NATIONAL INSTITUTE OF FASHION TECHNOLOGY, BENGALURU

MASTER OF FASHION MANAGEMENT

BATCH 2023-2025

INTEGRATED MARKETING & COMMUNICATION

ASSIGNMENT -2
 TABLE OF CONTENTS

Chapter no. Title Page no.

1. A Hundred Hands - A Craft Bazaar 2

2. Bharat Tex 8

3. Spectrum 2023 12

4. Webinar on Event Management 2023 17

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 1. A HUNDRED HANDS - CRAFT BAZAAR
Contributors:
1. Swapnil Shreshtha
2. Tushita Mitra

Introduction

A Hundred Hands, a Bengaluru-based NGO, advocates for the preservation and promotion of
India's rich heritage of handmade crafts. Founded in 2010 by sisters Mala and Sonia Dhawan, the
organization has expanded from hosting exhibitions on their doorstep to a network of hundreds
of members. These members are individual artists and non-governmental organizations (NGOs)
that support artisans, all working toward the same goal of empowering these skilled craftspeople
and promoting their self-sufficiency.

A Hundred Hands achieves this goal through a variety of initiatives. They hold annual
exhibitions in major Indian cities including Bengaluru, Kochi, Coimbatore, and Mumbai. These
exhibitions serve a dual purpose: they allow artisans to showcase their work and directly connect
with potential customers, while also providing valuable insights into current market trends. This
interaction enables artisans to better understand customer preferences and adapt their craft
accordingly.

Under NIFT’s Craft Cluster Initiative, the college organized Artisan Awareness Week, which was
a milestone event organized at NIFT Bangalore 2024. Craft Bazaar is a successful innovation of
NIFT to bridge the gap between rural craftsmen, urban affluent consumers, and professional
designers. It aims to honor India's rich cultural legacy by presenting various handicrafts and
handlooms produced by several artisans. At the NIFT Bangalore campus, a Craft Bazaar was
organized in collaboration with ‘A Hundred Hands’ – a Non-Profit Organisation. ‘A Hundred
Hands’ is a platform for artists and crafts persons to interact with discerning patrons and sell
directly to them.

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The Artisan Awareness Week (AWW) and the Craft Bazar commenced on 7 February 2024.
While the AWW was conducted for 3 consecutive days, the Craft Bazaar went on for 5
consecutive days. The 3-day teaching session in the AWW was about both handloom and
handicraft. Each day was divided into three sessions each to create awareness among the artisans.
The government policy known as "Make in India" aims to support local production and
craftsmanship, and this event was promoting this very initiative by the Government of India.
Artists from all around the nation showcased and sold their creations at ‘The Craft Bazar’, which
featured everything from modern jewellery and home décor to traditional textiles and pottery.
Visitors could also purchase the creations of local artists to show support for them and learn
about the complex processes involved in making these one-of-a-kind artifacts. Celebrating
India's artistic traditions was lively, with seminars, exhibitions, and cultural performances
featured on most occasions. This was also an event of collaboration with designers and artisans
for the future of handlooms in the international market.

Purpose of Craft Bazaar and AWW: NIFT organizes Craft Bazaar each year intending to
benefit the artisans of various handloom and handicraft sectors. This initiative provides the
artisans with a common platform to enhance operational efficiency and display their authentic
crafts and handloom products directly to customers. The workshop is intended to improve
artisans' and weavers' competitive edge in the market.
Artisans engage with NIFT Faculty and Students to exchange knowledge on design
comprehension, market dynamics, branding, and leveraging social media for marketing. Based
on studies conducted by students in the semester, gaps and areas needing improvement are
identified, forming the foundation of this exposure workshop. The workshop enables artisans to
grasp urban market dynamics, enhance their understanding of current trends, and explore new
market opportunities.

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Contribution of Members:
Swapnil Shreshtha

1. Stall Setup: Upon arrival, I helped Ms. White (last name unknown) decorate the Kids
Carnival and Games Stall. This stall offered a variety of games and puzzles designed to entertain
people of all ages.

2. Procurement: I was tasked with acquiring both chocolates for immediate use as game
winners' prizes and a stock of stationery supplies for future use across various stalls and display
areas.

3. Poster Preparation: Working with Pavi Shetty and Tushita Mitra, I cut and pinned a large
poster to a designated display frame. These posters advertised the various events taking place at
the Craft Bazar, as well as the artists who would be performing there.

