PlayLottoGlobal Digital Platform Presentation V5

Download as pdf or txt
Download as pdf or txt
You are on page 1of 24

GLOBAL LOTTO PLATFORM

AN ONLINE
REVOLUTION
AppStore PlayStore

A SMTM GlobalLLC Company. 1


CAUTIONARY NOTE REGARDING
FORWARD-LOOKING STATEMENTS

This Investor Presentation contains forward-looking statements, including statements about the financial condition, results of operations, earnings outlook and prospects of SMTM Global LLC, a start-up pre-revenue
company doing business as PlayLottoGlobal ("SMTM"). Any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are
forward-looking statements. Forward-looking statements are typically identified by words such as "plan," "believe," "expect," "anticipate," "intend," "outlook," "estimate," "forecast," "project," "continue," "could," "may,"
"might," "possible," "potential," "predict," "should," "would," and other similar words and expressions, but the absence of these words does not mean that a statement is not forward-looking.

The forward-looking statements are based on the current expectations of the management of SMTM and are inherently subject to uncertainties and changes in circumstances and their potential effects and speak only
as of the date of such statement. There can be no assurance that future developments will be those that have been anticipated. These forward-looking statements involve a number of risks, uncertainties or other
assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. These risks and uncertainties include, but are not limited to,
those factors discussed and identified in with regard to the following:

• Our inability to compete with other forms of entertainment for consumers' discretionary time and income;
• our inability to attract and retain users;
• our inability to successfully acquire and integrate new operations;
• our inability to profitably expand into new markets;
• changes in applicable laws or regulations;
• the failure of third-party service providers to perform services and protect intellectual property rights required for the operation of our business;
• the illiquidity of our securities which could result in complete loss of investment;
• geopolitical risk and changes in applicable laws or regulations;
• the possibility that SMTM may be adversely affected by other economic, business, and/or competitive factors;
• the possibility that our untested business plan will not yield successful results

Operational risk:

• the possibility that changes in search engine algorithms and dynamics may cause adverse results;
• the possibility that our estimates of market growth which may be included or inferred herein may prove to be inaccurate;
• our inability to retain, attract, and integrate qualified personnel would harm our ability to develop and successfully grow our business;
• since the online gambling industry is heavily regulated, the possibility that any changes to the regulatory framework in the jurisdictions in which we operate could negatively affect our financial performance;
• the possibility that risks associated with foreign currency fluctuations could have a material adverse effect on our operations;
• the risk that the COVID-19 pandemic, and local, state, and federal responses to addressing the pandemic may have an adverse effect on our business operations, as well as our financial condition and results of
operations;
• the possibility that other factors not currently known to us could yield materially adverse results.

The preceding list is not intended to be an exhaustive list of all of our forward-looking statements. The forward-looking statements are based on our beliefs, assumptions and expectations of future performance,
taking into account the information currently available to us. These statements are only predictions based upon our current expectations and projections about future events. There are important factors that
could cause our actual results, levels of activity, performance, or achievements to differ materially from the results, levels of activity, performance or achievements expressed or implied by the forward-looking
statements. New risk factors emerge from time to time, and it is not possible to predict all such risk factors, nor can we assess the impact of all such risk factors on our business, or the extent to which any factor or
combination of factors may cause actual results to differ materially from those contained in any forward-looking statements. Forward-looking statements are not guarantees of performance. You should not put
undue reliance on these statements, which speak only as of the date hereof. All forward-looking statements attributable to SMTM or persons acting on its behalf are expressly qualified in their entirety by the
foregoing cautionary statements. SMTM undertakes no obligations to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, except as
required by law.
2
A SMTM GlobalLLC Company.
Mission
Statement
BECOME A LEADING DIGITAL PLATFORM IN THE
WORLDWIDE ONLINE LOTTERY SECTOR BY
PROVIDING ACCESS TO LEADING ONLINE DIGITAL
LOTTERIES.

The $300 billion lottery industry is the largest constituent of


the global gaming ecosystem by sales and wagers, with
customer demographics and market dynamics characterized
by high participation globally; resiliency through market cycles;
and expected acceleration in growth from digitalization and the
trend toward increasing online sales.

