11 References
11 References
11 References
The results of the study are very useful to employees working in banking sector to
invest prudently and maximize their returns and satisfaction. Further the suggestions made
for future research will be very useful to the future research scholars to probe further deep
into this subject and evolve strategies to improve the returns on investment thereby
increasing the standard of living of the people.
xvi
REFERENCES
1. Abdul Majeeb Pasha Shaik, Murty T N, Vamsee Krishna R & Hemantha Gopi Kiran
V, (2012) “Investment objectives of the retail equity investors in India”, IJRC,
International Journal of Social science & interdisciplinary Research, Vol.1, Issue 7
July 2012, ISSN: 2277-3630, pp.54-88.
2. Acharya, Shantha, “Investing in India”, London, Macmillan Press, 1998.
3. Alagu Pandian V & Thangadurai G, “A study of Investors preferences towards
various investments avenues in Dehradun District”, (2013) International journal of
Management and social science research, IJMSSR, Vol.2, No.4, April 2013, ISSN:
2319-4421, pp-22-31.
4. Annual Report 2015-16, Insurance Regulatory and Development Authority of India,
Hyderabad 500 004.
5. Ananthapadhmanabha Achar, (2012),”Saving and Investment Behaviour of Teachers
– An empirical Study”, International Journal of Physical and social science, IJPSS,
Volume 2, Issue 8, ISSN: 2249-5894, pp.263-286.
6. Anil Kothari & Deepti Gulati, (2015) “Investment in Gold and Stock Market – An
analytical comparison”, Pacific Business Review International, Volume 7, Issue 9,
March 2015, pp.65-68.
7. Anitha & Phani Bhargavi, (2014), “Investors’ perception towards Investment”,
Global Journal of Finance and Management, Volume 6, No.2, ISSN 0975-6477,
pp.185-190.
8. Aparna Samudra & M A Burghate (2012) “A study on investment behaviour of
Middle class Households in Nagpur” - International Journal for Social sciences &
Interdisciplinary Research – Vol. No.5, May 2012, ISSN 2277-3630.
9. Apparao E & Kishore Babu N, (2015) “A survey on Investors perception towards
Investment Avenues in Godavari Districts of Andhra Pradesh”, Acme Intellects
International Journal of Research in Management, Social Sciences & Technology,
Vol.9, No.9, Jan 2015, ISSN: 2320-2939 (Print), pp.1-13.
10. Arathy B, Aswathy A Nair, Anju Nair & Pravitha N R, (2015) “A study on factors
affecting investment on Mutual Funds and its preference of retail investors”,
xvii
38. Farseena Moi P (2016), “A study on individuals awareness and investment habit
towards stock market”, International Journalof Multidisciplinary research, IJMR,
Volume 2, Issue 3, March 2016, ISSN (online) 2455-3663, pp.47-52
39. Ganapathi R, (2014) “Investment pattern of Government employees in Madurai
City”, Journal of Management research and Analysis, Vol.1, No.1, Oct 2014, ISSN:
2394-2762 (Print), pp.66-76.
40. Gaurav Agarwal & Mini Jain, (2013) “Investor’s Preference towards mutual fund in
comparison to other investment avenues”, Journal of Indian Research, ISSN: 2321-
4155, Vol.1, No.4, Oct-Dec 2013, pp. 115-131.
41. Gaurav Kabra, Prashant Kumar Mishra & Manoj Kumar Dash, “Factors influencing
Investment Decision of generations in India : An Econometric study”, Asian Journal
of Management, Review Article, ISSN 2229-3795, pp.308-326.
42. Geeta Kesavaraj, (2013) “A study on customer perception towards various types of
mutual funds in Chennai”, Asia Pacific Journal of Research, October 2013, Volume
1, Issue: X, Print ISSN – 2320-5504, pp 17-26.
43. Geetha N & Ramesh M, (2011) “A study on people’s preferences in Investment
Behaviour”, IJEMR, Nov 2011, Vol1, Issue 6, ISSN 2249-2585 – Print – ISSN 2249
8672.