4. Stall Management: I was tasked with managing the Kids Carnival and Games Stall alongside
Saurabh Katiyar. We set up a system in which volunteers took turns overseeing the stall, ensuring
a consistent presence and the ability to engage with young visitors.

5. Registration Assistance: In addition to working at the games stall, I spent some time
volunteering at the registration desk. During this time, I was assisted by Gaurav Kumar and
Mouli Aggarwal.

6. Creative Contributions: In addition to managing the stall, I helped Abhijeet Chakrawal,

Ananya Bahadur, Naman Somani, and Saurabh Katiyar in creating additional decorative
elements for the stall, such as pinwheels and other festive adornments. Furthermore, I added to
the carnival atmosphere by designing posters for the Kids Carnival and Games Stall.

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Tushita Mitra
1. Meeting and Inviting the Artisans – Under the MFM department’s Cluster Initiative, I along
with my classmates visited the Gottigere, a place south of Bangalore, Karnataka. Karnataka has a
strong legacy of handloom weaving, with different regions specializing in textiles. Some of
Karnataka's most well-known handloom items include Ilkal sarees, Kasuti embroidery, and
Mysore silk sarees. While Gottigere does not have direct handloom clusters, it is part of
Karnataka's greater cultural environment, which includes artisanal solid communities that weave
and produce textiles.

2. Learning alongside the Artisans – I attended the first session of Artisan Awareness Week
along with the artisans who were invited by MFM students during our cluster visit to Gottigere.
The first session on the first day was a joint session about handicrafts and handlooms. The
session started with a welcome address by our respected Director – Dr. Yathindra Lakkanna.
Addressing the artisans, our beloved Director mentioned that this is a milestone program of the
campus funded by the Director Commissioner of Handicrafts. The investments are raised under
the Handicraft Development Scheme. Stressing the need for this workshop to the artisans, he
mentioned that they are all skilled, but they need to learn about the trends of tomorrow and what
products to make in the future, and with this workshop, the students will help them with the
future trends. He stressed that the weavers have mastered their skills, but students will tell them
about the trends. Hence, the artisans should not consider this a lecture but a collaboration. During
this workshop, he mentioned that the artisans would learn to analyze export orders. He pointed
out to the artisans that the future market is the young market, and understanding their minds will
help them make better products for the young consumer. Lastly, he said that NIFT, as an institute,
teaches students and helps the entire handicraft community grow.

3. Help with the stall – In the Craft Bazaar in collaboration with ‘A Hundred Hands’ several
stalls were set up to promote. I was helping in one such stall and supporting Corinna Ma’am,
who had set up a stall. Initially, I was helping her set up this stall. It was a kid's game stall which
was super fun with activities and games such as throw the ring, puzzle solving, etc. I helped at
the registration desk on all the days. Anyone who came to the stall, I registered their name and
collected the fees for the games.

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Responses and Challenges of the event:

1. The Artisans from the Gottigere cluster were selling handmade pure silk sarees. The maximum
footfall at their stalls was the students of NIFT. However, since these students don’t have earning
capacity yet, the sales of these sarees were low. Hence concluded that the target audience was
low. But there were other people apart from the NIFT student who visited the Craft Cluster and
Artisan Awareness Week. People who had earlier attended ‘Hundred Hands’ before were
informed about this event. These customers also visited the stalls hence concluding marketing for
the event was done well. People from in and around Bangalore visited the eve and these were the
kind of customers who increased the sale of the products displayed by the artisans as they had
purchasing power.

2. On average the event registered some 100-150 individuals apart from the artisans, students, or
faculty on each day.

3. The Kids Games stall saw a smaller number of footfalls. Throughout the day the customers
came for the event but they didn’t bring their children along. Mostly friends and acquaintances
visited this stall. This was an engagement stall and saw roughly 10-15 people who visited for fun
games and activities. Also, the Store was placed words the far end of the

Learnings:

1. Challenges of the Artisans – Such events are important as they allowed me to interact with
the artisans. We got to know about the hardships that artisans face due to advancements in
technology and globalization. Their art is getting lost amidst the global players in the fashion
space. It is becoming more and more difficult for them to sell their product and due to low funds,
they are not able to make ends meet sometimes.

2. Rich Culture of Karnataka - We also learned about the craft cluster and handloom cluster
existing in Karnataka. It was enriching to learn about the weaving process and the silk
saree-making process.

3. Promoting the Artisans – We got to know that most of the artisans are fairly unaware of the
policies that the government of India has made to promote them and their products to customers.
Most of the artisans are unaware of what these policies are and how they can be leveraged to

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promote their products in the market. This event helped the artisans to learn about these policies
which will eventually help them in the future.

