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    Kimball Allen

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    jsoyinka8
    The document provides a summary of a digital marketer specializing in beauty, travel, and lifestyle. It details work experience managing social media and marketing for various companies. Skills include content creation, social media management, video and photo editing, and project management.

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    Kimball Allen

    Uploaded by

    jsoyinka8
    9 views1 page
    The document provides a summary of a digital marketer specializing in beauty, travel, and lifestyle. It details work experience managing social media and marketing for various companies. Skills include content creation, social media management, video and photo editing, and project management.

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    The document provides a summary of a digital marketer specializing in beauty, travel, and lifestyle. It details work experience managing social media and marketing for various companies. Skills include content creation, social media management, video and photo editing, and project management.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    9 views1 page

    Kimball Allen

    Uploaded by

    jsoyinka8
    The document provides a summary of a digital marketer specializing in beauty, travel, and lifestyle. It details work experience managing social media and marketing for various companies. Skills include content creation, social media management, video and photo editing, and project management.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    603.801.2494 kimballallen123@gmail.

    com
    SUMMARY A multifaceted digital marketer specializing in the beauty, travel, and lifestyle spaces. An experienced content creator
    who can translate any brand’s aesthetic or mission into engaging, shareable content. An excellent project manager
    who easily balances multiple initiatives for multiple institutions. Hallmarks include attention to detail, strong self-
    discipline, and a finger on the pulse of current trends.

    EXPERIENCE K&H LANDSCAPING


    PR & Marketing Specialist, 2022-Present
    EDUCATION Managed marketing efforts and website for a landscaping company servicing Loudoun and Fairfax
    Bachelor of Science counties with the goal of expanding brand awareness, gaining new clients, and representing K&H
    Marketing Landscaping across various platforms
    Johnson & Wales Developed and executed K&H’s social media strategy, responsible for multiple channels of content
    University, 2016 creation, blog writing, ad creation & management, and graphic design.
    Developed and executed K&H’s email marketing strategy, with responsibility for multiple channels of
    content creation, blog writing, and graphic design.
    Semester Abroad
    Zanzibar, Africa, 2016 CHEEKY DIGITAL
    Founder, 2018 – Present
    CERTIFICATIONS
    Provide video and photo content creation, paid social and social media management to a select portfolio of
    Beauty Industry Essentials health and beauty-focused clientele, including:
    Fashion Institute of Radical Skincare | Social Media Management, Email Marketing + Paid Social | 2021-2023
    Technology, 2019 Dermaviduals | Social Media Management | 2021-2022
    Salon Plaza | Email Marketing + Paid Social | 2021- 2022
    TECH SKILLS
    Zyderma | Product Photography | 2021
    Content Creation
    Social Media Management LITTLE BLACK SHELL
    Influencer Marketing Marketing Assistant, 2018 –2020
    Video & Photo Editing Managed social media content for a travel blog targeting a 20-something female audience, with the goal
    Graphic Design of inspiring their own adventures through travel tips, guides, recommendations, and stories.
    Developed and executed LBS’ social media strategy, with responsibility for multiple channels of
    Paid Social
    content creation, blog writing, and graphic design
    Proficient in
    Created and implemented a Pinterest marketing campaign that doubled website traffic through
    Adobe Creative Suite strategic pinning, growing from 250K to 3M views in just under 3 months
    Google AdWords Grew a community of female digital nomads, using Google Analytics to track and analyze the success
    Google Analytics of social media posts, tailoring strategy and content to increase engagement and follower numbers
    Squarespace PIDALIA DIGITAL
    WordPress
    Executive Assistant, New Bedford, MA, 2018 – 2019
    ProCreate
    Coordinated client projects and oversaw the finances of Pidalia Digital, a boutique digital agency serving a
    HootSuite variety of clients in marketing, copywriting, database management, and creative fields.
    CSS/HTML
    G HOSPITALITY
    STAND OUT SKILLS Executive Assistant & Project Coordinator, Providence, RI, 2016 – 2018
    Project Management Represented G Hospitality’s multiple properties on social media, creating customized campaigns and
    Time Management content to showcase events and services and maintain brand identity across multiple platforms
    Eye for Design • Managed the social profiles of several venues and three restaurants within G Hospitality’s holdings,
    Organization maintaining FB, IG, Twitter, Google Reviews, and TripAdvisor accounts in their brand voice
    Creativity COSMOPOLITAN
    KA Marketing Intern, Providence, RI, 2014 – 2015
    • Conducted social outreach via on-campus tabling events, hosting 2-3 per month to drive magazine and
    digital subscriptions to Cosmopolitan, becoming the top performer in the New England area

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