A SMTM GlobalLLC Company. 3


PlayLottoGlobal
Potential Customers

* Uber and AirBnB spent multi million dollars to educate and create their market. PlayLottoGlobal does not need to create its market
104
MARKET OPPORTUNITY
Explosive Growth Expected as Online Gambling Becomes More Accessible

Year 2020 2025


Year Year 2027

$64 Billion $112 Billion $127 Billion


Revenues Revenues Revenues

PlayLottoGlobal will provide both customers and affiliates the unique ability to
have access to global lottery ticket sales AND the ability to earn uncapped
income by referring new customers and agents tothe platform.
Source: Financialnewsmedia.com, Researchandmarkets.com
A SMTM GlobalLLC Company. 5
First 9 Lotteries on PlayLottoGlobal.com

The online gaming sector is


heavily regulated and
governed. However,
PlayLottoGlobal’s digital
PlayLottoGlobal’s digital platform uniquely enables
its affiliates to receive referral
platform model uniquely
commissions per ticket sold
makes it possible to play the through them in this rapidly
world’s leading lottery expanding sector – with no
games by simply purchasing liability.
digital tickets online.
Games available on The new reality in the world
www.playlottoglobal.com brought about by the Covid-19
virus has created many
positive growth factors for
global digital platform models,
including PlayLottoGlobal.

A SMTM GlobalLLC Company. 6


PlayLottoGlobal Worldwide
Customer Acquisition Cost
(CAC) Models
Per Every 100,000 Active Customers

7
BUSINESS MODEL
Trend has been established by LottoLand and other successful
companies, which have participants comfortably paying higher ticket
costs to save time in the transaction process. This equals easy
participation and lottery winners.

THE COMPANY AFFILIATES/AMBASSADORS CUSTOMERS


2 types of unlimited daily revenues 2-level Affiliate commission Participants simply "Click/Click" on
created for the company with income Program. the platform to buy lottery tickets
from lottery ticket sales & agent with blockchain protection and
program annual memberships. transparency

Any lottery ticket can also be Enables involvement and


purchased using crypto in addition to penetration into the growing crypto
credit card/debit card. user sector. Ability to buy partial
A SMTM GlobalLLC Company. tickets (¼, ½,¾) 8
Customers purchase ticket using an Affiliate code.

Customer/Affiliates pay, for example, $3.60 for a


powerball ticket using CC, Crypto, Debit Card.

REVENUE PlayLottoGlobal pays wholesale ticket cost per Lotto


game chosen by the customer.
MODEL

Affiliate program will track all Affiliate sales and


will then pay Level 1 Affiliates 10% of all dollar
volume each week, and Level 2 Affiliates 5% of all
dollar volume each week.

Affiliates pay an annual membership fee of €99.

A SMTM GlobalLLC Company. 9


AFFLILIATE REVENUE MODEL
4 Ways for PlayLottoGlobal Affiliates to Create Income Online

1 2 3 4

Level 1 Affiliates Level 1 Affiliates Level 1 Affiliates earn Level 1 Affiliates earn 5%
earn 10% earn 10% 5% commission on commission on their
commission on commissions on level 2 Affiliates' level 2 Affiliates' referred
their own ticket
their referred personal purchases. customer sales.
purchases.
customers.

A SMTM GlobalLLC Company. 10


MONTHLY REVENUE PER CUSTOMER COMPARISON

PLG Year 1 PLG Year 2 U.S. Australia


Online Casino Revenue
$19 $26
per Customer
Lottery Revenue per
$33 $41
Customer
Total Monthly Revenue
$51 $67 $79 (1) $100 (2)
per Customer

(1) $79 based on onlineunitedstatescasinos.com.


(2) $100 based on playtoday.co online gambling statistics.

A SMTM GlobalLLC Company. 11


iGAMING INDUSTRY REVENUE & MARKET SHARE COMPARISON
YEAR 2 YEAR 3
REVENUE REVENUE
Yr 2015 Yr 2024 Yr 2016 Yr 2025
Lottoland PLG PLG same % Lottoland PLG PLG same %
Lottoland
REVENUE Actual Projection share Actual Projection Lottoland share
Lottoland Actual / PLG Projection $113M $150M $260M $339M $165M $829M
Global iGaming Revenue $41B $93B $93B $46B $112B $112B
% Market Share 0.28% 0.16% 0.28% 0.74% 0.15% 0.74%

source: Craft.co, casino.org, research & markets, lottoland.com

TRADITIONAL LOTTERY SUCCESSFUL COMPANY – ALLWYN ENTERTAINMENT


Only in 5 Countries * $17 Billion Wager * $1.7 Billion Annual Revenue * $810 Million EBITDA

On NYSE 1/25/2022 * Worth $9.3 Billion * Global market is $300 billion and Growing Well
A SMTM GlobalLLC Company. 12
AFFILIATE & AMBASSADOR
1 YEAR POTENTIAL INCOME