4. Networking - We got to connect and network with ‘A Hundred Hands’. It was personally
overwhelming for me to learn the good amount of work that the NGO and many such NGOs are
doing to help the artisans. It was great to collaborate and learn about their initiatives.

5. Learning Opportunity – The whole event was a learning opportunity for me. Listening to the
speakers address the artisans gave me immense knowledge about the whole ‘Make in India’
initiative and its policies. This will help me to impart this knowledge to any other artisan that I
meet in the future.

6. People Management – Our volunteering activity at the stall was another task that helped us
understand how to manage and engage with every customer. It taught us customer focus and
improved our customer understanding.

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2. BHARAT TEX

Contributor: Naman Somani

Introduction

Bharat Tex 2024 was a four-day textile event held in New Delhi from February 26–29, 2024. The
event was organized by a consortium of 11 Textile Export Promotion Councils and supported by
the Ministry of Textiles. It featured over 3,500 exhibitors, 3,000 buyers from over 100 countries,
and more than 40,000 business visitors, including policymakers, global CEOs, weavers, artisans,
textile students, and industry experts. The event also featured interactive fabric testing zones,
textile art installations, cultural performances, and fashion shows.
The event aimed to highlight the richness of Indian textiles, strengthen its image as a custodian
of tradition, innovation, and sustainability, and celebrate India's reliability as a competitive,
sustainable textile manufacturing hub. It also aimed to position India as a global powerhouse in
textiles, showcasing its capabilities across the entire textile value chain.
The event is expected to provide further impetus to investment and trade in the textile sector and
help push up exports.
The Bharat Tex event, held in partnership with the National Institute of Fashion Technology
(NIFT), provided an invaluable platform for students to showcase their talents and engage with
industry professionals. The briefing for the event happened a day pripor at NIFT Delhi and
During this session, attendees gained insights into the intricacies of the event and were briefed on
their roles as representatives of NIFT and the expected code of conduct. It was emphasized that
they were honored to represent their institute alongside dignitaries, including Prime Minister
Narendra Modi and Textile Minister Piyush Goyal.
Exploring the expansive NIFT Delhi campus, participants engaged with fellow NIFTians,
fostering camaraderie and a sense of unity. As anticipation grew, they eagerly awaited their
passes for the upcoming event, preparing to contribute to its success with professionalism and
dedication.

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Contribution:
This report outlines the key role of Naman Somani as the Liaison Officer in managing event
activities and fostering collaboration with stakeholders from NIFT and partner universities.
Contributions as a Liaison Officer

Fig. Invite for Inaugural ceremony by Prime Minister

As the Liaison Officer for the Bharat Tex event, my responsibilities encompassed the following
areas:

1. Communication and Coordination: Acted as a central point of contact, facilitating clear

and efficient communication between NIFT, event organizers, and partner universities.
This involved disseminating information, coordinating schedules, and ensuring seamless
collaboration among all parties.
2. Stakeholder Engagement and Management: Oversaw the organization of events
conducted by NIFT at Bharat Tex, including student presentations, panel discussions, and
networking sessions. Engaged with stakeholders from other universities with whom a
memorandum of understanding (MoU) was signed, ensuring their participation and
involvement in collaborative activities.
3. Event Coordination and Support: Assisted in planning and executing event activities,
ensuring that NIFT's participation was well-coordinated and aligned with the objectives

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 of the collaboration. This included scheduling sessions, managing resources, and
providing logistical support as needed.
4. Problem-Solving and Crisis Management: Addressed any challenges that arose during
the event promptly and effectively, ensuring a smooth experience for participants and
stakeholders. This involved quick decision-making and resourceful problem-solving to
mitigate issues and maintain the quality of the event.
5. Stakeholder Relationship Building: Cultivated relationships with stakeholders,
including industry professionals, educators, and students from partner universities, to
foster ongoing collaboration and knowledge exchange beyond the event.
6. Memorandum of Understanding (MoU) Implementation: Ensured that activities
outlined in the MoU with partner universities were effectively executed during the event,
promoting mutual understanding and cooperation between institutions.
Learnings and Outcomes

The collaborative efforts at the Bharat Tex event yielded significant outcomes and learnings:
1. Enhanced Collaboration: Strengthened collaboration between NIFT and partner
universities through joint activities and engagements, fostering a network of academic
and industry partnerships.
2. Professional Development: Provided students with valuable industry exposure,
networking opportunities, and practical insights into the fashion and textile sectors,
enhancing their professional development and career readiness.
3. Knowledge Exchange and Innovation: Facilitated the exchange of ideas, best practices,
and innovative approaches among participants, contributing to the growth and
advancement of the fashion and textile industries.