44. Gnani Dharmaja V, Ganesh J & Santhi. V, (2012) “A study on the individual investor
behaviour with special reference to Geojit BNP Paribas Financial Services Ltd,
Coimbatore, IRACST, International Journal of Research in Management
&Technology (IJRMT), ISSN: 2249-9563, Vol.2 No.2, April 2012.
45. Gowari Nair & Pravitha NR, (2015) “A study on Investment Behaviour with special
reference to Kollam Corporation”, Global Journal for Research Analysis, GJRA,
Volume 4, Issue 8, August 2015, ISSN 2277-8160, pp.194-195.
46. Hand Book of Statistics on the Indian Economy, (http://dbie.rbi.org.in), Department
of Economic and Policy Research, Reserve Bank of India, Mumbai 400 001.
47. Harikanth D & Pragathi B, (2014) “Role of behavioural finance in investment
decision making – A Study on select district of Andhra Pradesh, India”, Shiv sakthi
International Journal in Multidisciplinary and Academic Research, SSIJMAR,
Volume 1, No.4, Nov-Dec, ISSN 2278-5973
xxi
continental Journal of Finance Research review, Volume 3, Issue 9, Sept 2015, ISSN:
2321-0354, pp.1-9.
57. Kajal Gandhi, (2015) “Are Investors participating in Indian Stock Market? – A
survey of Mumbai”, PARIPEX - Indian Journal of Research, Volume 4, Issue 5, May
2015, ISSN 2250-1991, pp.3-6.
58. Kanagaraj A R, Priyadarshini N & Venkatesan N, (2014) “A study on perception of
women investors towards investments”, Paripex, Indian journal of research, Volume
3, Issue 7, July 2014, ISSN 2250–1991, pp.1-2.
59. Katherine Phillips, (2014), “Saving patterns and Habits of women – A Behavioural
Study”, Scholedge International Journal of Business policy & Governance, Vol1,
Issue 2, Nov.2014, ISSN 2394-3351, pp.13-17.
60. Kaushal A Bhatt, (2013) “Investment and Trading Pattern of individuals dealing in
stock market”, The SIJ Transactions on Industrial, Financial and Business
management (IFBM), Vol.1, No.2, May-June-2013, ISSN 2321- 242X
61. Kavitha Shah (2014), “Study of Behavioural finance with reference to Investors
Behaviour”, International Journal of Application or Innovation in Engineering &
Management (IJAIEM), Volume 3, Issue 9, September 2014, ISSN 2319-4847
pp.170-174.
62. Khurram Ajaz Khan, (2015), “Financial Awareness and Investment preference of
working women in Kampala, Uganda”, International Journal in Management and
Social Science, IJMSS, Vol.03,Issue09, Sep 2015, ISSN: 2321-1784, pp.62-70.
63. Kiran Mehta, Renuka Sharma & Rajat Goel & Chhav iSinghal, (2017) “Investors
perception towards Tax-saving Mutual Funds”, International Journal of Engineering
Technology, Management and applied science, Volume 5, Issue 5, May 2017, ISSN
2349-4476, pp.512-522.
64. Kiran Aziz Mallik, Muhammed Asad Munir, Salman Sarwar, (2017), “Impact of
overconfidence and Loss biases on Investor Decision making behaviour: Mediating
Role of Risk Perception, International Journal of Public Finance, Law and Taxation,
Vol2, Issue-1, 2017, pp.13-24.
65. Kirthika M, (2014) “Gold vs Silver Investment – Investor’s behaviour among
consumers in Coimbatore city”, Intercontinental Journal of Finance Research Review,
xxiii
Volume 2, Issue 11, Nov 2014, ISSN 2347-1654 (Print), ISSN 2321-0354 (Online),
pp.58-67.
66. Kiruthika S & Balakrishnan K P, (2015) “A study on savings and investment
behaviour of bank employees in Erode District”, International Journal of Business
and Administration Research Review, IJBARR, Vol.2, Issue 12, Oct-Dec 2015, ISSN
2348-0653, pp.9-12.
