WORK EXPERIENCE

01/10/2021 – CURRENT – Bangalore, India

Lead UX Designer
YUJ Designs
- Currently working with Fidelity Investments (onsite).
- Worked on re design, create modules for one of the product for
Axtria (onsite) called the CustomerIQ and Customer360.
Worked on TATA Motors Financing Platform.
Anthony Leo - Create personas, profiles, and usage scenarios based on user
Nationality: Indian research.
- Work independently with the client (multiple stakeholders) to
diagnose business and users’ needs.
- Create interaction design wireframes: Provide insightful UI solutions
to business challenges and design robust UI structures. Assist in the
development of user interface structure and create robust wire frames.
- Analyze and interpret data, compile professional reports and
CONTACT present findings to cross functional team.
(+91) 9986334814
- Work with visual designers to bring out the final look and feel
for the product.
- Keep abreast of current usability developments and new
methodologies.
- Manage communication at all levels and project deliverables.
- Collaborate harmoniously with multiple team members and customer
contacts situated globally to provide innovative design solutions.

10/02/2020 – 22/10/2021 – Bengaluru

Sr UX Designer
Larvol Group
My Role to work closely with the Product owners in revamping the existing
products.

- UX research, competitive analysis, Brain storming with dev and

marketing team.
- Stake holder and client interview
- User journey map defining the pain points
- Wireframe and LF prototype
- Visual design with mood boards to the dev team
- Implementation support to the dev team

10/02/2018 – 10/02/2020 – Bengaluru

Lead UX Designer
Zora Interactive
My Role is to create holistic design solutions that address business, brand, and
user requirements and Work with web developers and engineers to deliver final
products. To create information architecture diagrams, wire frames,
prototypes, and screen flows.

Bengaluru
UX Freelancing
Freelancing
I collaborated with developer teams & managed a wide variety of cross-
media projects involving branding, illustration & UX design for
startups. I was a key player for many start-ups I had worked with. I also excel
in merging business and user needs into high-quality, cost- effective design
solutions while keeping within budgetary constraints.

10/09/2015 – 01/08/2017 – Bengaluru

Lead Designer
Brillio
My Role Independently managed delivery UX and UI front-end development
and provided working prototype
• Requirement gathering, wireframes and usability testing on various form
factors.
• Collaborate closely with product management, business users,
business analysts and technical teams.

08/2012 – 05/2015 – Bengaluru

Sr UX Designer
Wipfli
My Role:
Worked on Nemours web and mobile application.
• Independently managed to delivery UI front-end development and
provided working prototype.
• Develop workflows, user task analysis, personas, interaction flows,
wireframes, low fidelity and High-Fidelity prototype.
• Requirements gathering, wireframes and usability testing on various form
factors.
• Collaborate closely with product management, business users,
business analysts and technical teams.
• Handle multiple products in parallel and take individual ownership of all
design requirements and fulfill them through all stages (concept, delivery,
next evolution) of the product lifecycle.
• Handled all In-house design materials for Events.

06/2009 – 08/2012 – Bengaluru

Sr UI & UX Designer
SAMSUNG R & D Center
• Designed the SAMSUNG Software Intranet
• UX designed for the SAMSUNG Software Employees Attendance
Module
• UI and UX Design for the Samsung software employee blog called the
SISO LIVE
• Designed and developed the HR Intranet
• Designed and developed an Intranet (Technology Strategy Team). This is
the Intranet designed and updated regularly for all the Events, Conference
taking place, Articles Published, Call for papers etc.
• Designed and developed Samsung Security Intranet called the CSG
(Corporate Security Group).
• Design the Internal Broadcast Mailers, Visuals for SAMSUNG Events and
PPTs

02/2007 – 06/2009 – Bengaluru

Ui designer
Genisys Software
I was working as a member of the User Experience Team at Genisys. The team
comprises of UI Designers, UI Developers, Flash Developers and Usability
Analysts. Our typical projects comprise of delivering User Interfaces for static
and dynamic websites, RIAs and web-based applications/intranets, interactive
products demos and personalized
 applications, mailer design, corporate branding and digital image
enhancements.

My Role:
Creating task flows based on select use cases
Visual Design - Prototypes for websites and applications, Logos, Icons,
Brochures, Mailers
Basic Flash Animations
Maintenance of the Genisys Intranet and various customer websites
Conducting Unit tests, Peer reviews and UI Reviews before UAT

Customers:
Most of our customers are based out of the United Kingdom and the USA;
namely Coach, Maersk, Alba, RBS, Constant Contact etc. In India, we have been
preferred vendors for various divisions of ING, Texas Instruments, Motorola
etc.

EDUCATION AND TRAINING

2008 – 2011 – Alagappa Puram, Karaikudi, Tamil Nadu ,
tamilnadu
Bsc (Psychology)
Alagappa University
https://www.auedu.in/

07/12/2015 – 01/03/2016
Ui design pattern for successful software
The interaction design foundation
https://www.interaction-design.org/

04/12/2015 – 11/02/2016
Conducting Usability testing
The interaction design foundation
https://www.interaction-design.org/

17/12/2015 – 16/01/2016
Dynamic User Experience: Ajax Design and Usability
The interaction design foundation
https://www.interaction-design.org/

26/12/2015 – 11/07/2016
User Research - Methods and Best Practices
The interaction design foundation
https://www.interaction-design.org/

LANGUAGE SKILLS
MOTHER TONGUE(S): English

DIGITAL SKILLS

Wireframes
Balsamiq / Invision

Visual design
Adobe XD / Adobe Photoshop / FIGMA / Adobe illustrator

Portfolio
http://leomaxonline.net/