Along with these outcomes, certain personal learnings that I had from the event are as following:

1. Effective Communication Skills: Engaging with industry professionals and fellow

students during networking sessions honed my ability to communicate effectively in a
professional setting.
2. Professional Conduct and Etiquette: Observing the conduct of dignitaries like Prime
Minister Narendra Modi and Textile Minister Piyush Goyal provided valuable lessons in
professionalism and etiquette.

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 3. Teamwork and Collaboration: Collaborating with fellow NIFTians and coordinating
event activities showcased the importance of teamwork in achieving common goals.
4. Networking and Relationship Building: Building connections with industry
professionals and peers expanded my professional network and emphasized the
importance of fostering relationships for career advancement.

Fig1. Expanse of Bharat Mandapam

Conclusion
In conclusion, the Bharat Tex event exemplified the successful collaboration between NIFT,
partner universities, and industry stakeholders, facilitated by the diligent efforts of the Liaison
Officer. This partnership not only showcased the talent and creativity of NIFT students but also
contributed to the collective growth and innovation of the fashion and textile sectors. Moving
forward, sustained collaboration and engagement will continue to nurture talent, foster
connections, and drive positive change within the industry.

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3. SPECTRUM

Contributor: Nilakshi Gupta

Role: Event Volunteer

Introduction

Spectrum is a thrilling two-day occasion that NIFT organised on the 7th and 8th of March.
Throughout Spectrum, students exemplify dedication and passion as they meticulously plan the
event. They dedicate their time and efforts to every aspect of the preparation process, from
actively seeking sponsorships to embellishing the campus with detailed decorations. In addition
to their coordinating roles, they eagerly participate in the festivities, eager to display their talents.
Moreover, they extend invitations to nearby colleges to ensure that the spirit of Spectrum is
shared with other students in Bengaluru. Activities include lively sports competitions,
captivating group and solo dance performances, musical singing displays, fashion shows,
film-making contests, entertaining prank events, and pitch competitions.

The selected theme for Spectrum 2024, "Bengalururizz", aimed to capture the essence of the
city's vibrant street fashion and the unique style, or "rizz," exhibited by its residents. Among the
various events, the festival also included a variety of stalls offering a range of items, from
delicious cuisine to stylish clothing and accessories. These stalls were carefully curated by a
combination of students, local entrepreneurs, and sponsors, adding a personal touch to the event.
Notably, sponsors such as New Me Asia and Red Bull garnered attention, injecting the festival
with their distinctive energy and excitement.

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 Figure 2: Judges and participants of the event ‘Pitch’.

Red Bull proudly sponsored the "Pitch" competition at Spectrum'24, hosted by NIFT Bengaluru.
Participants demonstrated their creativity by presenting random products to judges in exchange
for Red Bull cans. Observing their quick thinking and innovative concepts was inspiring as they
competed to impress the judges. Meanwhile, Red Bull's involvement went beyond sponsorship;
they also introduced an exciting contest.

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 Figure 3: Participants of the event ‘Pitch’, pitching their idea to the judges.

Teams from various locations would embark on a daring journey across Europe, relying solely
on Red Bull cans as currency. This challenged their resourcefulness and sense of adventure, as
they exchanged cans for essentials such as food and transportation, leading to a final dash to
Berlin. Red Bull's decision to sponsor events like Spectrum'24 was strategic as it tapped into
college students' vibrant energy and enthusiasm, providing an ideal platform to promote their
unique contest. Thus, Red Bull engaged with young audiences through "Pitch" and their
adventurous contest, showcasing creativity and vitality in action.