67. Kothari C R & Gaurav Garg, (2014), “Research Methodology – Methods and
Techniques”, New Age International Publishers P Ltd, ISBN:978-81-224-3623-5.
68. Kousalya P R & Gurusamy P, (2012) “Women Investors’ perception towards
investment”, International Journal of Scientific Research, IJSR, Volume 1, Issue – 6,
Nov 2012, ISSN No.2277-8179, pp.80-81.
69. Krishna Mohan Vaddadi & Merugu Pratima, (2016) “Investor behaviour in secondary
market – A study on online investors in greater Visakhapatnam city, International
Journal of Engineering Technology, Management and Applied Sciences, Volume 4,
Issue 1, January 2016, ISSN 2349-4476, pp.113-122.
70. Lakshmana Rao K (2011) “Perception of Investors towards Different Investments”,
Asia Pacific Journal of Research in Business Management, APJRBM, Volume 2,
Issue 12, Dec-2011, ISSN: 2229-4104, pp.1-9
71. Lakshmi P, Visalakshmi S, Thamaraiselvan N & Senthilarasu B, “Assessing the
linkage of Behavioural Traits and Investment decisions using SEM Approach”,
International Journal of Economics and Management, Volume 7, Issue 2, ISSN 1823-
836X, pp.221-241
72. Lubna Ansari & Sana Moid, (2013) “Factors affecting investment behaviour among
young professionals”, International Journal of technical Research and Applications, e-
ISSN: 2320-8163, Vol.1,Issue 2, (May-June 2013), pp-27-32
73. Lubza Nihar K & Padma Narayan, “Investors Preferences for Mutual Fund-Factor
Analysis”, Drishtikon Management Journal, Symbiosis Centre for Management &
HRD, Vol.3,No.1, pp.1-19.
74. Manasi Kulkarni & Rawal C N, (2016) “Investment patterns of college teachers with
respect to Navi Mumbai city”, International Research Journal of Multidisciplinary
studies, Vol.2, Issue 5, May 2016, ISSN 2454-8499, pp.1-13.
xxiv
100. Priya Vasagadekar, (2014) “A research paper on investment awareness among Indian
working women with reference to Pune Region”, International Journal of Scientific &
Engineering Research, IJSER, Volume 5, Issue 6, June 2014, ISSN 2229-5528,
pp.1333-1350.
101. Puneet Bhushan, (2014) “Relationship between Financial literacy and Investment
behaviour of salaried individuals”, Journal of Business Management & Social
Science Research, JBM&SSR, Volume 3, No.5, May 2014, ISSN: 2319-5614, pp.82-
87.
102. Puneet Bhushan, (2014) “Insights into awareness level and investment behaviour of
salaried individual towards financial products, International Journal of Engineering,
Business and Enterprise Application, IJEBEA, Volume 8, Issue 1, March-May 2014,
ISSN (Print) 2279-0020, ISSN 2279-0039 (Online), pp.53-57.
103. Puneet Bhushan & Yajulu Medury, (2013) “Gender Differences in Investment
Behaviour among employees”, Asian Journal of Research in Business Economics and
Management, Vol.3, No.12, December 2013, ISSN 2249-7307, pp.147-157
104. Quan N Tran, (2017), “The behaviour patterns of Investors in Thailand Stock
Market”, Asian Journal of Finance & Accounting, Vol.9, No.1, ISSN 1946-052X,
pp.155-165.
105. Rajeev Jain, (2012) “Investor’s Attitude towards Secondary Market Equity
Investments and Influence of Behavioral Finance”, International Journal on Emerging
Technologies, Nov 2012, ISSN 0975-8364, pp.67-79.
106. Rajesh Arora, (2013) “A study on – ‘Understanding Individual Investor Awareness
level and selection behaviour’ towards Indian Mutual Fund Schemes (with reference
to NCR Delhi Region)”, International Journal of Management Research and Review,
IJMRR, Apr 2013, Vol.3, Issue 4, ISSN 2249-7196, pp.2812-2825.
