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    Case Study On Flipkart e

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    jinjungjilani
    Flipkart is an Indian e-commerce company founded in 2007 by Sachin Bansal and Binny Bansal. It initially focused on online book sales but later expanded into electronics, fashion, and other products. Sachin Bansal exited Flipkart following its acquisition by Walmart in 2018, and Binny Bansal stepped down as CEO later that year. Flipkart pioneered services for Indian customers and saw rapid growth becoming a dominant player with a 48% market share in online retail by 2023, though it has also reported significant losses in recent years.

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    Case Study On Flipkart e

    Uploaded by

    jinjungjilani
    30 views4 pages
    Flipkart is an Indian e-commerce company founded in 2007 by Sachin Bansal and Binny Bansal. It initially focused on online book sales but later expanded into electronics, fashion, and other products. Sachin Bansal exited Flipkart following its acquisition by Walmart in 2018, and Binny Bansal stepped down as CEO later that year. Flipkart pioneered services for Indian customers and saw rapid growth becoming a dominant player with a 48% market share in online retail by 2023, though it has also reported significant losses in recent years.

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    Case Study on Flipkart e

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    Flipkart is an Indian e-commerce company founded in 2007 by Sachin Bansal and Binny Bansal. It initially focused on online book sales but later expanded into electronics, fashion, and other products. Sachin Bansal exited Flipkart following its acquisition by Walmart in 2018, and Binny Bansal stepped down as CEO later that year. Flipkart pioneered services for Indian customers and saw rapid growth becoming a dominant player with a 48% market share in online retail by 2023, though it has also reported significant losses in recent years.

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    Download as docx, pdf, or txt
    30 views4 pages

    Case Study On Flipkart e

    Uploaded by

    jinjungjilani
    Flipkart is an Indian e-commerce company founded in 2007 by Sachin Bansal and Binny Bansal. It initially focused on online book sales but later expanded into electronics, fashion, and other products. Sachin Bansal exited Flipkart following its acquisition by Walmart in 2018, and Binny Bansal stepped down as CEO later that year. Flipkart pioneered services for Indian customers and saw rapid growth becoming a dominant player with a 48% market share in online retail by 2023, though it has also reported significant losses in recent years.

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    Case Study on Flipkart e-commerce portal

    Introduction :-

    Flipkart Private Limited is an Indian e-commerce company,


    headquartered in Bangalore, and incorporated in Singapore as a private
    limited company. The company initially focused on online book sales
    before expanding into other product categories such as consumer
    electronics, fashion, home essentials, groceries, and lifestyle products.

    Founders :-

    Sachin Bansal Binny Bansal


    Months after Sachin Bansal exited from Flipkart, following its
    acquisition by the US retail company Waltmart Inc in May, his close
    friend and Flipkart Group CEO Binny Bansal also stepped down
    from the company he co-founded in 2007.

    Flipkart is a domestic player because it is an Indian firm that


    operates exclusively in India.
    History :-

    Flipkart was founded in October 2007 in Mumbai by Sachin


    Bansal and Binny Bansal, alumni of the IIT, Delhi and
    former Amazon employees. The company initially focused on online
    book sales with country-wide shipping. Flipkart slowly grew in
    prominence and was receiving 100 orders per day by 2008.

    Flipkart Private Limited reported a loss of over 39 billion Indian


    rupees in the financial year 2022 in India, compared to a loss of
    over 24 billion Indian rupees in the previous financial year.

    T
    he first product sold on Flipkart was a book - "Leaving Microsoft
    To Change The World" by John Wood. The order was placed
    on October 22nd, 2007 (22:24:17, to be exact) and was
    delivered to Mahbubnagar, a city 150KM outside of Hyderabad.

    Flipkart is known for pioneering services such as Cash on


    Delivery, No Cost EMI and easy returns – customer-centric
    innovations have made online shopping more accessible and
    affordable for millions of Indians. Together with its group
    companies, Flipkart is committed to transforming commerce in
    India through technology.

    Flipkart's Big Billion Days Sale 2023 promises discounts on


    smartphones from brands like Apple, The sale is teased to bring up
    to 80 percent discount on electronics and accessories. Besides this,
    shoppers can avail discounts, cashbacks, no-cost EMI offers, credit
    and exchange discounts during the sale.
    In the financial year 2023, the market share of the Flipkart Group in
    the overall online retail sector was 48 percent. The market share
    was highest at 51 percent in the financial year 2020 and 2021.
    Flipkart Group is an e-commerce giant with headquarters in
    Bengaluru, India.

    Flipkart works as a marketplace that connects all interested


    sellers to their potential customers and assists them in making
    the sale. Flipkart follows a clear Business-to-Consumer model
    or more commonly known as a B2C model.

    Made by :- Divya Sharma, Punit Bohra, Tushar Lalwani

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