A SMTM GlobalLLC Company. 13


2 year Revenue & Earnings Projections
Year 1 Year 1 Year 2 Year 2 Total 2 Years Total 2 Years
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr Traditional PLG Affiliate Traditional PLG Affiliate Traditional PLG Affiliate

# Active Customers per Month 1,500 12,167 32,500 56,833 25,750 25,750 174,500 174,500 100,125 100,125

Average Revenue/Player $ 40 $ 45 $ 57 $ 62 $ 51 $ $ 51 $ 67 $ $ 67 $ 59 $ 59

Total Casino Revenue 67,500 547,500 2,145,000 3,751,000 6,511,000 6,511,000 54,444,000 54,444,000 60,955,000 60,955,000

Total Lotto Revenue 112,500 1,095,000 3,412,500 6,820,000 11,440,000 11,440,000 85,105,000 85,105,000 96,545,000 96,545,000

Other Revenue 25,023 202,964 542,165 948,093 1,718,245 1,718,245 10,366,462 10,366,462 12,084,707 12,084,707

Revenue 205,023 1,845,464 6,099,665 11,519,093 19,669,245 $ 19,669,245 149,915,462 $ 149,915,462 169,584,707 169,584,707

Software, Web, Customer Svc 70,500 172,500 498,000 831,200 1,572,200 1,572,200 11,272,800 11,272,800 12,845,000 12,845,000

Affiliate Commissions 33,618 310,788 1,034,364 1,986,834 3,365,603 3,365,603 25,938,615 25,938,615 29,304,219 29,304,219

Commissions Override/Bonus 19,103 174,985 589,206 1,123,964 1,907,259 1,907,259 14,789,278 14,789,278 16,696,536 16,696,536

Selling & Marketing Expenses 20,502 184,546 609,966 1,151,909 1,966,924 432,723 14,991,546 3,367,200 16,958,471 3,799,923

General & Administrative 135,000 225,000 285,000 285,000 930,000 930,000 1,326,312 1,326,312 2,256,312 2,256,312

Legal, Professional, Gaming 122,563 188,068 316,246 383,989 1,010,866 1,010,866 2,953,943 2,953,943 3,964,809 3,964,809

Total Expenses 401,286 1,255,888 3,332,783 5,762,895 10,752,852 9,218,651 71,272,494 59,648,148 82,025,347 68,866,799

EBITDA (196,263) 589,576 2,766,882 5,756,198 8,916,393 $ 10,450,594 78,642,968 $ 90,267,314 87,559,361 100,717,908

Cash in Reserve (16,875) (136,875) (536,250) (937,750) (1,627,750) (1,627,750) (13,611,000) (13,611,000) (15,238,750) (15,238,750)

Beginning Cash Balance - (213,138) 239,563 2,470,195 - $ - 7,288,643 $ 7,288,643 - -

Ending Cash Balance (213,138) 239,563 2,470,195 7,288,643 7,288,643 $ 8,822,844 72,320,611 $ 83,944,957 72,320,611 85,479,158
Profit Margin -96% 32% 45% 50% 45% 53% 52% 60% 52% 59%

14
TIMELINE
The following are the timelines from Pre-Launch to the end of Year 2 when
Investor is able to convert investment to equity.

Q1/2024
LOAN REPAYMENT
Q2/2023 WITH EQUITY KICKER
COMPLETION
Q4/2022 OF 1ST YEAR $5M loan note of 100
Sales Milestones Founders Units at $50,000
Projected net earnings of each receive 0.1% equity
Q1/2022 Reached over $10M USD. This does kicker and 0.1% profit
Q2/2022 not include sharing per unit.
PRE-LAUNCH Company breaks $2.8M PlayLottoGlobal Asia.
Live Launch in EBITDA by Q4/22.
PROGRAMS
Live Launch of
www.playlottoglobal.com

Formalizing Pre-Launch
Ambassador and
Collaboration Partnerships.

A SMTM GlobalLLC Company. 15


SWOT ANALYSIS

STRENGTHS WEAKNESSES
• Ticket price more expensive than going to a physical
• Easy online access via app orcomputer store.
any time and anywhere.
• Each country and area of gaming/lottery is heavily
• Affiliate referral commission program

S W
regulated, therefore, more costs.
• Create unlimited income.
• Economic downturn can lead to lower demand from
• Model uniquely eliminates traditional
customers buying lotto at traditional locations.
marketingand customer acquisition costs.
• Certain countries only have one game or do not
allow any form of gaming or choice of lottery.
• Online fraud.

