Ob - Final Paper

Download as docx, pdf, or txt
Download as docx, pdf, or txt
You are on page 1of 4

1.

Company background and context:

1.1 Company History


In 1930, the Dutch margarine company (Magrine Unie) and the British soap
manufacturer (Lever Brother) merged their operations, from which Unilever was
established. Currently, the business sells three main product lines: food and
beverages, cleaning agents and personal care products. With three current product
lines, they own more than 400 brands, including lots of famous brands like OMO,
Surf, Luх, Dose, Knorr Comfort, Vauseline, Haᴢeline, Pondѕ, P/S , Signal, Cloѕe Up,
AX, Reyona, Vim, Cif (Jif), Sunѕilk, Sunlight,... With more than 149,000 employees
worldwide and 400 brands in more than 190 countries, Unilever is a global company
with global goals.
1.2 Vision and mission
Unilever wants to create positive values and limit damage to the planet and society.
This business addresses social and environmental issues of the environment and aims
to improve people's lives with its products. They have been pioneering, innovating
and creating the future for over 120 years, and will continue to do so. This enterprise
is a company of brands and people with a clear purpose: to make sustainable living
commonplace.
1.3 Purpose of business and profit growth
“'Making Sustainable Living Commonplace' will remain our purpose as a company”,
says our CEO Alan Jope, “and we will use this to keep Unilever at the forefront of
ensuring the business is a force for good. More and more of our brands will become
explicit about the positive social and environmental impact they have. This is entirely
aligned to the instincts of our people and to the expectations of our consumers. It is
not about putting purpose ahead of profits, it is purpose that drives profits.”
1.4 Analyze industry characteristics and the company’s
current situation
Unilever - the king of fast-moving consumer goods, includes products with a short
life cycle and relatively small profit margins, but they are often sold in large
quantities, with high repurchase rates, therefore, cumulative profits The accumulation
of those products is quite significant. Specifically, FMCG products are essential
consumer goods in people's lives such as food - beverages, personal care goods,
household products, and functional foods. energy, cleaning and laundry products,
stationery and consumer electronics. This is a very important and extremely potential
industry because it is closely related to people's daily lives. Currently, the business is
still pursuing its sustainable development goals and increasing brand recognition
1.5 Analyze the advantages and limitations of the current
human resources, focusing on individual, group, and
organizational levels.
At the individual level, Unilever has a strong focus on employee well-being and
development. The company offers various training programs to help employees
develop their skills and advance their careers. Unilever also has a flexible work
policy that allows employees to work from home or remotely when necessary. This
policy helps employees maintain a healthy work-life balance and reduces stress
levels.
At the group level, Unilever has a diverse workforce that brings together people from
different backgrounds and cultures. This diversity helps the company to better
understand its customers and create products that meet their needs. Unilever also
encourages collaboration among its employees by providing them with opportunities
to work on cross-functional teams.
At the organizational level, Unilever has a decentralized structure that allows its
business units to operate independently. This structure enables the company to be
more agile and responsive to changes in the market. However, it can also lead to
duplication of efforts and lack of coordination among business units.

2. Proposing the company’s future workplace


framework

2.1 Individual commitment


Explain the definition of team success. If you want your team members to have a
commitment to something bigger than themselves, you have to describe what that
team's success will look like – in a detailed and vivid way. You are going for an
emotional connection to the outcome. Something that your team members will be
proud to be part of. Explain how the individual commitment will benefit the team's
success. Now that your team has a picture of the team's success in mind, they need to
know what part their individual talent and success will play. Your team members
need to feel that their contribution is key to the ultimate team success they now
envision. The team needs them to be individually successful as they do their part.
2.2 Work motivation
Unilever is really doing a great job promoting employee motivation. However, I also
have a few suggestions for businesses to further increase work efficiency. Create a
dynamic and smart working environment, motivating employees to interact with the
working environment. Strengthen labor compensation policies based on the
achievements of employees. At the same time, strengthen the development of the
human resources department with the functions of treating psychological problems,
orienting, listening to employees who are under work pressure and supporting them
to solve those problems.
2.3 Job satisfaction
To increase the level of employee satisfaction at work, the allocation of workers to
each job should be appropriately arranged and carefully calculated, so that the job is
suitable for the ability of the person in charge, not too much. heavy or too light. Give
employees more autonomy in their work, create conditions for employees to choose
appropriate working hours, or encourage them to decorate the working corner to
become more lively. Limit wasting time at work with meetings that take place
continuously and without a clear purpose, instead, give employees time to rest and
focus on working to produce personal results. From those results, through meetings,
we summarize the important values that businesses need to find.
2.4 Job engagement
Businesses should create a positive work environment where employees are valued
and respected. Respect employee privacy and ensure that they keep their personal
information confidential. Fairness in promotion: Ensure that promotion decisions are
fair and based on employee qualifications.
2.5 Group effectiveness
Unilever should foster open and transparent communication among team members.
Encourage active listening and constructive feedback. Besides, the firm ought to
promote collaboration over competition and create opportunities for cross-functional
teamwork. Moreover, organizations can invest in continuous learning and skill
development and provide training programs to enhance team members’ capabilities.

2.6 Organizational productivity


To improve productivity in the organization, Unilever should build and develop
scientific working models to optimize the productivity of members of the business.
Besides, using the right human resources for the right purpose also contributes to
great success in improving productivity and output quality of work. Recognizing and
rewarding individuals with good performance at work helps motivate that individual
to be more proactive at work, thereby helping to improve productivity in the
organization.
2.7 Organizational citizenship behavior
Recognize and reward employee contributions. Develop an internal award system to
recognize exemplary staff members who practice OCB. Recognizing
accomplishments and providing positive reinforcement when employees display
behavior that supports organizational goals can help increase engagement and OCB.
Communicate the importance of organizational citizenship behavior. Organizations
should ensure that their employees are aware of the importance of OCB and how it
can benefit the organization.
2.8 Organizational culture
To facilitate creativity and innovation, businesses should encourage employees to
think creatively, create new value for customers and build differentiation in the
industry. At the same time, continue to put respect first in corporate culture. The
company respects employees, customers, partners and the community, creating a
sincere, fair and diverse working environment. On the other hand, Unilever also
needs to maintain and continue to actively contribute to important issues such as
public health, gender equality and natural resource protection.
3. How can your proposed framework be planned and
applied?
To be able to plan for the above suggestions, it is necessary to have a general perspective
on the current circumstances and status of the business, specifically Unilever. Plans
should be made based on analyzing the strengths and weaknesses of the business,
promoting the points that the business is doing well and overcoming the weaknesses
or difficulties they are facing. For the above proposals to be applied and
implemented, the content of the proposals must be convincing enough, and consistent
with the current business situation, and the proposals and changes have positive
implications for the business. the development and operation of the business in the
present and future.

You might also like