Chris
Chris
Chris
COMPANY LIMITED.
EMAIL: [email protected]
INDEX NO:
TECHNOLOGY.
DECLARATION
I hereby declare that this submission is my own original work and that to the best of my
SIGN: chris
SUPERVISOR:
DATE:
SIGN:
DEDICATION
I dedicate this plan to my family and those who have greatly supported me on financial part
and advice to enable me complete my course. Also to my friend and any other person who
may have contributed to provide guide to me on how to write this business plan
ACKNOWLEDGEMENT
I do give my gratitude to my lecture Mr. Peter Owino for his support contribution in this
business plan. I would also like to express my thanks to all those who have been supportive in
any way during this moment of undertaking business plan, family, friends my dear
Since the business will be operating under management of a sole proprietor it will require
donors who will boost and make the business to be more effective. The money for starting the
business will be from own savings, contribution from parent’s loan and banks. I will be
making decision since am the owner and I will be required to raise the capital since am the
only beneficially. The donor of the business will be Christopher who is the owner of the
business who joined who joined Total technical and Vocation College on SEP 2022
Winners Audit Ltd is a sole business specializing in with auding performances. Our primary
audit performances so as to ensure the financial information availed by them are of true and
The business will be located at Thika Town. The location of the business has got the potential
infrastructure which includes good roads network which enable employees reach at work in
time and ease customers access for us to offer quality services in and out of the business.
The presence of electricity therefore makes it an ideal place to run such a business and again
CHRISTINA
KBC BANK
GARDENS
The business will run as a sole proprietorship business and will be owned by Christopher
kilonzo from machakos County and the owner of the business intends to run the business
alone since he finds it better to start and manage it. The owner has a diploma in civil
engineering.
A situation may arise where the customer for example may need construction plants within
his institution or company we may require one or two personnel with skills and knowledge to
1.4SERVICES
Since our main aim is to ensure that we give our customers what they need by provision of
because in the area the business will be located has a high population and the area is
growing very fast . Due to demand within the location which will attract more customer since
our services will be of high quality done through the competence people. The business will
prove it right to the government and the customers will have legal document license
1.6 INDUSTRY
The business will have a name Masterful construction LTD. The business will be a large
industry. The business will have modern technology which includes modern services, such
III. To ensure prosperity of other companies through inspecting their financial operations
Long term
III. To facilitate the development of the area we will be located and development of our
country as well
OBJECTIVES
1.8.1 ENTRY
The business will deal with services which are not commonly offered in the area of which
they are much needed in the area. In order the enterprise to prosper and flow in the right way
more study will be carried and put in more consideration to the market place.
1.8.2 GROWTH
The business intends to establish healthy customer relationship introducing new services to
cope up well with competition motivate employees and give quality service offer to
As results of good services being delivered to the potential customer more profits will be
gained and therefore accumulated and later used for expansion of the business to large scale
business enterprise.
CHAPTER TWO
such as training the youth on how to use some of the machines . This will aim at improving
2.1 CUSTOMERS
The business will be offering services to its potential customers who will be classified into
These are customers who will owning sole trade ie sole proprietors who maybe needing
our advices ,opinions and way to make their business to prosper accordingly .On the
According to the census of 2019, the population of Machakos town was over 100,000. The
approximate number of potential customers in the locality owing the business and companies
is about 720. Therefore the proposed business targets a share of about 40% which will be met
competitor will hold the remaining 60%.The table below shows the market share of
Total 100
The pie chart below shows the potential market of our company and its competitors in
the market.
2.3 COMPETITION
The business will have competition from related enterprise that is within the town and this
include,
1) Kawira company
2) Jam company
3) County enterprice
4) Mwafrika enterprice.
The location of competitors is well located so the competition is very high. The business need
Personnel High qualified The business The personnel to be Staff turnover may
personnel will could not be able employed are occur due to pay
salaries
customers High demands Large market The layout will Free services are not
will use its might ignore the businesses are quite business are well
receiving time
services from
them.
Finance The owner of The tax rate Anticipated for The relatives and
finances in
finances since
there are no
additional
finances
available
2.4 ADVERTISING
The business will use the mass media to create customers awareness to services offered
through the local radio, posters, sign posts will also be used to advertise the services are being
The business will always use posters and Facebook to advertise product and services, the
posters will be carrying the products we offer for sale and their price tags, in Facebook they
Business will as well employ competitive methods of promotion on regular basis as this will
be beneficial to the business. The business will also use cold calling method basically to
2.4.2 PROMOTIONS
I. Giving out samples. By giving out free samples such as calendar’s printed t-shirt and
caps.