OPPORTUNITY THREAT/RISK MITIGATION

O T
• Providing partial tickets online- ¼, ½, ¾
• Leveraging data and A.I. to create additional • Management team with significant experience and
revenue streams. knowledge in regulatory issues and licensing.
• Ability to add more games and services. • Supply unlimited ticket demand anywhere
• Diversification into other affiliate online marketing globallyeven duringweak economies or periods of
opportunities. lockdown via online digital platform.
• Creating our own lottery. • Enabling easy online access to the world’s
leading lottery games.
• Using blockchain for transparencyand
transactionprotection.

A SMTM GlobalLLC Company. 16


PLAYLOTTOGLOBAL WORLDWIDE DIGITAL
PLATFORM FOUNDERS and TEAM
Strong Management Team with Decades of Combined Proven Success

Todd Poindexter Ann Requa


Founder & CEO Co-Founder & Chief Communications Officer

Todd started on Wall St. in 1983 as an early stage private and public Ann has over 30 years experience working mostly in Europe as a
companies equities stockbroker and has accrued 35 years experience foreign correspondent for the Associated Press, in sales and
in international sales and marketing. He has specialized in Business marketing and logistics for international affiliate and network
Development and investment banking , working with early stage private marketing organizations such as Tiens , and as a company
and public companies. Todd spent 26 years living and working full time in representative for WeberHaus in Spain. Ann, who presently resides in
and throughout Europe (28 cities and 7 countries) and has also been Barcelona, is also well-known as a corporate trainer in German,
working with Dubai & the U.A.E since 2000. Mr. Poindexter has personal, Spanish and English- speaking corporations like AEG, Novartis,Swiss
direct relationships, experience and knowledge of Stock Exchanges in the Life and Telefonica, as well as Embassies such as that of South Africa
USA, Canada, Switzerland, Germany, Italy, Poland, Russia, France, in Bern, Switzerland. Graduate degrees from highly respected
Dubai and others. Todd has proven success leveraging 38 years institutions such as Harvard, Philips-Universität Marburg and
experience and worldwide relationships via 'The Power Of Personal UCONN have fine- tuned her language and communications skills,
Introduction" and is the Founder & CEO of Source Consulting which will be an asset in runningoperations at PlayLottoGlobal.
Worldwide (SCW) LtdUK.

17
A SMTM GlobalLLC Company.
OUR TEAM

David Tyburski

Technology Expert & Advisor

David Tyburski is a Senior


Mary Pierce Angela Yin Darin Oliver technology executive and
COO Regulatory & Licensing Consultant visionary strategist qualified by
President Play Lotto Global Asia
more than twenty-five years of
Mary has been an executive in the Las Vegas Ms. Yin was born in Shanghai, China, she grew Darin has over 30 years experience working in
experience within organizations
gaming and hospitality industry with 25 years of up and went to school in Taipei, Taiwan. Ms. senior financial and commodity roles with UBS, ranging from venture-stage
experience in finance, marketing, and casino Yin’s family business consists of Ruentex Group Bear Stearns, Drexel Burnham Lamber and
companies to multi-national
operations. Mary has held executive positions as a founded by her father in Shanghai in 1942. Societe Generele in New York, Chicago, Paris, publicly traded corporations. He
Director, Executive Director and Vice President Ruentex Group’s business segments include Tokyo and London. He has owned his own has global experience leading the
for multi-billion / million-dollar companies such Textile and Clothing, Development and SEC/FINRA regulated Broker-Dealer in Boston. In enterprise strategy for
as Sands Corporation, Starwood Hotels, Aladdin Construction, and the operation of China’s 2009, his firm successfully acquired the 2000 information technology,
Casino (Planet Hollywood), American Casino stock automated marketing business from the information security, identity and
largest hypermarts called RT Mart. The Yin
Entertainment Properties, Plaza Las Vegas, family proudly established the Chinese Noble failed BMLS. Darin, who has a long history in access, governance, and incident
Sahara Hotel and Casino, former Las Vegas Hilton, technology, ran the software team that recovered
Peace Price called Tang Prize Foundation in management. David has a
and Primm Resorts. In her finance role, Mary and rebooted the trading system. From 2012-
2012. Ms. Yin served on the Board of Trustees passion for innovation in
managed daily cash flows and revolving loans, 2015, he was Deputy Director
and Board of Directors of the Arizona State information technology / risk
conducted analyses of operations, built financial of Licensing at the Alderney Gambling and
University Foundation. Ms. Yin was the management driving bottom-line
models for Macau casino resorts and Cotai Control Commission where he handled licensing
founder/chair of Arizona Taiwan Society of and investigations of offshore regulated gaming business contributions,
gaming strip, developed financial projections and Technology, Chinese-American Society of companies including casino, sports and lottery. optimizing investments, avoiding
plans for new developments, created marketing Arizona, ASU Women and Philanthropy, In addition to an extensive knowledge of losses from security incidents,
and staffing plans, and prepared the company’s Commissioner of Chinese Affairs of Arizona commodity, securities and gambling regulation, improving customer retention,
annual budgets. Mary was also a marketing appointed by the Taiwan President, Barrows Darin has worked with public and private sports enhancing business decision-
executive for multiple gaming companies, Board of Trustees, Chairwoman of Taipei Sisters betting companies in operations, banking and making, and reducing corporate
recently holding a Key Employee license in the regulatory spheres. liability.
Cities Commission.
State of Colorado for a Tribal gaming company.
18
A SMTM GlobalLLC Company.
Summary
• Advantages of digital, online, global platform.

