Medical Tourism Report Group1

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INCREASED DEMAND FOR

COSMETIC AND ANTI-AGING


TREATMENTS
PRESENTED BY : PRESENTED TO :
MARLON’S GROUP SIR ZARAGOZA
QUESTIONS

A What drives consumers to choose this trend?

How do consumer needs and expectations influence the


B development of this trend?

Are there any notable demographic or geographic patterns


C among consumers?
INTRODUCTION
In recent times, there has been an extraordinary increase in the desire
for cosmetic and anti-aging treatments worldwide. The use of
interventions claiming to prevent, retard, or reverse aging is
proliferating. (Maxwell J. Mehlman, JD) This surge isn't just about
looking good it's driven by a deep-seated longing for feeling
rejuvenated and confident. People everywhere are embracing a new
focus on self-care, prioritizing the upkeep of their appearance like
never before.

According to Euromonitor International's recent Industry report, today's consumers clearly prioritize
age-prevention above any other category of cosmeceuticals. This change in attitude towards beauty and
wellness isn't just a passing trend, it's reshaping the entire beauty industry, leading to exciting
innovations and breakthroughs.
A.WHAT DRIVES CONSUMERS TO CHOOSE THIS TREND?

People are becoming aware of the good effects that cosmetic and anti-
aging treatments can have on their self-confidence, consumers are drawn
to the growing trend of rising demand for these treatments. A rising
interest to improve one's appearance and general well-being is being
driven by consumers' growing awareness of the effectiveness of cosmetic
and anti-aging treatments.
B. HOW DO CONSUMER NEEDS AND EXPECTATIONS
INFLUENCE THE DEVELOPMENT OF THIS TREND?

By the trend toward higher demand for cosmetic and anti-aging


treatments is influenced by consumer wants and expectations. The
market's advancement and creativity are driven by people's preferences as
they become more self-aware and use platforms to acquire knowledge,
thus meeting changing demands.
C. ARE THERE ANY NOTABLE DEMOGRAPHIC OR
GEOGRAPHIC PATTERNS AMONG CONSUMERS?

According to study, consumers aged between their late 30s and 50s are
the main demographic seeking cosmetic and anti-aging treatments, with
higher disposable incomes driving their investment in such procedures.
Urban areas, particularly in affluent regions, show a heightened demand
for these treatments, reflecting a strong emphasis on appearance and
youthfulness.
CONCLUSION
In conlcusion, a movement in society toward emphasizing beauty and wellness is
reflected in the rise in demand for cosmetic and anti-aging procedures. Numerous
causes, such as technological developments, an aging population, and increasing
awareness through social media and celebrity endorsements, are influencing this
trend. In addition, people seek these therapies out because they want to improve
themselves and gain confidence. But it's important to understand the possible
hazards of intrusive operations as well as the ethical issues surrounding body image.
In general, the growing demand for anti-aging and cosmetic procedures emphasizes
how important it is to strike a balance between individual preference, reasonable
judgment, and society standards.
EXAMPLE PICTURES OF COSMETICS
AND ANTI-AGING TREATMENTS
DOMINIC INOCENTES III
EJ CAMARCE
RODNEY CABALLERO
JOHN MARK DE GUZMAN
GROUP 1:
MARLON’S GROUP
IAN CRUDO
KHALED BAGUL
JERENZ BAROBARO
KENNETH GARCIA

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