Ecological Modernisation Around The World An Introduction
Ecological Modernisation Around The World An Introduction
Ecological Modernisation Around The World An Introduction
com/journals/fenp20
To cite this article: Arthur P.J. Mol & David A. Sonnenfeld (2000) Ecological modernisation
around the world: An introduction, , 9:1, 1-14, DOI: 10.1080/09644010008414510
Introduction
Many contemporary environmental social scientists and commentators
suggest that a major turn occurred in the 1980s with regard to the continuing
undermining of sustenance bases of western industrial societies. The
Brundtland report [WCED, 1987] is often denoted as the codification of that
transformation, which was marked by other historical events as well,
including the 1992 United Nations Conference on Environment and
Development (UNCED). Beyond this common understanding, divergent
interpretations have developed on (i) the nature of that transformation, (ii)
the actors and actions which have triggered innovations in societies'
interactions with external nature, (iii) the extent to which such
environmental improvements have reflected changing environmental
ideologies and discourses, and (iv) the social and geographical distribution
of those changes.
Numerous social scientists have analysed aspects of this turn, looking at,
for example, the changing role of the nation-state in safeguarding the
environment [cf. Janicke, 1993], and the role of social movements in
representing environmental interests vis-a-vis economic agents [cf.
Rawcliffe, 1998]. Few attempts have been made to formulate more general
explanations of current transformations of environmental practices,
discourses and institutions. One of the more sustained efforts to do so has
been a growing number of publications which can be brought together under
the label, 'ecological modernisation'. Scholars in different disciplines from
around the world have been developing and 'testing' this body of work for
nearly two decades.1
The present volume aims to contribute to the critical advancement of
Ecological Modernisation Theory. It tries to capture and evaluate the state
of the art of this approach's analysis of contemporary environmental
reforms, while also presenting fresh challenges from outside this school of
thought. Although Ecological Modernisation Theory is the central focus of
this work, neither we, the editors, nor the individual authors interpret it as
the only valid approach. Various articles in this volume give evidence of the
4 ECOLOGICAL MODERNISATION AROUND THE WORLD
(1) Changing role of science and technology: Science and technology not
only are judged for their role in the emergence of environmental problems
but also valued for their actual and potential role in curing and preventing
them. Traditional curative and repair options are replaced by preventive
socio-technological approaches incorporating environmental considerations
from the design stage of technological and organisational innovations.
Science and technology are not marginalised despite an apparent growing
uncertainty of expert knowledge regarding definitions and causes of, and
solutions for, environmental problems.
subsequent papers draw from empirical case studies to assess the usefulness
of this theoretical framework in understanding environmental reform
processes in three sets of countries outside north-western Europe. Two
contributions focus on western OECD countries (the USA and Finland);
two others pay attention to transitional economies in eastern and central
Europe (Lithuania and Hungary); the final two concentrate on newly
industrialising countries in South-east Asia (Indonesia, Malaysia and
Thailand; and Viet Nam, respectively).
In the first selection, Arthur Mol and Gert Spaargaren review both older
and newer theoretical debates with which Ecological Modernisation Theory
has engaged. During the 1980s, proponents of this approach, including the
two authors, demarcated themselves from both 'counter-productivity'
(deindustrialisation or small-is-beautiful) and anti-capitalist perspectives.
More recently in the 1990s, ecological modernisation theorists clarified
differences between their approach of addressing environmental problems
and that of social constructionists, postmodernists, and radical (deep)
ecologists. Interestingly, some of the common roots and perspectives
between Ecological Modernisation Theory and eco-Marxism with respect to
social inequalities and ecological restructuring also are explored.
In the following contribution, Gert Spaargaren and Bas van Vliet
challenge environmental social scientists to address the environmental
implications of consumption practices and consumer behaviour. Rejecting
traditional social psychological studies of consumer behaviour as
inadequate for the task, they draw from Giddens' structuration theory,
Bourdieu's theory of distinction, Warde's and others' sociology of
consumption, and Cowan's, Otnes', Shove's and others' work on domestic
consumption, to outline an ecological modernisation perspective on the
greening of domestic consumption. Spaargaren and van Vliet suggest that
processes of ecological modernisation are affecting not only material
production, but also increasingly consumption as well, to the level of daily
practices of individual households. They call for improved social scientific
analyses and policies for understanding and encouraging green consumer
behaviour, and outline a conceptual model for doing so.
Maurie Cohen continues his contributions to Ecological Modernisation
Theory in the third study, exploring the importance of environmental values
and orientations in ecological modernisation, enriching its up till now
undertheorised cultural dimensions. He constructs an ideal-typical model of
environmental knowledge, combining variations of ecological
consciousness and epistemological commitment. Using the Netherlands as
a case study, he then suggests the usefulness of national studies of
'environmental knowledge orientations' to predict the likelihood of success
of ecological modernisation in different countries.
AN INTRODUCTION 9
she argues that Hungary's state socialist leadership established some of the
first 'industrial ecological' programmes in the early years of Hungarian
socialism, in the 1950s - well before the popularity of such ideas in the
West. Waste re-use programmes were established in response to Western
blockades of industrial goods exports to Hungary. In later years, Hungary's
waste re-use programmes became progressively distorted from their
original intent, however, resulting in stockpiling of unused wastes and
waste-based products. Today in its postsocialist transition, Hungary faces a
very different dynamic, with western European countries and firms striving
to make the country a regional 'waste processing zone'. Gille invokes what
she argues are progressive aspects of Hungary's earlier waste utilisation
programmes, and calls for greater citizen and worker participation in the
formulation of contemporary waste management policies and practices.
