreneur alone.
c. Entrepreneurs improves the economy.
d. None of the choices
6. The entrepreneurs who create new ideas are called ________________.
a. Innovative b. Imitating c. Drone d. Fabian
7. These are entrepreneurs who are to follow the path shown by innovative
entrepreneurs.
a. Innovative b. Imitating c. Social Entrepreneur d. Fabian
8. Which is NOT a career for an entrepreneur?
a. Sales c. Business Consultant
b. Domestic Helper d. Teacher
9. Which of the statements below is true?
a. Entrepreneurs have limited career opportunities.
b. Entrepreneurs are prone to constant high income.
c. Entrepreneurs are contributors to the development of the society.
d. Entrepreneurs are the reasons for the unemployment problem.
10.Which of the statements is NOT true?
a. An entrepreneur will patiently wait for his efforts to bear fruit.
b. The profit of the entrepreneur is NOT immediate.
c. All entrepreneurs are successful.
d. Entrepreneurs are researcher.
11.The following are the forces competing within the industry except one:
a. Potential new entrants and Substitute Products
b. Buyers and Suppliers
c. Rivalry among Existing Firms
d. Needs and Wants
12.They are the ones who pay cash in exchange for your goods and services.
a. Buyers b. Competitors c. Sellers d. Suppliers
13.The intensity of rivalry among existing firms is characterized to the following
factors except one:
a. Diversity of rivals
 b. Number of competing firms
c. Characteristics of the products or services
d. The product represents a high percentage of the buyer's cost
14.It is a state or situation wherein business organizations are competing with each
other in a particular market.
a. Suppliers b. Buyers c. Rivalry d. New Entrants
15.A person or organization that provides something needed such as product or
service to sell.
a. Competition b. Buyer c. Government d. Supplier
16.What is the function of Value Proposition?
a. used to power up sales
b. used to convince customer to purchase a particular product or services.
c. help customers buying habits
d. provide value to your customers
17.Give an example in promotion using Value Proposition and Unique Selling
proposition.
a. with the slogan "Langhap Sarap" c. multinational business
b. ordinary sari-sari store d. fruit shake stand
18.This refers to how you sell your products or services to your customer.
a. Value proposition c. Selling proposition
b. Unique selling proposition d. Marketing concept
19.What is the relationship between unique selling proposition and value proposition?
a. a framework of each business industry
b. meets your competitors needs and wants
c. persuades another to exchange money for a product or service
d. connected with only one particular thing
20.The following are tips for the entrepreneur on how to create an effective unique
selling proposition to the target customers, except:
a. Identify and rank the uniqueness of the product or services characteristic
b. Be very specific
c. Keep it short and simple
d. Completeness of proportion
21.The following variables are to be considered in behavioral segmentation, except
a. perception b. brand concept c. reaction d. benefits
22.What is market size?
a. Tangible things that can be seen
b. Size of arena where the entrepreneur will play business.
c. The most important part of the success of the company
d. Another variation of segmentation marketing
23.Tangible things that can be seen refers to
a. Service requirement c. Customer requirement
b. Output requirement d. Entrepreneur's output
24.A service requirement is a thing or product that cannot be touched but the
customer can feel its fulfillment.
a. Tangible b. Intangible c. Service d. Output
25.Geographic segmentation refers to:
a. Divided according to geographical location
b. Divided based consumers
c. Divided in terms for customers think and believe
d. All of the above
26.It is the traditional method of data collection which is normally done in person
with the respondents.
a. Personal Interview c. Survey
b. Focus Group Discussion d. Data Gathering
27.It is one of the most reliable and credible ways of getting relevant information from
target customers
a. Primary Research c. Interview
b. Secondary Research d. Data Gathering
 28.A data gathering technique where it can be done via direct mail, over the phone,
internet or e-mail.
a. Data Gathering c. Focus group discussion
b. Survey d. Personal interview
29.It is the process of gathering, analyzing and interpreting the information about the
product or the services to be offered for sale in the market, the market and about
past, present and any potential consumers for the products.
a. Data Gathering c. Secondary research
b. Primary Research d. Market research
30.lt is an excellent method for generating and screening ideas and concepts
a. Data Gathering c. Focus group discussion
b. Survey d. Personal Interview
31.Which one is not a P in Marketing Mix?
a. Price b. People c. Participant d. Promotion
32.lt can be intangible or tangible as it can be in the form of services or goods.
a. Price b. Product c. Promotion d. People
33.They are the ultimate marketing strategy.
a. Price b. Product c. Promotion d. People
34.Which one is not a concept of positioning?
a. Functional b. Symbolic c. Experiential d. Management
35.The amount of money that a customer pays for to enjoy a product or service.
a. Price b. People c. Participant d. Promotion
36.lt is the process of considering, evaluating, and pursuing market-based activities
that are believed to be advantageous for the firm.
a. Opportunity - seeking c. Opportunity - screening
b. Opportunity – seizing d. Sources of opportunity
37.It is the ability of entrepreneur that can sense without using the five senses, also
known as intuition.
a. Entrepreneurial mind frame c. Entrepreneurial heart flame
b. Entrepreneurial gut game d. Entrepreneurial heart frame
38.This is essential to opportunity - seeking which allows the entrepreneur to see
things in a positive and optimistic light in the midst of crisis or difficult situations.
a. Entrepreneurial mind frame c. Entrepreneurial heart flame
b. Entrepreneurial gut game d. Entrepreneurial heart frame
39.One of the essentials of entrepreneur's opportunity - seeking that refers to the
driven passion of an individual.
a. Entrepreneurial mind frame c. Entrepreneurial heart flame
b. Entrepreneurial gut game d. Entrepreneurial heart frame
40.What variable of societal environment includes income level and employment rate?
a. Economic forces c. Political forces
b. Sociocultural forces d. Technological forces

II. Activity. At the back part of this test paper, write your answer to what is being asked
below. (10 pts)

If you are to establish your own business, what will be its…

Business Name:
Business Logo:
Business Slogan:

Good luck and God Bless!!!

Prepared by: Noted:

ROMMEL D. SOLIVA, EdD CARMELITA N. TANALLON, MEd

Teacher II/Subject Teacher Teacher III, OIC