• Low fixed cost enables significant, high net margin revenues and solid,
rapid scalability.

• Attractive Affiliate Program – €99 annual fee (pre-launch) creates 4 types


of unlimited income with no additional cost and little effort, as ALL occurs
online.

• PlayLotto team has tremendous relationship worldwide to expose the


platform for existing leading lotteries.

• Mobile APP for easy participation.

• Pre-launch campaign income from a limited offer of €99 per Affiliate.

• During PRE-LAUNCH we anticipate signing up to 10,000 Affiliates, which


will produce upwards of $1M of revenue without equity dilution.

• Unique expertise/relationships in the ever-growing & changing regulatory


and licensing area online lotteries & gaming.

• Projected 7 figure income in the first 12 months post live launch.

• No plans for additional funding rounds or dilution.

19
A SMTM GlobalLLC Company.
A Collaboration Partnership

&

www.playlottoglobal.com www.cincofoundation.org
20
A SMTM GlobalLLC Company.
21
A SMTM GlobalLLC Company.
PLAYLOTTOGLOBAL WORLDWIDE DIGITAL PLATFORM
LOAN OFFERING TEASER SUMMARY

M IS S ION S T AT E M E N T OPPORTUN ITY

Become the leading digital platform in the worldwide online lottery and Making lotto sales accessible to the world
casino sector.
PlayLottoGlobal will provide both customers and affiliates
INDUSTRY easy access to global lottery tickets and the ability to earn
uncapped income by referring new customers and agents to
Article: Goldman Sachs sees iGaming, Sp o rt Be ttin g Growth the platform.
Outpacing E-Commerce
PlayLottoGlobal 2-Year Revenue & Ea rn in g s Projections
https://www.casino.org/news/goldman-sachs-forecasts-massive-market-
for-igaming-sports-betting/

Global management team w it h decades of combined proven success.

22
TERM SHEET &USE OF PROCEEDS

LOAN NOTE W ITH PROFIT SHARING USE OF PROCEEDS:


EQUITY KICKER POST LIVE LAUNCH - PHASE 2 DEVELOPMENT

• Offering up to $5,000,000 USD. • Planned live launch: Q1 of 2022.


• 2-year loan note with 6% annual interest paid in • Leveraging our direct relationship with the
cash from available revenue. largest company insuring online digital lotteries
• 100 Founding Partnership & Profit-Sharing Units of worldwide, and the significantly higher profit
$50,000 U S D each. margins per digital lottery ticket worldwide.
• 100 Founding Partnership & Profit-Sharing Units • Adding further digital lotteries worldwide in
control 10% of equity & 10% of profit sharing. addition to the first 9 upon live launch.
• Each $1,000,000 controls 2% of equity and 2% of • Adding additional online digital lotteries and
profit sharing paid quarterly. licences worldwide.
• Profit sharing from PlayLottoGlobal's equity • Developing Asia and Latin America.
ownership in PlayLottoGlobal Asia division at no • Launching SMS services.
additional cost. • Positioning & global exposure to launch
• Following launch, each $50,000 unit receives, upon PlayLottoGlobal STO crypto coin/token.
return of capital, an equity kicker of 0.1% equity and
0.1% profit sharing.

23
24

SMTM Global LLC.


Contact Person: Founder & CEO – Todd Poindexter | [email protected]

24

You might also like