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Learnings:

1. Fostering Creativity and Innovation: Organizing an event centred around pitching

life-essential products sparked creativity among participants. Witnessing their innovative
ideas and presentations reinforced the importance of promoting creativity in academic
environments. Encouraging students to think outside the box cultivates a culture of
innovation essential for addressing complex challenges in society.
2. Facilitating Effective Communication: The event emphasised the significance of clear
and concise communication. As organisers, we ensured participants had sufficient time to
articulate their ideas and engage with the audience effectively. This underscored the
importance of communication skills in conveying messages persuasively and capturing
the audience's attention—a skill set crucial for future academic and professional
endeavours.
3. Navigating Challenges with Adaptability: Organizing events inevitably comes with
challenges, from logistical hurdles to unforeseen circumstances. The pitching event
taught us the importance of adaptability in navigating such challenges seamlessly. Being
prepared to address unexpected issues and maintaining composure under pressure are
essential traits for event organisers, ensuring the smooth execution of programs.
4. Cultivating Collaboration and Teamwork: The event highlighted the significance of
collaboration among organisers in orchestrating a successful program. Coordinating
various aspects, from venue setup to judging criteria, required seamless teamwork and
effective communication. Working closely with fellow organisers underscored
collaboration's importance in efficiently achieving common objectives.
5. Providing Constructive Feedback for Growth: As organisers, we witnessed the judges
providing constructive feedback to participants was paramount. Offering insightful
critiques and encouragement facilitated participants' growth and development.
Recognising the power of feedback in fostering continuous improvement, we emphasised
the importance of creating a supportive environment conducive to learning and growth.
6. Celebrating Diversity of Ideas: The pitching event showcased participants' diversity of
ideas and perspectives. Embracing this diversity fosters a vibrant intellectual ecosystem
where innovation flourishes, and solutions to complex problems emerge. As organisers,

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we celebrated this diversity and encouraged participants to leverage their unique
perspectives to address societal challenges creatively.

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4. WEBINAR: "Innovation in Event Management to Enhance Customer Experience."

Contributor: Sadhvi Arora

Role: Moderator & Script Writer

Objectives:

The primary objective of this discussion is to delve into innovative strategies and trends in event
management aimed at significantly enhancing customer experience.

● Learn innovative event management strategies for boosting customer satisfaction.

● Gain insights from industry leaders on technology, sustainability, and personalization in
event planning.
● Engage directly with speakers for valuable knowledge and perspectives.
● Learn about AI tools that help ease down the process of communication & marketing
involved in enhancing customer experience.

Figure 4: Nikita Dubey talking about event management

Speakers:

It included a distinguished panel of speakers who are pioneers in the field of event management:

● Nikita Dubey Bahukhandi - Founder of Shubhtithi Weddings

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 ● Akshay Kumar - Founder of Kalaakar Events
● Mallika Tomar - Co-Founder of Revamp

Step by step process for each action:

1. Creating an outline of speaking points for the speakers:

This step involved digging in each topic and then aligning it with the speaker's profile to ensure
they are able to give fruitful inputs and insights. This exercise helped in understanding the
speakers’ nature of work.

2. Moderating the session with the speakers

In this, my team members and I had to ensure that everything was going according to the flow to
maintain consistency. In these moments, I learned how we can try to keep the conversation going
on the same note or track it started on.

3. Prompting speakers to talk about relevant topics

This required me to be extremely attentive and active while the presentation was going on
because it would then form the basis of questions that could be asked later. But at the same, it
taught me how to form my chain of thoughts to come up with relevant questions that would lead
to more insights.

Figure 5: Moderators for the webinar

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Challenges:

1. Technical issues

Given the virtual nature of the webinar, ensuring the viewers are not facing any connectivity
issues, audio/video glitches, or difficulty navigating the webinar platform was of concern.
Overcoming these hurdles required adaptability and quick troubleshooting skills to ensure a
smooth and uninterrupted experience for both organizers and attendees. This was also taken care
of by the technical team.

2. Managing time efficiently

With a packed agenda and multiple speakers lined up, managing time effectively posed a
challenge. Ensuring each speaker had adequate time to present their insights while also allowing
for audience engagement and Q&A sessions was one such hurdle. Balancing these components
required careful planning and coordination to maintain the flow of the webinar and keep
participants engaged throughout.

3. Keeping audience engaged

Keeping attendees actively engaged throughout the webinar presented another challenge. With
varying attention spans and interests, my team members had to ensure that we ask engaging
questions to keep the audience glued.

Key learnings from the speakers individually:

1. Nikita Dubey Bahukhandi, founder of Shubhtithi Weddings spoke about "The Future of
Event Planning: Tech Innovations That Are Changing the Game"

During Nikita Dubey Bahukhandi's session, she provided a fascinating glimpse into the
transformative power of AI in event management, showcasing how her company utilized AI to
elevate the customer experience beyond traditional methods. One noteworthy example she shared
was the integration of AI in tasks such as guest list management and on-site guest service
through the use of robots. This innovative approach not only streamlined operational processes
but also captivated attendees with its novelty and efficiency.

