Performance Task MPTH Group5

MICRO PERSPECTIVE OF TOURISM AND HOSPITALITY
BH1202
SUBMITTED BY: GROUP 5
Cadao, Pauline M.
Delos Reyes, Kim Ashley M.
Destreza, Jethro G.
Dimaala, Arvie M.
Dimaala, Gilbert L.
Elsisura, Juan Carlos B.
Ilao, Juan Marco F.
Jaime, Robert Merrick A.
Magno, Jon Matthew C.
Manalo, Ian Carl M.
SUBMITTED TO:
Ms. Ana Eloisa Sambahon

THE MGM RESORTS INTERNATIONAL
What unique features attract customers to MGM Resorts International? List and describe each.
 They provide a wide range of activities, including Resorts, Entertainment, Dining, Pools, Casinos,
and Groups & Weddings.
 MGM Resorts’ portfolio includes 29 unique hotel and destination gaming offers in the United
States and Macau, including some of the industry’s most well-known resort brands like Bellagio,
MGM Grand, ARIA, and Park MGM.
 They have an easy-to-use website and even a phone app for consumers to learn more about
what they have to offer
 MGM Resorts International owns and operates a wide range of resorts, hotels, and casinos
across the United States and internationally. This offers customers a variety of experiences and
locations to choose from.
 In addition to their hotel and resort services, MGM Resorts also provides destination gaming
offerings. This feature is a significant draw for customers interested in casino entertainment.
 MGM Resorts has expanded its footprint to China and other parts of the world, making it a
global hospitality and entertainment company. This international presence allows customers
from different regions to enjoy their services.
 At the heart of the MGM Resorts phenomenon is its unwavering commitment to providing
unparalleled entertainment. They create immersive experiences that go beyond just
accommodation, making each stay at their resorts memorable.
How is the casino industry converging with other aspects of tourism?
The convergence of the casino industry with other aspects of tourism is increasingly evident as
casinos seek to offer comprehensive entertainment and hospitality experiences to attract a
broader range of visitors. One example is the integration of luxury hotels within or adjacent to
casino complexes, appealing to travelers seeking upscale accommodations alongside gaming
amenities. These hotels often feature lavish spas, fine dining restaurants, and retail outlets,
creating a resort-like atmosphere that caters to both gaming enthusiasts and leisure travelers.
Moreover, many casinos are leveraging their locations to capitalize on other tourism activities
nearby. For instance, casinos situated in popular tourist destinations might partner with local
tour operators to offer package deals that combine casino experiences with outdoor
adventures, cultural excursions, or sightseeing tours. By diversifying their offerings and aligning
with broader tourism trends, casinos can attract a more diverse clientele and extend the length
of visitors’ stays, ultimately boosting revenue and enhancing the overall tourism experience in a
region. This convergence underscores the casino industry’s evolution from standalone gambling
venues to integrated entertainment destinations within the broader tourism landscape.
What is the status of the casino industry in the Philippines? How does it affect the country’s tourism
industry? Detail its advantages and disadvantages.
 At present, the casino industry of the Philippines is on the rise and is hoping to become a major
player regionally and even globally. Manila is in the process of opening various casino and
gaming establishments. In 2014, it earned $2.5 billion in revenues which is an increase of 16%
from the year prior.
 Local restaurants would receive a flock of foreign visitors who came from the casinos. These
foreigners would then get a chance to try the local cuisines. This further contributes to the
country’s tourism. In a sense, casino tourism also encourages diversity.
 The Philippines’ casino industry has grown significantly in recent years, particularly in major
cities like Manila, thanks to government support, international casino investment, and a growing
number of tourists seeking entertainment options. However, this expansion also brings both
advantages and disadvantages to the country’s tourism sector. It attracts high-spending tourists,
creating employment opportunities, and boosting tourism revenue. Integrated resorts offer
amenities beyond gambling, such as hotels, restaurants, shopping malls, and entertainment
venues, contributing to a more vibrant tourism landscape.
What do you recommend to enhance the advantages of the casino industry in the country and
lessen the disadvantages?
 Online Casino/Games: It can help to grow the casino faster because of the people like in
the other country, for them it is more convenient for them to gamble money and they
will have access to it or they can use this app, anytime and anywhere. Here in the
Philippines, we are the only ones with online casino games. It can lead and promote
other brands, products that players will like, to lessen the disadvantages and enhance
the advantages make live casino games for people to know that the casino app is legit.
Adding a virtual reality or augmented reality component to the entertainment services
could grab the interest of Millennial or Generation Z guests. Similarly, exploring the
online gambling realm also has the potential to broaden appeal and customer base.
 Increase discoverability. Because the rivalry among casinos is so fierce, discoverability is
crucial.
 Discoverability relates to how easy (or difficult) it is for your target audience to locate
you online. Keep up with gaming trends. Casinos are evolving and changing at a quick
pace. The shifting casino scene is heavily influenced by online gaming, entertainment
tastes, virtual and hybrid events, e-sports, and virtual and augmented reality.
 Increase its discoverability. Discoverability is important because of the intense
competition across casinos. Discoverability is the degree to which your target audience
can easily or difficultly find you online. Stay current with gaming trends.
 Casinos are rapidly changing and evolving. Online gaming, entertainment preferences,
virtual and hybrid events, e-sports, and virtual and augmented reality all have a
significant impact on the dynamic casino landscape.

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MICRO PERSPECTIVE OF TOURISM AND HOSPITALITY

SUBMITTED BY: GROUP 5

Delos Reyes, Kim Ashley M.

Elsisura, Juan Carlos B.

Ilao, Juan Marco F.

Jaime, Robert Merrick A.

Magno, Jon Matthew C.

Manalo, Ian Carl M.

Ms. Ana Eloisa Sambahon

How is the casino industry converging with other aspects of tourism?

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