Research Subject Reflection

Avery DeBernardi
Marketing Research
Research Subject Reflection
I participated in multiple different research studies both in person and online. My
experiences were unique with each study, and I now have a solid understanding of what it’s like
to be a research subject. Down below are some of the research studies I participated in and an
in depth look into my thoughts and feelings while having these experiences.
Interacting with a Chat bot AI
Participating in the research study provided a diverse glimpse into the realms of AI and
human behavior. One study delved into the world of AI-powered interactions, specifically
exploring the dynamics of addressing a missing food delivery through a chat bot. My primary
task was to assess the authenticity of the AI in resolving the issue and to share my overall
experience. I was asked how the interaction made me feel as well as if I thought the chat bot
was being genuine and sincere. There is a lot of interesting data that can be revealed through a
study like this, and I found it very interesting given the climate in today’s world with AI on the
rise. Although its reaction was highly intriguing, the subtleties of its behavior—in terms of
answers, conversational flow, or maybe a lack of comprehension in specific circumstances
revealed the gap between artificial and human interaction. As I engaged with the chat bot, it
became evident that, while not entirely ineffective, it lacked a convincing edge in
communication.
The responses failed to emulate the natural flow typical to human conversation. This
discrepancy made it clear that I was interacting with an AI rather than a real person. Despite its
attempts to address the missing food order, there was a noticeable gap in the authenticity of
the interaction. The experience brought to light the challenges in creating AI that not only
performs a task but also convincingly emulates human interaction. The ability to discern the AI's
artificial nature from its responses highlighted the current limitations in achieving a seamless
human-like experience. This relates to the chat gpt projects we do in class as the information
from chat gpt does lack a human touch to it in certain circumstances.
In retrospect, this study highlights the importance of refining AI communication to
bridge the gap between functionality and authenticity. It left me contemplating the potential
advancements needed to create AI systems that not only solve problems efficiently but also
engage users in a more human-like manner. This study not only provided the researchers with
firsthand insights into the intricacies of human-AI interactions and the timing of assistance but
also gave me a unique lens into the evolving landscape of technology and psychology. As the
quest for more convincing AI continues, my experiences contribute to the ongoing dialogue
about the boundaries and potential of artificial intelligence in mimicking human behavior.
Reading and reflecting on a research article
I was tasked with reading an extensive research article discussing many different studies
that looked at the psychological effects of receiving help at different stages while completing
different activities. Participating in the psychological effects study was an eye-opening
experience. After reading an article discussing various studies on offering help at different
stages in activities like Rubik's cubes, flower arranging, and video games, I was prompted to
articulate my understanding of the research. The studies highlighted a consistent pattern: when
individuals received assistance later in an activity, it often resulted in them feeling a sense of
loss of ownership over the task. Moreover, this delayed help seemed to correlate with a
decrease in self-confidence. The intricate exploration of how the timing of assistance could
influence not just the outcome of a task, but also one's perception of their abilities was
particularly intriguing.
When asked to describe the studies, I found myself reflecting on the examples provided
in the article. Each activity served as a unique context, but the common thread was the impact
of delayed assistance on participants' feelings of ownership and self-confidence. It was
interesting to consider how these findings might translate into real-world scenarios, potentially
influencing how we approach collaboration and support in various contexts. Overall, It was a
thought-provoking journey into the intricacies of human behavior and the potential ripple
effects of timing in collaborative efforts.
Heart Rate Monitor Study
I participated in another in-person study that required me to wear a heart rate monitor
as well as a monitor on my fingers. The goal was to put the participant in an environment and
ask them how their surroundings make them feel while answering questions of varying levels of
difficulty. In the first area I was more out in the open with my peers and I was in a
claustrophobic environment. I was asked various questions including math and then asked how
it made me feel in terms of negative and positive feelings.
I was later moved into a quiet more secure room with a closed door. Inside the room
were many plants and a nice couch to sit on with a table for support. I was still asked similar
questions as the first time, but I admit it was easier to perform when I felt more secure and
knew I was alone. The researchers will be able to use my heart rate and stress levels to
determine how the physical environment can impact your senses and ability to understand
information. Overall, I enjoyed the study and see the value in how it was orchestrated from a
researcher’s perspective.
Other Notable research studies
There were many other research studies I participated in over the semester that took
place online. Many of the studies would have me observe a social media post, product, or some
other item to analyze and give feedback on. I found it very interesting the different questions I
was asked and how it pertained to the overarching goal of the survey. Some were clear on what
they were trying to assess, and others were more psychologically in depth and ambiguous such
as how you mentally feel regarding content and how it is presented online. The organization of
these studies related very closely with the material learned in class which was cool to see
professors at my university using some of the same methods I’m learning about in class. This in
turn will help me understand how to organize my questions for our upcoming group project
which includes creating a survey.

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Avery DeBernardi

Interacting with a Chat bot AI

answers, conversational flow, or maybe a lack of comprehension in specific circumstances

from chat gpt does lack a human touch to it in certain circumstances.

In retrospect, this study highlights the importance of refining AI communication to

Reading and reflecting on a research article

different activities. Participating in the psychological effects study was an eye-opening

of delayed assistance on participants' feelings of ownership and self-confidence. It was

effects of timing in collaborative efforts.

Heart Rate Monitor Study

it made me feel in terms of negative and positive feelings.

Other Notable research studies

which includes creating a survey.

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