The enterprise is to use cost based pricing method to set the prices of services, The business
enterprise will take into consideration the different between small institutions and big
CHAPTER THREE
The business will need organizational manager who will be under the umbrella of the
The business enterprise is to run as a sole proprietor from business organization as the
The manager has arranged job positions based on qualifications, experience and
responsibilities,
It also involves the process of organizational, managing and planning the business in order to
PERSONNEL NO.REQUIRED
Owner (director) 1
Manager 1
Supervisor 2
Accountant 1
marketers 2
Graunds man 1
cookers 2
Watchman 1
The manager of enterprise will be Christopher kilonzo is the sole owner of the business
management
QUALIFICATIONS.
DUTIES
I. Handling of the business correspondence
IV. Coordinating the activities of all supervisors and directing orders to various personnel.
RESPONSIBILITIES
II. He is to lease with the work force to the formulation of strategies and implementation
III. Enforcement and implementation of the enterprise objectives and policy goal that are
to be achieved successfully
RENUMERATION
The owner as the sole proprietor and taking the profits bears the risk of losses having a
variable salary, a minimum of Ksh ten thousand depending on the service offered and number
3.2 .2 SALESMAN
QUALIFICATIONS
RESPONSIBILITIES
III. Controlling of transactions and more so carrying out payment with private potential
DUTIES
II. Ensuring that there is enough stock of the spare parts by liaising with the manager
RENUMERATION
The starting salary is seven thousands and expecting an increment when there is increase in
profit margin. Earns house allowance of one thousand two hundred per month, while all other
3.3.3ACCOUNTANT
QUALIFICATION
RESPONSIBILITIES
RENUMERATION
His / her starting salary is Kenyan shillings eight thousand and a house allowance of two
QUALIFICATINS
RESPONSIBILITIES
I.
RENUMERATION
The starting salary is to be Kenyan shillings eight thousand per month and a house allowance
of Kenyan shillings three thousand per month, other incentives are to be added including
QUALIFICATIONS
RESPONSIBILITIES
DUTIES
RENUMERATION
Her salary is Kenyan shillings six thousand five hundred per month plus house allowance of
The firm will also gather for other incentives such as lunch and travelling allowances
3.3.6 ATTENDANT
QUALIFICATIONS
RESPONSIBILITIES
II. Report the store keeper through manager any requirement for sanitation
DUTIES
RENUMERATION
The salary of the attendant will be Kenya shillings three thousand per month with a house
allowance of Kenyan shillings five hundred per month. Other incentive will be gathered by
3.3.7 WATCHMAN
QUALIFICATION
III. Should be a Form four leaver with at least men grade of D+ in Kenya certificate of
secondary education.
RESPONSIBILITY
DUTIES
RENUMERATION
He is to receive salary of Kenyan shillings four thousand plus house allowance of Kenyan
MANAGER
SUPERVISOR
DISTRIBUTORS
MARKETER
ACCOUNTANT
3.4 RECRUTIMENT
The job vacancies are advertised to the public through mass media, magazines and posters
(b)Interview
Interviews are conducted in the manager’s office whereby recruits are interviewed by the
manager.
The business through the human resources manager shall advertise on the available job posts
in the business.
The business shall undertake an interview to determine the competence of the candidates
The business will give employment test to those who will express the interviews during the
interview session.
3.4 TRAINING
The qualification recruits are trained as they continue working in reference to their
qualification.
The business will also finance workers to train and attain the necessary knowledge, this will
be done before job briefing where senior employees will give instructions to their recruits on
what to do or not do during a certain activity. This will give high experience to those who
3.5 PROMOTION
3.61 RENUMERATION
The business intends to pay its employees worth their services. This will be in form of
Salary each employee shall be getting him or her salary at the end of the month.
Wages: all over times and pays to casual workers. Everyone shall be paid as per the rate or
Awards: the most outstanding employees shall receive an award for showing hard work,
3.6.2 INCENTIVES
Apart from the basic salary the employees will have other gains which are divided into two
main parts
This is where employees get cash together with their basic salary
I. House allowance: This will provide the employees to pay their rent.
II. Medical allowance: This will cater for the employees medical services.
These are gains given to an employees but don’t involve cash, they include
Leaves- every employee will be given a compulsory leave of four weeks in a year.
I. Parental leave
For effective operation of the firm, it will require services such as financial accounting and
There are also other shortcoming that may arise as the calamities therefore all these must be
covered.
A bank is necessary to provide loans to the business and employees. To make deposit
withdrawals the business will require a bank account. This will reduce the risk of theft and
robbery cases, it will also facilitate smooth payment of salaries to the workers.
There are shortcomings that hinder the smooth running of the business such as theft, fire, and
3.6.5 COMMUNICATION
A postal and Safaricom services will enable the business in communicating and receiving
messages from the customers concerning their compliments and companies as well as making
orders
3.6.6 LICENSES, PERMITS AND BY –LAWS
These are legal obtained essential for running a business which is required by the
government,
These documents are obtained from the ministry of trade and industry which has got the date
upon expiry
I. Permits