107. Rajeswari Jain, (2014) “An analysis of Income and Investment Pattern of working
women in the city of Ahmedabad”, IRACST, International Journal of Research in
Management & Technology, Vol.4, No.6, December 2014, ISSN 2249-9563, pp.139-
145.
108. Rajkumar S & Venkatramaraju D, (2014) “A study on factors influencing individual
investors towards IPOs Performance”, International Journal of Business and
xxviii
127. Sindhu K P & Rajitha Kumar S, (2014) “Influence of Risk perception of Investors on
Investment decisions: An empirical analysis”, Journal of Finance and Bank
Management, June 2014, Vol.2,No.2, ISSN: 2333-6064 (Print), 2333-6072 (Online),
pp.15-25.
128. Sidarthul Munthaga & Nazer M (2013) “A study on the attitude of the respondent
towards investment choices in Thanjavur District, Tamilnadu, International Journal
for Management & Social Science, IJMSS, Vol01, Issue-07, (Dec-2013), ISSN:
2321-1784, pp. 9-16.
129. Sivarethinamohan & Aranganathan P, (2013) “A study on investor’s preference in
Indian Commodities Market”, European Journal of Commerce and Management
Research (EJCMR), Vol-2, Issue 1, January 2013, pp.9-15.
130. Smita Mazumdar, (2014) “Individual investment behaviour with respect to financial
knowledge and investment risk preference: A study”, International Journal of
Management Research and Business Strategy, IJMRBS, Vol.3, No.2, April 2014,
ISSN: 2319-345X
131. Smita Srivatsava & Gunjan Saxena, (2012) “Investment trend now and then: A
survey based study of Moradabad (UP)”, Asia Pacific Journal of Research in
Business Management, APJRBM, Volume 3, Issue 1, Jan 2012, ISSN 2229-4104,
pp.125-146.
132. Sonali & Kalpana Nandawar, (2014) “A study on preferred investment avenues
among salaried people with reference to Pune, India, IOSR Journal of Economics and
Finance (IOSR-JEF), e-ISSN: 2321-5933, p-ISSN: 2321-5925, Volume 5, Issue 2,
(sep-Oct 2014), pp. 09-17.
133. Sreepriya R & Gurusamy P, “Investment pattern of salaried people – A Study in
Coimbatore District, Vol.2, Issue: 1, Jan 2013, ISSN No.2277-8179.
134. Sreenivasulu Sunkara & Srinivasa Reddy M (2017), “A comparative study on the
performance of physical gold, Gold ETFs, Gold Bonds and Gold Deposits”,
International Journal of Core Engineering & Management, IJCEM, Volume-4, Issue-
2, May-2017, ISSN No. 2348-9510, pp.1-7
xxxi
135. Sudarshan Kadariya, (2012) “Factors affecting investor decision making: A case of
Nepalese Capital Market”, Journal of research in Economics and International
Finance (JREIF) Vol.1, pp.16-30, July 2012.
136. Sumathi S & Thirumagal Vijaya M , (2015), “A study on Investment behaviour of
women employees in Coimbatore City”, Excel International Journal of
Multidisciplinary Management Studies, EIJMMS, Vol.5, Issue 1, Jan 2015, ISSN:
2249-8834, pp.82-89.
137. Suman, & Dr. D P Warne, (2012) “Investment behaviour of individual investor in
stock market”, IJRFM, Volume 2, Issue 2, Feb 2012, ISSN 2231-5985.
138. Suman Chakraborty & Sabat Kumar Digal, “A study on saving and investment
behaviour of individual households – An empirical evidence from Orissa”, The
International Journal’s-Research Journal of Economics & Business Studies, ISSN
2251-5, Vol.2, No.1.