The final two papers in this volume examine the relevance of Ecological
Modernisation Theory to newly industrialising countries in South-east Asia.
David Sonnenfeld explores what he posits are both accomplishments and
contradictions of ecological modernisation in South-east Asia's pulp and
paper sector. Faced with strong local and transnational social movements on
one hand, and favourable global market conditions on the other,
domestically owned manufacturing firms adopted cleaner process
technology in the construction of new facilities. In this case, adoption of
cleaner technology, Sonnenfeld suggests, was arguably only partially
'ecologically-modern' in that increased pulp production in South-east Asia
was predicated on expanded destruction of natural forests and establishment
of fast-growing exotic tree plantations in place of smallholder farming.
Greater attention should be paid by technology firms and technology-
exporting countries, he argues, to developing ecologically modern
approaches for small- and medium-sized enterprises, which provide
important sources of employment in developing countries.
Lastly, Jos Frijns, Phung Thuy Phuong, and Arthur Mol examine the
applicability of Ecological Modernisation Theory to one of Asia's newest
'tiger' economies, Viet Nam, also in transition from a 'command and
control' to a more market-oriented economy. With rapid industrial
development and increasing environmental threats, they find that Viet Nam
is only in the early stages of developing an environmental regulatory
apparatus and policy framework, has a hardly adequate programme for
encouraging technological change into more environmentally sound
directions, and lacks a strong national environmental movement that can
press for ecological reforms. They conclude that Ecological Modernisation
Theory has only marginal explanatory power for understanding
environmental reform processes in Viet Nam today. Frijns, Phung and Mol
do find in Ecological Modernisation Theory, however, a hopeful set of
AN INTRODUCTION 11
Conclusion
Taken as a whole, we believe the contributions to this volume push
Ecological Modernisation Theory forward on at least five fronts: its
geographical scope, coverage, and applicability; its theoretical stance
relative to other environmental social science and policy perspectives; its
coverage of dynamics of consumption as well as production; its attention to
issues of national and civic culture; and its relevance to transitional and
newly industrialising as well as advanced industrial countries.
It is too early to ascertain the full extent of Ecological Modernisation
Theory's applicability to different economic, cultural, political-institutional
and geographical settings and locations around the world. The studies
assembled here report mixed results. They converge, however, in finding
that the approach and tools of Ecological Modernisation Theory are useful
for social scientific analysis and policy formation, even where all conditions
for development of ecologically modern institutions do not yet exist. At the
same time, some processes of ecological modernisation are global (even
while others are not), and thus this body of theory remains at least partially
relevant around the world.
Ecological Modernisation Theory is very much a living and growing
school-of-thought. Although reared in the context of political and policy
debates in north-western Europe, its intellectual 'stock' becomes more
heterodox as its scope and influence expands. Old demarcations, such as
with certain forms of neo-Marxism and green politics in the western
European context are tested again in new contexts and encounters with
similar but different intellectual traditions from other parts of the world,
with challenging outcomes. Ecological Modernisation Theory's
accommodation with concerns about global and local inequality illustrate
this dynamic, as are efforts to 'stretch' it to address or explain dynamics in
the vastly different political contexts of transitional societies, both in
Europe and Asia.
As a maturing but still young school-of-thought, it is only natural for
Ecological Modernisation Theory to expand in exploration of important
dimensions of contemporary life inadequately addressed by other
environmental social scientific approaches. Here, Ecological Modernisation
Theory's roots in classical European social theory are real strengths - in
addressing issues of consumption practices and consumer behaviour, taking
12 ECOLOGICAL MODERNISATION AROUND THE WORLD
NOTES
1. Martin Janicke claims to have been the inventor of the concept and first introduced the notion
of ecological rnodernisationin the late 1970s during political discussions in the Berlin
Community Council, of which he was a member.
2. Theoretical traditions range from systems theory [e.g. Huber, 1985, 1991], to institutional
analysis [cf. Mol, 1995], to discourse analysis [Hajer, 1995; also Weale, 1992].
3. This perspective was shared by Martin Janicke in his early writings [cf. Jänicke, 1986].
4. But see for instance also some contributions brought together in a volume edited by
Spaargaren, Mol and Buttel [2000], as well as a special issue of the journal Geography
(forthcoming).
5. These nations are front runners not so much in absolute terms of minimal environmental
additions and withdrawals per country or per capita, but rather in terms of policies that
transform existing trends of increasing resource consumption and emissions [cf. Andersen
and Liefferink, 1997].
6. See, for instance, the studies of Janicke et al. [e.g. 1992], the publications of the European
Environmental Agency [cf. 1998], those in the tradition of dematerialisation and Factor 4 (or
10 or more); [cf. Reijnders, 1998], those in the tradition of the so-called green or
AN I N T R O D U C T I O N 13
environmental Kuznets curve (see the special issues of the journals, Ecological Economics,
1998; Environment and Development Economics, 1996; and Ecological Applications, 1996).
7. In the case of the privatisation of parastatal organisations.
8. Although one can question whether it should be analysed as a social movement, the German
political party, Die Grünen (the Greens), stands as a model for this transformation in
ideology and position. The process leading ultimately to a position as coalition partner in the
German government from 1998 onwards has indeed been paralleled by major internal
debates and struggles.
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