CAE OPEN CLOZE - Online Consumerism
CAE OPEN CLOZE - Online Consumerism
CAE OPEN CLOZE - Online Consumerism
Read the text below and choose the correct word A, B C or D to fit the GAPS
There can be no 1) _________ that online shopping is of huge benefit to the consumer. Far from
becoming 2)__________, online shoppers are very demanding. Overpriced merchants with poor services
should beware. Gone are the days when stores could charge what they liked for goods and get away with
it. The same, too, for shady manufacturers: smarter consumers know which products have a good
3)________ and which do not because online they now read not only the sales 4)__________ but also
reviews from previous purchasers. And if customers are disappointed, a few 5)___________ of the mouse will
take them to places where they can let the world know. Nowadays there is nothing more damning than a
However, the big boys, as always, are ahead of the game. Some companies are already adjusting
their business models to take account of these trends. The stores run by Sony and Apple, for instance, are
more like brand showrooms than shops. They are there for people to try out 6) __________and to ask
questions to knowledgeable staff. Whether the products are ultimately bought online or offline is of
secondary importance.
Online traders must also adjust. Amazon, for one, is 7)________ turning from being primarily a
bookseller to becoming a 8)_______ retailer by letting other companies sell products on its site, rather like
a marketplace. During America's Thanksgiving weekend last November, Amazon's sales of consumer
electronics in the United States 9)_________ its book sales for the first time in its history. Other
Rev: 07/09-02-15
CL GRANADA, S. L.
C/ Puentezuelas, nº 32, 1ª Planta - 18002 Granada
Teléf.: 958 53 52 53 – 958 52 12 91
Fax: 958 25 15 46
E-mail: [email protected]
Web: www.clgranada.com
ANSWERS
Rev: 07/09-02-15
CL GRANADA, S. L.
C/ Puentezuelas, nº 32, 1ª Planta - 18002 Granada
Teléf.: 958 53 52 53 – 958 52 12 91
Fax: 958 25 15 46
E-mail: [email protected]
Web: www.clgranada.com
1C 2A 3D 4 D 5C 6A
7B 8A 9D 10 C
Rev: 07/09-02-15