139. Suresh Babu R, (2014) “A study on individual investors’ perception on equity
investment” (A study with reference to Chennai), International Journal of Business
and Administration Research Review, IJBARR, Vol.2, Issue 6, Jul-Sep, 2014, E-
ISSN-2347-856X, ISSN-2348-0653, pp.23-26.
140. Suriya Murithi S, Narayanan B & Arivazhagan M, (2012) “Investors Behaviour in
various Investment Avenues – A Study”, International Journal of Marketing and
Technology, Volume 2, Issue 7, July 2012, ISSN 2249-1058, pp.164-189.
141. Suyam Praba R, (2016) “An empirical study on gender difference in the Investment
pattern of retail Investors”, International Journal of research in Management, Social
Sciences and Technology, Volume 14, Issue 14, Apr 2016, ISSN 2320-2939 (Print),
2320-2793 (Online), pp.1-15.
142. Swathi Narula, (2015) “Financial Literacy and personal investment decisions of retail
investors in Delhi”, International Journal of Science, Technology and Management,
Volume No.4, Special Issue No.01, May 2015, ISSN: 2394-1537,pp.33-42.
143. Tai-Yuen Hon, (2012), “The behaviour of small investors in the Hong Kong
Derivatives Market: A factor Analysis”, Journal of Risk & Financial Management,
ISSN 1911-8074, pp.59-77.
xxxii
153. Velmurugan PS, Saravanan A & Ragavendra RH, “A comparative study on investing
in gold related assets”, ELK Asia Pacific Journals of finance and risk, ISSN-2349-
2325.
154. Velmurugan G, Selvam V & Abdul Nazar N, (2015) “An empirical analysis on
perception of investors’ towards various investment avenues”, Mediterranean Journal
of social sciences, Vol 6, July 2015, ISSN 2039-2117 (Online), ISSN 2039-9340
(print), pp.427-435.
155. Venkatachalam G & Prabhakaran G, (2015) “A study on investors’ Behaviour
towards gold exchange traded fund in Indian stock market with special reference to
Tamilnadu”, Indian Journal of applied research, Volume 5, Issue-3, March 2015,
ISSN-2249-555X, pp.253-256.
156. Vidyakala K, Nakhala Devi & Iswarya Rani G, (2015) “An analysis on factors
affecting buying behaviour towards financial instruments with special reference to
Trichy District”, International Journal of applied Research, IJAR, Volume 1, Issue 9,
ISSN 2394-7500,pp.754-757.
157. Vijaya E, (2014) “Influential factors on Investment behaviour of individual Investors:
A Review of empirical evidences from various countries”, International Research
Journal of Management and Commerce, Volume 1, Issue 5, Aug 2014, ISSN: 2348-
9766, pp.35-46.
158. Vijaya E (2016), “An empirical analysis on Behavioural pattern of Indian Retail
Equity Investors”, Journal of Resources Development and Management, Volume, 16,
ISSN 2422-8397, pp.103-112
159. Vijayachandra Pillai B & Sandhya S, (2015) “A study on savings and investment
pattern among the teachers in colleges affiliated to the University of Kerala",
International Journal of Business and Administration Research Review, IJBARR,
Vol.1, Issue11, Jul-Sep 2015, ISSN:2347-856X,pp.29-34.
160. Viji S & Akilandeswari S, (2016) “A study on opinion of working people towards
share market investment with reference to Tiruchirapalli District”, International
Journal of Management and Development Studies, Volume.5, Issue 2, 2016, ISSN
(Online) 2320-0685, pp.50-59.
xxxiv
Websites
www.google.com
www.moneycontrol.com
www.mutualfundsindia.com
www.moneycontrol.com
www.policybazaar.com
www.indiapost.gov.in
www.iba.org.in
www.irda.gov.in
www.shodhganga.com
http://www.theindianbanker.co.in/
https://data.gov.in/sector/banking
http://www.indianstatistics.org/banking.html
http://www.epfindia.com/site_en/
https://www.gold.org/data
https://www.ibef.org/industry/real-estate-india.aspx
https://rbi.org.in
https://www.npci.org.in