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By leveraging AI technologies, Bahukhandi demonstrated how event planning can transcend
conventional boundaries, offering attendees a glimpse into the future of event management. The
use of AI not only enhances efficiency but also opens up new possibilities for creating unique and
memorable experiences for guests. From automating routine tasks to introducing futuristic
elements like robotic assistance, Bahukhandi's insights underscored the potential of AI to
revolutionize the event industry and reshape the way events are conceptualized and executed.

2. Akshay Kumar, founder of Kalaakar Events spoke about exploring "Emerging Trends and
Innovations in Sustainable Event Management”.

In his engaging session, Akshay Kumar provided a comprehensive overview of his company's
approach to event management, emphasizing their concerted efforts to streamline event
challenges while prioritizing captivating marketing strategies to truly connect with consumers.
Kumar shared insightful examples of how they leverage cutting-edge AI tools to enhance their
event marketing initiatives.

He also elaborated on the importance of meticulous calendar management and proactive

scheduling. He emphasized the significance of anticipating and planning for every aspect of an
event well in advance, ensuring seamless execution and leaving no room for last-minute hiccups.
He underscored the fundamental role of foresight and preparation in achieving success.

3. Talking points for Mallika Tomar - Co-Founder of Revamp spoke about "Integrated
Customer Engagement: Leveraging Digital Processes and Events to Achieve Marketing
Goals”

As she traced her journey from academia to entrepreneurship, Tomar's narrative exuded
inspiration, motivating us to pursue their own aspirations with vigor and determination. Her
personal story served as a testament to the transformative power of passion and perseverance in
achieving professional success. Central to her discussion was the pivotal role of market research
and consumer understanding in crafting campaigns that resonate deeply with the target audience.

One particularly intriguing aspect of Tomar's talk was her emphasis on post-engagement
strategies. She offered invaluable insights into decoding customer touchpoints and optimizing
engagement for each campaign, demonstrating a keen understanding of the nuanced dynamics of
consumer interaction.

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Tomar's genuine passion for her work truly grabbed everyone's attention. Her enthusiasm
reminded us all how important passion is for success, motivating us to tackle our own work with
fresh energy and dedication.

Overall Learnings:

Technical Learnings

1. Tools for effective event management

Speakers introduced innovative AI tools that streamline communication, marketing, and logistics
in event planning, enhancing the overall customer experience. Examples include AI-powered
guest list management and robotic assistance for on-site guest service. This can assist us when
we enter the industry and work on event marketing or sole events. Just knowing that these tools
exist and can be utilized to be more efficient in work and save time can can be of great help in the
future

2. Effective Scheduling

No event is successful without months of organized planning. Emphasis was placed on

meticulous calendar management and proactive scheduling to ensure seamless event execution.
Speakers highlighted the importance of anticipating and planning for every aspect of an event
well in advance. When planning an event in the future, I will be keeping this aspect in mind to
save time and be ready for any problem in advance. This will also help the team members to
know exactly what part of the event is happening chronologically. Thereby, helping deliver a
seamless experience for the consumers.

3. Post-Engagement Strategies

Without analyzing post engagement metrics, it would be hard to deduce the engagement rate or
whether particular activities helped or not. For this, insights were shared on decoding customer
touchpoints and optimizing engagement through post-event strategies. This made me think of
how we can tailor campaigns to resonate deeply with the target audience in order to maximize
customer satisfaction even after the event concludes.

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Personal Learnings:

1. Being More Confident

The experience of participating in and organizing the webinar served as a catalyst for personal
growth, particularly in developing confidence. Initially feeling nervous, the progression of the
webinar provided a platform for gaining confidence in conducting professional engagements and
organizing events, especially in the presence of industry experts. As the event unfolded, I learned
valuable lessons in presentation, communication, and event management, contributing to my
overall confidence. It has pushed me towards not being afraid of such opportunities.

2. To Have Passion and Perseverance

Most of the panelists began their careers at a young age which was very inspiring to me.
Witnessing their journeys and successes infused me with a sense of hope and optimism. Their
passion for their work and their perseverance in overcoming challenges served as powerful
examples, motivating me to embrace similar traits in my own pursuits. By showcasing the
rewards of dedication and enthusiasm, they instilled a deep-seated belief in the importance of
passion and perseverance as driving forces behind personal and professional achievement.
And as Pele said, “Success is no accident. It is hard work, perseverance, learning, studying,
sacrifice and most of all, love of what you are doing or learning to do.”

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